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Event Networking - Social/Mobile Integration

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  • 1. Event Networking
    Social Media Applications
  • 2. Social Networking – Pre Event
    Event Website
    Connecting attendees prior to the event will promote easier networking opportunities during the event. Capturing as many details about attendees and simplifying the ability to share activities will foster active pre/during/post event conversations. This starts with the website and registration page.
    Registration: During registration we will capture as much business/individual information as possible in order to incorporate the data on event profiles. These will be used for pre/during/post networking opportunities.
    Social Buttons Google +1, Facebook, LinkedIn and Twitter buttons will be added to event updates and information for simple information-sharing for attendees.
    Mobile App/Event Map Tutorial Get a jumpstart on networking by becoming familiar with the event’s interactive app and event layout.
  • 3. Social Networking – Pre Event
    Event Website
    As networking is a primary function of social media, pre-event networking opportunities need to be readily available for attendees.
    During the registration process, attendees will be asked if they want their RSVP shown publically on the event website and if they would like to tweet, share or post their registration activity. The expanded transparency will grow the pre event social footprint and will allow for users to prepare connections in advance.
  • 4. Social Networking – During Event Application
    Share Virtual Gifts
    Gift Sharing and
    Check-ins will:
    • Increase networking
    • 5. Increase movement
    • 6. Add fun competition
    • 7. Increase contact exchanges
  • Social Networking – During Event Application
    The Flow
    Registration Page
  • 8. Social Networking – During Event Application
    The Details
    Virtual Gifts
    Each attendee will receive 1,000 virtual gifts to share with as many other attendees as possible. Sharing is easy; scan the QR code on the event badge to launch the event app and attendee profile. That’s it! The application will keep a running score for shared and received beads.
    Check-Ins
    Checking into designated areas around the event will get attendees MOVING! The incentive for checking in is more beads. Each time they check in at a different area, the application will award the attendee with 100 beads.
    Contact Exchange
    Lanyard QR scans will also exchange contact information including social profiles collected at registration. Contact information will be stored on the application and retrievable online at anytime.
  • 9. Network Database – Post Event
    Networking Database
    Simple connections will be key to post event network viability. Through the event app, anytime an attendee scans a QR code, the connection is saved on the website cloud. At any time during or after the event, the attendee can see exactly who and when they shared a connection.
  • 10. Social Concierge – Pre/During/Post Event
    With a packed itinerary for attendees, navigating the many activities can be a challenge. Providing a resource for planning will help direct questions and behaviors to desired outcomes for your event. Having a digital concierge in place to manage questions and motivate involvement from participants will wow the community and expand the localized message for area merchants. Using Twitter with a designated hashtag (#) for participants to ask any questions before during and after your event could be very helpful.

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