Augmented City Lab @ Picnic ‘09
by Waag Society, 7scenes & Layar
A New City Design challenge
In search of near future innovations in mobile location-based experiences
THINK
10:00 - 12:00 Heart of The West (Westerliefde)
Frank Kresin - Location-based heritage
Kevin Slavin - Play and the Ci...
MAKE
13:00 - 17:00 PICNIC CLUB (Gashouder)
7scenes - platform for GPS games and tours
Layar - Augmented Reality Browser
Ji...
MAKE
Create new mobile location-aware concepts for Amsterdam
Work in multi-disciplinary teams -> 5 teams = 5 prototyping t...
The results
THINK session
10:00 - 12:00 Heart of The West (Westerliefde)
Totally full!
Frank Kresin - Location-based heritage
Kevin Slavin - Play and the City
Raimo van der Klein - Layar & branding
Rick Batela...
Open discussion about next gen mobile apps
but also very much about the new infrastructure of the city
that will make thes...
MAKE session
13:00 - 17:00 PICNIC CLUB (Gashouder)
7scenes - platform for GPS games and tours
Layar - Augmented Reality Br...
Team 7scenes
A mobile-phone/GPS based collection of ’smart-routes’ through town,
created automatically based on your prefe...
Team Layar
Get to know Amsterdam through the eyes of Rembrandt
AR sceneries in the city
interact with game objects
Team iRFID
Creating a infrastructure grid with RFID tags throughout Amsterdam
Acurate system for applications - your phone...
Team LaserTag
Augmented Guerilla branding
User lasertags to leave messages on billboards
Use an AR phone app to browse thr...
Team iPhone/AR
Green iAmsterdam
Earn point for using your bike - phone measures
Get discounts, earn prizes (green house) a...
Augmented City Lab @ Picnic ‘09
www.augmentedcity.org
Ronald Lenz - ronald@waag.org, @rlenz
Augmented City Lab @ Picnic '09
Augmented City Lab @ Picnic '09
Augmented City Lab @ Picnic '09
Augmented City Lab @ Picnic '09
Augmented City Lab @ Picnic '09
Augmented City Lab @ Picnic '09
Augmented City Lab @ Picnic '09
Augmented City Lab @ Picnic '09
Augmented City Lab @ Picnic '09
Augmented City Lab @ Picnic '09
Augmented City Lab @ Picnic '09
Augmented City Lab @ Picnic '09
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Augmented City Lab @ Picnic '09

  1. 1. Augmented City Lab @ Picnic ‘09 by Waag Society, 7scenes & Layar
  2. 2. A New City Design challenge In search of near future innovations in mobile location-based experiences
  3. 3. THINK 10:00 - 12:00 Heart of The West (Westerliefde) Frank Kresin - Location-based heritage Kevin Slavin - Play and the City Raimo van der Klein - Layar & branding Rick Batelaan - Personal Travel Assistant Ben Cerveny - Connecting cities Open discussion
  4. 4. MAKE 13:00 - 17:00 PICNIC CLUB (Gashouder) 7scenes - platform for GPS games and tours Layar - Augmented Reality Browser Jibbly - iRFID & touch-a-tag Lemonade.nl - Laser Tag Moop.me - iPhone / AR
  5. 5. MAKE Create new mobile location-aware concepts for Amsterdam Work in multi-disciplinary teams -> 5 teams = 5 prototyping technologies workshop cards / brainstorm material create a presentable concept / extra visuals by JAM Final results at main Picnic stage all results at www.augmentedcity.org
  6. 6. The results
  7. 7. THINK session 10:00 - 12:00 Heart of The West (Westerliefde) Totally full!
  8. 8. Frank Kresin - Location-based heritage Kevin Slavin - Play and the City Raimo van der Klein - Layar & branding Rick Batelaan - Personal Travel Assistant Ben Cerveny - Connecting cities
  9. 9. Open discussion about next gen mobile apps but also very much about the new infrastructure of the city that will make these apps possible
  10. 10. MAKE session 13:00 - 17:00 PICNIC CLUB (Gashouder) 7scenes - platform for GPS games and tours Layar - Augmented Reality Browser Jibbly - iRFID & touch-a-tag Lemonade.nl - Laser Tag Moop.me - iPhone / AR
  11. 11. Team 7scenes A mobile-phone/GPS based collection of ’smart-routes’ through town, created automatically based on your preferences, interests, moods, …, – ... discover the unique people and places of Amsterdam. have an adventure in the city with familiar strangers and strange familiars
  12. 12. Team Layar Get to know Amsterdam through the eyes of Rembrandt AR sceneries in the city interact with game objects
  13. 13. Team iRFID Creating a infrastructure grid with RFID tags throughout Amsterdam Acurate system for applications - your phone with be the RFID reader Concept for the blind
  14. 14. Team LaserTag Augmented Guerilla branding User lasertags to leave messages on billboards Use an AR phone app to browse through laser messages
  15. 15. Team iPhone/AR Green iAmsterdam Earn point for using your bike - phone measures Get discounts, earn prizes (green house) and make Amsterdam more green virtually too
  16. 16. Augmented City Lab @ Picnic ‘09 www.augmentedcity.org Ronald Lenz - ronald@waag.org, @rlenz
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