"Give Me Your Stats" says the PR/ brand uniques, visits, visitors, page views, hits, unique visitors, bounce rates, page loads, clicks
VisitorsIt refers to an individual that visits a website. Avisitor can have multiple visits to a site. Ofcourse, if several people are sharing the samecomputer it will be difficult to count distinctvisitors. Usually the tracking is done through acombination of cookies and IP addresses.
VisitsA visit is an interaction a visitor has with awebsite. When the visitor has left a site orclosed the browser or has been inactive for 30minutes, the visit session is closed. If the visitorcomes back after 30 minutes or later, it isconsidered a new visit.
PageviewsA view of a page on your site that is beingtracked. If a visitor clicks reload after reachingthe page, this is counted as an additionalpageview.
HitsIt is considered as a request to the web serverfor a file. This can be an HTML file, an image, asound clip, or something else. An HTML pagewith many images would show several hitseven when the page is viewed just once.