7scenes general presentation
7scenes
A mobile media company, in the heart of Amsterdam
internet has gone
mobile and comes
 with you where
   ever you go
internet on a phone
can do much more,
 because it knows
    your location
now your phone
can connect you
    to places
  in a new way
the way you will experience
   the city is changing...
we give you the easy way to
connect your story to places
and share it with anyone
  with a mobile phone
so you can create
   scenes
[video]
Open Platform
   Everybody can create their
    own scenes in 7scenes




Open platform
Supported devices
Nokia     iPhone   Android




                   coming soon
Platform
location-based content management,
          rule-based logic &
   realtime mobile communication




 Open platfo...
Create your scene
Create a scene
• Online visual editor - no programming!
• Select a genre & configure - Guides, Tours, Games
• Drag & drop ...
Share your scene
Share a scene
•   Publish to all: anyone can play your scene
•   Publish to some: set up events for groups
•   Design your...
Play your scene
Play a scene
• Discover scenes located around you
• Navigate to places to activate them
• Activate locations: view photos,...
So who is 7scenes for?
                      city enthousiasts,
 photographers, filmmakers, architects, urban planners, ga...
To do what?
show history, promote a brand, surprise a friend, pre-release a
record, guide tourists, entertain festival vis...
Anyone
For everybody who wants to tell their
      story about city locations




  Open platform
fictional example
John (19), New York
Jazz fan mapped his favorite tracks to places for his friends
fictional example
Matthew (32), London
Fashion designer showing which places give him inspiration
Organizations
that deliver new engaging mobile
experiences to their target groups




Open platform
Westergasfabriek, Amsterdam
Visitors explore the park with mobile tours & games
Games Atelier
Students learn mobile game design: for all Dutch schools
fictional example
Publisher
Readers explore mobile editions of their favorite magazine
Diamond museum, Antwerp
Tourists uncover the diamond history on historic locations
fictional example
Railway company
Travellers enjoy fresh content while reaching their destination
Fringe festival, Adelaide
The festival crowd is entertained with a large urban game
The Hague Historical Museum, The Hague
Museum visitors learn about WOII history throughout the city
Business of Design Week, Hong Kong
Conference visitors discover the architecture of Hong Kong
John Adams Institute / Hudson 400, Amsterdam
NYC & AMS students connect in a real-time trading game
fictional example
Movie studio
Movie fans get to see secret snippets first, only on location
Your custom experience
      your content,
    new place features,
   branded iPhone app,
   new apps on our API
Content developers
create custom media & scenes
 for themselves or 3rd parties
Subscriptions
Public (free), organization (grow-as-
 you-go) & developer (full access)
Our clients & network
• Clients in Culture, Education, Interactive Media, Tourism and
    Entertainment sector.
•   NL net...
So what’s your Scene?
Thanks
          ronald@7scenes.com
                @rlenz

         visit www.7scenes.com




www.7scenes.com
7scenes General Presentation
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7scenes General Presentation

  1. 1. 7scenes general presentation
  2. 2. 7scenes A mobile media company, in the heart of Amsterdam
  3. 3. internet has gone mobile and comes with you where ever you go
  4. 4. internet on a phone can do much more, because it knows your location
  5. 5. now your phone can connect you to places in a new way
  6. 6. the way you will experience the city is changing...
  7. 7. we give you the easy way to connect your story to places
  8. 8. and share it with anyone with a mobile phone
  9. 9. so you can create scenes
  10. 10. [video]
  11. 11. Open Platform Everybody can create their own scenes in 7scenes Open platform
  12. 12. Supported devices Nokia iPhone Android coming soon
  13. 13. Platform location-based content management, rule-based logic & realtime mobile communication Open platform
  14. 14. Create your scene
  15. 15. Create a scene • Online visual editor - no programming! • Select a genre & configure - Guides, Tours, Games • Drag & drop photos, videos, sounds, notes, tasks & rewards onto places • We support: • story telling • point-to-point navigation • guided tours • multiple choice & open questions • treasure hunts • personal photo & note upload • role-playing • time limits • trading • scores • teams • messaging
  16. 16. Share your scene
  17. 17. Share a scene • Publish to all: anyone can play your scene • Publish to some: set up events for groups • Design your custom scene page • Embed the scene widget on your blog or social network • Share players’ activities in real-time and anytime later (activity = gps-trace + uploaded media + scores) • Share the reviews
  18. 18. Play your scene
  19. 19. Play a scene • Discover scenes located around you • Navigate to places to activate them • Activate locations: view photos, play videos and sounds, read notes, perform tasks • Interact with other players • Check your progress live • Upload photos and comments anywhere, they are automatically linked to your location.
  20. 20. So who is 7scenes for? city enthousiasts, photographers, filmmakers, architects, urban planners, game- designers, museums, schools, brands, festivals, events, artists, interactive agencies, tourist offices, city marketeers, ... you!
  21. 21. To do what? show history, promote a brand, surprise a friend, pre-release a record, guide tourists, entertain festival visitors, tell about your childhood, discover the neighbourhood, find hotspots, bring people together, play a city game, ... you decide!
  22. 22. Anyone For everybody who wants to tell their story about city locations Open platform
  23. 23. fictional example John (19), New York Jazz fan mapped his favorite tracks to places for his friends
  24. 24. fictional example Matthew (32), London Fashion designer showing which places give him inspiration
  25. 25. Organizations that deliver new engaging mobile experiences to their target groups Open platform
  26. 26. Westergasfabriek, Amsterdam Visitors explore the park with mobile tours & games
  27. 27. Games Atelier Students learn mobile game design: for all Dutch schools
  28. 28. fictional example Publisher Readers explore mobile editions of their favorite magazine
  29. 29. Diamond museum, Antwerp Tourists uncover the diamond history on historic locations
  30. 30. fictional example Railway company Travellers enjoy fresh content while reaching their destination
  31. 31. Fringe festival, Adelaide The festival crowd is entertained with a large urban game
  32. 32. The Hague Historical Museum, The Hague Museum visitors learn about WOII history throughout the city
  33. 33. Business of Design Week, Hong Kong Conference visitors discover the architecture of Hong Kong
  34. 34. John Adams Institute / Hudson 400, Amsterdam NYC & AMS students connect in a real-time trading game
  35. 35. fictional example Movie studio Movie fans get to see secret snippets first, only on location
  36. 36. Your custom experience your content, new place features, branded iPhone app, new apps on our API
  37. 37. Content developers create custom media & scenes for themselves or 3rd parties
  38. 38. Subscriptions Public (free), organization (grow-as- you-go) & developer (full access)
  39. 39. Our clients & network • Clients in Culture, Education, Interactive Media, Tourism and Entertainment sector. • NL network of content developers • NL educational distribution partner, SurfDiensten • International research network: Parsons (NYC), MIT (Boston), Banff (Canada), Mobilefest (Sao Paulo), HKDI (Hong Kong).
  40. 40. So what’s your Scene?
  41. 41. Thanks ronald@7scenes.com @rlenz visit www.7scenes.com www.7scenes.com

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