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new spyderlink pdf

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Transcript

  • 1. SPYDERLINKSPYDERLINK DEALER REWARDS PRE-PAID MAINTENANCE Car People Marketing
  • 2. SPYDERLINK WE DID A STUDY.
  • 3. SPYDERLINK TRADITIONAL SERVICE ADVERTISING
  • 4. SPYDERLINK OUT-OF-DATE CONFUSING EXPENSIVE INEFFECTIVE INCONSISTENT
  • 5. SPYDERLINK PAST DUE FOR A MAKE OVER.
  • 6. SPYDERLINK NEXT GENERATION SERVICE MARKETING SPYDERLINK
  • 7. INCREASESSPYDERLINK SERVICE TRAFFIC GETS LOST CUSTOMERS BACK BRINGS NEW CUSTOMERS IN
  • 8. SPYDERLINK EVEN GETS SERVICE CUSTOMERS TO TEST DRIVE & BUY NEW CARS!
  • 9. ELIMINATESSPYDERLINK MULTIPLE VENDORS BOOSTS CONSUMER CONFIDENCE BUILDS STORE IDENTITY
  • 10. PROSPECT SERVICE MAILERS REMINDERSSPYDERLINK EMAIL ONLINE REMINDERS COUPONS MOBILE SOCIAL TECHNOLOGY MEDIA SHARING
  • 11. SPYDERLINK
  • 12. SPYDERLINK
  • 13. SPYDERLINK NEXT GENERATION SERVICE MARKETING SPYDERLINK
  • 14. ALL MAILERS FULL COLOR, 6 X 11 SIZE CONSISTENT BRANDED LOOKSPYDERLINK BUILD BRAND EQUITY, STORE IDENTITY AND CONSUMER CONFIDENCE.
  • 15. ALL MAILERS 3 SERVICE COUPONS 3 SALES COUPONSSPYDERLINK ADVERTISE SERVICE & SALES TOGETHER - SPLIT COST & SEND MORE.
  • 16. ALL MAILERS ADDICTIVE SCRATCH & SAVE DISCOUNT OFFERSPYDERLINK FLAT $OR IT CAN INCREASE BASED ON TIME SINCE LAST SERVICE VISIT.
  • 17. ALL MAILERS TEST DRIVE INCENTIVE OFFER WITH SERVICE DISCOUNT CARDSPYDERLINK SALES DEPT. GIVES CUSTOMER CARD AFTER TEST DRIVE FOR NEXT VISIT.
  • 18. INCLUDES: PROSPECT FOR NEW CUSTOMERS THAT MAILERS HAVE NEVER BEEN INSPYDERLINK VERY LOW PRICES ($4.95 EACH) WITH FLAT SCRATCH OFF ($20 OFF)
  • 19. INCLUDES: SERVICE FOR INACTIVE & LOST SERVICE REMINDERS CUSTOMERSSPYDERLINK EVERYDAY SERVICE PRICES WITH TIME DRIVE SCRATCH & SAVE DISCOUNTS.
  • 20. INCLUDES: EMAIL FOR INACTIVE & LOST SERVICE REMINDERS CUSTOMERSSPYDERLINK CUSTOMER RECEIVES EMAIL AND SERVICE REMINDER MAILER AT THE SAME TIME. INCLUDES LINKS TO YOUR WEBSITE AND SERVICE APPOINTMENT PAGE.
  • 21. INCLUDES: ONLINE FOR CUSTOMERS THAT WANT MORE COUPONS COUPONS & OFFERSSPYDERLINK YOUR OWN ONLINE COUPON PAGE WITH UP TO 24 ADDITIONAL COUPONS FOR SERVICE OR VEHICLE SALES. SEE SAMPLE PAGE: MYDEALEROFFERS.COM/YOURSTORE
  • 22. INCLUDES: MOBILE YOUR COUPONS SHOW ON ANY TECHNOLOGY MOBILE DEVICESPYDERLINK SEE SAMPLE SCAN WITH YOUR SMART PHONE NOW
  • 23. INCLUDES: SOCIAL MEDIA SHARING CUSTOMERS SHARE COUPONS WITH FRIENDS FROM ONLINE COUPON PAGESPYDERLINK INCLUDES: WEBSITE LINKS CUSTOMERS CAN LINK FROM ONLINE COUPON PAGE TO YOUR WEBSITE OR SERVICE APPOINTMENT PAGE. ALSO, WE AUTOMATICALLY EMBED MATCHING COUPONS ON YOUR WEBSITE’S SERVICE SPECIALS PAGE - SO THEY ALWAYS MATCH!
  • 24. INCLUDES:SPYDERLINK SERVICE EMAIL REMINDERS REMINDERS PROSPECT ONLINE MAILERS COUPONS MOBILE SOCIAL TECHNOLOGY MEDIA SHARING WEBSITE ONLINE LINKS REPORTS
  • 25. SPYDERLINK NO CONTRACT, MEANS NO CONTRACT. You can start or stop whenever you like, but with our convenient “Say When” feature you don’t have to worry about anything. We automatically process your data and send direct mail and email - until you tell us to change a coupon or stop - until you “Say When!”
  • 26. SPYDERLINK THAT’S IT - $199. We extract and purify data, build your mailers, emails, and coupon landing page. As soon as you say OK, we get you online, printed and in the mail in as little as 7 days.
  • 27. SPYDERLINK If the customers and prospects that we contact, don’t spend at least 5 times the amount you paid us for the program after 6 months, we will reimburse you for everything except postage. NOW THAT’S A GUARANTEE! Some limitations apply.
  • 28. SPYDERLINK 4 SIZES TO FIT ANY BUDGET SMALL MEDIUM LARGE X-LARGE * Prospect Names Add 10¢ each
  • 29. SPYDERLINK 4 SIZES TO FIT ANY BUDGET SMALL MEDIUM LARGE X-LARGE COMPLETE PACKAGE WITH 2000 MAILERS INCLUDES POSTAGE $1799 * MONTH * Prospect Names Add 10¢ each
  • 30. SPYDERLINK 4 SIZES TO FIT ANY BUDGET SMALL MEDIUM LARGE X-LARGE COMPLETE COMPLETE PACKAGE WITH PACKAGE WITH 2000 3500 MAILERS MAILERS INCLUDES POSTAGE INCLUDES POSTAGE $1799 * $2899 * MONTH MONTH * Prospect Names Add 10¢ each
  • 31. SPYDERLINK 4 SIZES TO FIT ANY BUDGET SMALL MEDIUM LARGE X-LARGE COMPLETE COMPLETE COMPLETE PACKAGE WITH PACKAGE WITH PACKAGE WITH 2000 3500 5000 MAILERS MAILERS MAILERS INCLUDES POSTAGE INCLUDES POSTAGE INCLUDES POSTAGE $1799 * $2899 * $3999 * MONTH MONTH MONTH * Prospect Names Add 10¢ each
  • 32. SPYDERLINK 4 SIZES TO FIT ANY BUDGET SMALL MEDIUM LARGE X-LARGE COMPLETE COMPLETE COMPLETE COMPLETE PACKAGE WITH PACKAGE WITH PACKAGE WITH PACKAGE WITH 2000 3500 5000 8000 MAILERS MAILERS MAILERS MAILERS INCLUDES POSTAGE INCLUDES POSTAGE INCLUDES POSTAGE INCLUDES POSTAGE $1799 * $2899 * $3999 * $5999 * MONTH MONTH MONTH MONTH * Prospect Names Add 10¢ each
  • 33. OPTIONS:SPYDERLINK
  • 34. OPTIONS: EMAIL UPGRADESPYDERLINK PACKAGE ü  STAY IN TOUCH W CUSTOMERS ü  INCREASE SERVICE TRAFFIC ü  IMPROVE CSI SCORES E-THANK YOU WITH SURVEY (VEH) E-THANK YOU WITH SURVEY (SVC) E-DECLINED SERVICE ALERT E-PARTS ARRIVED ALERT $0 $299 START UP PER MONTH
  • 35. OPTIONS: EMAIL DEALER UPGRADE REWARDS SPYDERLINK PACKAGE CARDS ü  STAY IN TOUCH W CUSTOMERS ü  BOOST CUSTOMER RETENTION ü  INCREASE SERVICE TRAFFIC ü  INCREASE 1ST SERVICE VISITS ü  IMPROVE CSI SCORES ü  KEEP CUSTOMERS FOREVER E-THANK YOU WITH SURVEY (VEH) ALMOST EVERY BIZ HAS ONE E-THANK YOU WITH SURVEY (SVC) ONLY GOOD AT YOUR STORE E-DECLINED SERVICE ALERT EASY ONLINE TRANSACTIONS E-PARTS ARRIVED ALERT CLUB MEMBERS SPEND MORE $0 $299 $0 $299 START UP PER MONTH START UP PER MONTH
  • 36. SPYDERLINK NEXT GENERATION SERVICE MARKETING SPYDERLINK
  • 37. SPYDERLINK WHAT DO YOU WANT TO DO? START THINK PASS
  • 38. SPYDERLINK THANK YOU. 866.227.7337 • CarPeopleMarketing.com