Natural Lava With Semi Precious Stones ~ Natural Element from natures volatility. ~Lava is light weight [can make chunky j...
Lava, Druzy Geode, &  Multi Stone Necklace Lava Tektite [meteorite] Onyx Sterling Druzy Geode Lava Moss Agate Silver Labra...
Non Collection Pieces ~For Women ages 16 and Up. ~For Casual, Business, and Formal Attire. ~Sold Online or in Boutiques. ~...
Clack Chain &  Cross  Necklace Black Chain  & Metal Faceted Pendant With  Metal Chain Tassel
Color Flow 1st Project shows various hues with complementing color Shows ability to work and blend color 2nd  Project show...
Media Used Construction & Scrap Booking Paper Ink Magazine Clippings Color Pencil
Soy Candles <ul><li>Consumers </li></ul><ul><li>The Packaged Facts report claims that the growth of scented candles alone ...
Production, Price, & Cost <ul><li>Total Variable Cost: Wax beads/tarts $1.50, Votive $.170, Jar $2.25, Tin $2.45   Fixed C...
Marketing & Promotion <ul><li>Direct Supply / Direct Sale </li></ul><ul><li>-Selling directly to your customer; retailing,...
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Final Presentaion All

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Final Presentaion All

  1. 1. Natural Lava With Semi Precious Stones ~ Natural Element from natures volatility. ~Lava is light weight [can make chunky jewelry w/o the heaviness]. ~Inexpensive and blends well with many stones, designs, & fashions. ~Can be used in men’s & women’s jewelry. ~Can be worn as business, casual, or formal attire. ~Semi precious stones add luster, class, and value depending upon rarity of the stone. Lava Crystal Glass Silver Onyx Tourmilated Quartz Lava Bracelet Lava Silver Citrine Peridot Crystal Lava Silver Citrine Peridot Crystal Lava and Semi Precious Stone Ribbon Bracelet & Necklace 3 Strand Necklace
  2. 2. Lava, Druzy Geode, & Multi Stone Necklace Lava Tektite [meteorite] Onyx Sterling Druzy Geode Lava Moss Agate Silver Labradorite Green Tourmilated Quartz Moonstone Lava Tiger Cherry Quartz Sterling Onyx Pink Crystal Lava and Quartz Necklace Adjustable Multi Stone & Lava Necklace
  3. 3. Non Collection Pieces ~For Women ages 16 and Up. ~For Casual, Business, and Formal Attire. ~Sold Online or in Boutiques. ~Prices Vary Upon Rarity on Stones & Amount of Silver or Gold Used. Gold & Agate Amethyst Sterling Sterling Cain Agate Sterling Chain & Carved Phoenix- Rose quartz
  4. 4. Clack Chain & Cross Necklace Black Chain & Metal Faceted Pendant With Metal Chain Tassel
  5. 5. Color Flow 1st Project shows various hues with complementing color Shows ability to work and blend color 2nd Project shows design through a variety of different media. Shows ability to use design in a variety of ways and media. -Useful in all design aspects and labs.
  6. 6. Media Used Construction & Scrap Booking Paper Ink Magazine Clippings Color Pencil
  7. 7. Soy Candles <ul><li>Consumers </li></ul><ul><li>The Packaged Facts report claims that the growth of scented candles alone is close to 22 percent per year.   </li></ul><ul><li>Estimates scented candles represent 55 percent of the $2.4 billion total home fragrance market, or $1.3 billion in scented candle sales.   </li></ul><ul><li>Candles are purchased for utilitarian, religious, or other institutional purposes, but the majority of candles, particularly scented candles, are purchased for non-utilitarian home use.   </li></ul><ul><li>70 percent of households purchase candles. </li></ul><ul><li>96 percent of all candles purchased are bought by women. </li></ul><ul><li>Benefits </li></ul><ul><li>Cleaner-burning than traditional candles. </li></ul><ul><li>No sooty residues. </li></ul><ul><li>Lower melting point so they burn cooler. </li></ul><ul><li>This allows their long-lasting pleasant aromas to quickly fill the air. </li></ul><ul><li>Soy is nontoxic: safe for humans & animals. </li></ul><ul><li>Stronger scents. </li></ul><ul><li>Soy candles hardly affect allergies. </li></ul><ul><li>Soy candles are biodegradable. </li></ul><ul><li>Paraffin wax candles contain many of the same toxins as burning diesel fuel. </li></ul><ul><li>Soy candles can provide added value to U.S. agriculture by using more than 110 million bushels of soybeans. </li></ul>
  8. 8. Production, Price, & Cost <ul><li>Total Variable Cost: Wax beads/tarts $1.50, Votive $.170, Jar $2.25, Tin $2.45 Fixed Costs Total </li></ul><ul><li>Insurance liability insurance $1,200 </li></ul><ul><li>Advertising Promotion, Web presence, magazine ads $4,500 </li></ul><ul><li>Utilities Lights, phones, heating/cooling $2,700 </li></ul><ul><li>*Buildings Purchased bldng where candle prod. Occ. $1,500 </li></ul><ul><li>*Equipment Equipment used in production $2,400 </li></ul><ul><li>Interest Paid Interest payment of 1 st yr. Operation $2,200 </li></ul><ul><li>Total Fixed Cost $14,500 </li></ul><ul><li>*Building: based on purchase price of $15,000 w/ 10 yr. Payback period. </li></ul><ul><li>*Equipment: based on purchase price of $9,600 w/ 4 yr. Payback period. </li></ul><ul><li>*Most soy candles start above $10.00 </li></ul>Break-even revenues based around selling prices (fixed costs divided by projected Selling cost minus the variable cost/unit) Projected selling cost: Wax Beads/Tarts: $3.50 Votive: $2.98 Jar $6.75 Tin 7.50 Variable cost/unit: Wax beads/Tarts: $1.55 Votive: $1.70 Jar: $2.25 Tin: $2.45 Total Fixed Cost $14,500 $14,500 $14,500 $14,500 Break-even units: Wax Beads/Tarts: 7,435 Votive: 11,600 :Jar: 3,222 Tin: 2,959
  9. 9. Marketing & Promotion <ul><li>Direct Supply / Direct Sale </li></ul><ul><li>-Selling directly to your customer; retailing, door-to-door, mail order and ecommerce all directly sell to customers. </li></ul><ul><li>-Direct contact will your customers, easily detect the subtle changes occurring and adapt to the changes; i.e. demand for price changes, overall demand for products. </li></ul><ul><li>-Complete control over product range, how it is sold and at </li></ul><ul><li>what price. </li></ul><ul><li>  </li></ul><ul><li>Direct to retailer </li></ul><ul><li>-Saves company a lot of money setting up a variety of retails </li></ul><ul><li>outlets to covers areas regionally or nationally. </li></ul><ul><li>Catalogue: </li></ul><ul><li>-Cause word of mouth, cheaper: gets passed around to man people at work, home, doctor offices. </li></ul><ul><li>Magazine: </li></ul><ul><li>-Reaches potential of thousands of readers. </li></ul><ul><li>-Wide range of magazines to choose from (fashion, home, craft, etc.). </li></ul><ul><li>Trade Shows </li></ul><ul><li>-Popular in most industries </li></ul><ul><li>-Wide range of customers (businesses, travelers, locals, etc.). </li></ul><ul><li>-Allows sample opportunities. </li></ul><ul><li>Radio & Newspaper: </li></ul><ul><li>-Ads may be geared toward holidays & special events </li></ul><ul><li>-Can target a certain area or group (large or small). </li></ul>
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