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Intelligent APIs for Big Data & IoT Create customized data views for mobile, analytics and IoT use cases

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Enterprises are increasingly concerned with the opportunities presented by Big Data and the Internet of Things (IoT). To realize these opportunities, they will need ways to extract usable insight from …

Enterprises are increasingly concerned with the opportunities presented by Big Data and the Internet of Things (IoT). To realize these opportunities, they will need ways to extract usable insight from huge data sets spread across applications, databases, Big Data repositories, in-memory caches and external clouds.

The amount of data available to any given enterprise is growing fast and IoT is projected to increase it by an order of magnitude. Clearly, providing internal users, external partners and mobile apps with meaningful views of significant information from this sea of data is a complex process. This webinar with Holger Reinhardt and Matt McLarty of the Layer 7 API Academy will explore API-driven ways to simplify the process.

Learn how to
Understand the difference between service APIs and data APIs
Realize the value of data-driven architectures and data-as-a-service (DaaS)
Use data APIs to open a secure entry point into a complex collection of data sources
Create customized data views for specific authorized users
Leverage API-driven data access to monetize a range of use cases

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  • 1. Intelligent APIs for Big Data and Internet of Things Holger Reinhardt (Business Strategy) Matt McLarty (VP Client Solutions) © 2013 CA. All rights reserved. © 2013 CA. All rights reserved.
  • 2. Housekeeping Holger Reinhardt Matt McLarty hreinhardt@layer7.com mmclarty@layer7.com CA Layer 7 CA Layer 7 Chat questions into the sidebar or use hashtag: #L7webinar layer7.com & ca.com layer7.com/blogs @layer7 Layer 7 2 2 2 © 2013 CA. All rights reserved. Copyright © 2013 CA. All rights reserved. No unauthorized copying or distribution permitted Copyright © 2013 CA. All rights reserved.
  • 3. The Data Age 3 3 © 2013 CA. All rights reserved. Copyright © 2013 CA. All rights reserved. No unauthorized copying or distribution permitted
  • 4. How do we go from here… 4 4 © 2013 CA. All rights reserved. Copyright © 2013 CA. All rights reserved. No unauthorized copying or distribution permitted
  • 5. …to here… http://www.topmastersinhealthcare.com/hospital-room/future-hospital.jpg 5 5 © 2013 CA. All rights reserved. Copyright © 2013 CA. All rights reserved. No unauthorized copying or distribution permitted
  • 6. …without ending up here? 6 6 © 2013 CA. All rights reserved. Copyright © 2013 CA. All rights reserved. No unauthorized copying or distribution permitted
  • 7. IoT Value Statement Data = Value IoT = More Data IoT= More Value 7 7 © 2013 CA. All rights reserved. Copyright © 2013 CA. All rights reserved. No unauthorized copying or distribution permitted
  • 8. More data = more value? “Our revenue increases 3% for every 100 terabytes of data that we collect.” -No One Ever 8 8 © 2013 CA. All rights reserved. Copyright © 2013 CA. All rights reserved. No unauthorized copying or distribution permitted
  • 9. A New Definition for “Big Data” Big Data Fast Data Open Data 9 9 © 2013 CA. All rights reserved. Copyright © 2013 CA. All rights reserved. No unauthorized copying or distribution permitted
  • 10. IoT and Big-Fast-Open Data 10 10 © 2013 CA. All rights reserved. Copyright © 2013 CA. All rights reserved. No unauthorized copying or distribution permitted
  • 11. IoT Data Risk Areas Confidentiality 11 11 Integrity © 2013 CA. All rights reserved. Availability Copyright © 2013 CA. All rights reserved. No unauthorized copying or distribution permitted
  • 12. 12 12 © 2013 CA. All rights reserved. Copyright © 2013 CA. All rights reserved. No unauthorized copying or distribution permitted
  • 13. Big Data Powers Today’s Enterprise Supply Chain Advertising Social Engagement Targeted Offers Business Intelligence Mobile Apps 13 13 © 2013 CA. All rights reserved. Copyright © 2013 CA. All rights reserved. No unauthorized copying or distribution permitted
  • 14. But Big Data Needs Lots of Little Data to Be Useful Commerce Cloud Transaction Data Performance Social Feeds Location 14 14 © 2013 CA. All rights reserved. Copyright © 2013 CA. All rights reserved. No unauthorized copying or distribution permitted
  • 15. Big Data Doesn’t Start Off As Big Needs Way of Acquiring Data from Multiple Internal & External Sources 15 15 © 2013 CA. All rights reserved. Copyright © 2013 CA. All rights reserved. No unauthorized copying or distribution permitted
  • 16. It’s Not Always Scrubbed & Cleaned Need Ways of Validating, De-duping and Sanitizing 16 16 © 2013 CA. All rights reserved. Copyright © 2013 CA. All rights reserved. No unauthorized copying or distribution permitted
  • 17. …or in the Right Shape for Distribution/Monetization Needs to be shaped to fit the right consumer device & app 17 17 © 2013 CA. All rights reserved. Copyright © 2013 CA. All rights reserved. No unauthorized copying or distribution permitted
  • 18. APIs Are The Way To Bridge Any Data Source & Destination Data Consumers Identity Security Data Store Application Cloud Data Sources 18 18 © 2013 CA. All rights reserved. Copyright © 2013 CA. All rights reserved. No unauthorized copying or distribution permitted Network
  • 19. APIs Enable Data Flow & Lifecycle APIs APIs APIs API APIs 19 19 APIs © 2013 CA. All rights reserved. Copyright © 2013 CA. All rights reserved. No unauthorized copying or distribution permitted
  • 20. But An API Delivery & Management Platform Is Essential to Control & Regulate Transformation Routing Traffic Control Composition Throttling Prioritization Caching Security Integrate, Validate, Transform Health Tracking Workflow Performance Patch Management Policy Migration Version & Lifecycle 20 20 Global Staging Authentication Token Service Entitlements API Keys OAuth 1.x OAuth 2.0 Single Sign On OpenIDConnect Federate & Secure Config Migration Reporting Developer Enrollment Quotas Plans API Explorer Rankings Developer Enable © 2013 CA. All rights reserved. Copyright © 2013 CA. All rights reserved. No unauthorized copying or distribution permitted Analytics API Docs Forums
  • 21. Simplifies Big Data Lifecycle Governance Integration Security Adapt Availability Aggregate SLA Transform Optimization Validate Sharing Developers 21 21 Apps Services © 2013 CA. All rights reserved. Copyright © 2013 CA. All rights reserved. No unauthorized copying or distribution permitted Monetization
  • 22. Can Regulate Access & Enforce Contracts 22 22 © 2013 CA. All rights reserved. Copyright © 2013 CA. All rights reserved. No unauthorized copying or distribution permitted
  • 23. And Bridge Data Management with IT Management API Management operationalizes IM 23 23 © 2013 CA. All rights reserved. Copyright © 2013 CA. All rights reserved. No unauthorized copying or distribution permitted
  • 24. But Challenges Exist: Not All APIs Are The Same Data APIs Are Not Identical to Application APIs 24 24 © 2013 CA. All rights reserved. Copyright © 2013 CA. All rights reserved. No unauthorized copying or distribution permitted
  • 25. Does The Data Even Belong to You? challenges if you try to monetize customer or supplier data without rights 25 25 © 2013 CA. All rights reserved. Copyright © 2013 CA. All rights reserved. No unauthorized copying or distribution permitted
  • 26. How To Make Sure it Remains Your Data if you share data how can you make sure it is not copied or resold 26 26 © 2013 CA. All rights reserved. Copyright © 2013 CA. All rights reserved. No unauthorized copying or distribution permitted
  • 27. Core Value of APIs 27 27 © 2013 CA. All rights reserved. Copyright © 2013 CA. All rights reserved. No unauthorized copying or distribution permitted
  • 28. Data-as-a-Service using Layer 7 Data Lens Management Portal Internal Use Data Direct Partner / Customer Heterogenous and Distributed data storage (RDS, NoSQL, Hadoop, etc) Provider Defined Data Lens Service Provider 28 28 Customer Defined Data Lenses Data API Management © 2013 CA. All rights reserved. Data Marketplace Customer Copyright © 2013 CA. All rights reserved. No unauthorized copying or distribution permitted Customer via Marketplace 3rd Parties
  • 29. Big Data, Fast Data, Open Data, Secure Data with Layer 7 29 29 © 2013 CA. All rights reserved. Copyright © 2013 CA. All rights reserved. No unauthorized copying or distribution permitted
  • 30. Thank You! Questions?
  • 31. Join Our Upcoming IoT Tech Talk Designing APIs for the Internet of Things October 31, 9am PDT Sign up for updates at: http://api.co/L7live 31 31 © 2013 CA. All rights reserved. Copyright © 2013 CA. All rights reserved. No unauthorized copying or distribution permitted