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Media140 Sydney Case Study - Riyaad Minty
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Media140 Sydney Case Study - Riyaad Minty

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Case study of Al Jazeera's online coverage of the Gaza war. Presented at http://media140.com/sydney

Case study of Al Jazeera's online coverage of the Gaza war. Presented at http://media140.com/sydney

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  • questions relevance
  • exciting time since we need to reach audiences and things are going digital, distribution is changing. for me the best way is to use CC...
  • Most relevant and effective use of Twitter War time reporting
  • trending topic thru out the coflict there was a gap conversations are happening no one is quoting facts / propoganda no dedicated authentic news source present
  • key assets are reporters on the ground
  • not how fast you can open a twitter account
  • 4th most popular page on our website
  • Enter Ushahidi crowd sourcing crisis information - kenyan political unrest riots, south african violence against the foreigners the mashup 2nd Jan 2009 - Day 7
  • Italian NGO organising medical aid, Amenesty Sometone making video game Disinvestment Israel Multimedia Editor of Radio Television Hong Kong Carte Blanche, Rai TV
  • Furthering the “Spirit of Al Jazeera” we’re in the biznes of truth informing public opinion and setting the news agenda

Media140 Sydney Case Study - Riyaad Minty Media140 Sydney Case Study - Riyaad Minty Presentation Transcript

  • Riyaad Minty ( riyaadm.com) Head of Social Media, Al Jazeera @riy on twitter gtalk: [email_address]
  • Al Jazeera Network 1. Al Jazeera Arabic 2. Al Jazeera English 3. Al Jazeera Documentary 4. Al Jazeera Sports 5. Al Jazeera Training Center 6. Al Jazeera Research Center Flickr: Mohamed Nanabhay
  • How do we begin to deal with this?
  • Relevance
  • People Trust People Flickr: Thomas Hawk Trust
  • is.gd bit.ly om.ly post.ly tinyurl.com
  • A Virtuous Circle Participatory Culture
  • Operation Cast Lead Case Study
  • # gaza
  • http://twitter.com /aymanm
  • http://twitter.com /sherinet
  • Views from the ground …
  • It’s not only about taking - sometimes you have to give a little... @mohamed
  • “ Micro Reporting ”
  • Let the news follow you...
  • 4th most popular page on http://english.aljazeera.net
  • Crisis Mapping @whiteafrican
  •  
  •  
  • What did people do with our footage?
    • Wikipedia
    • Film Makers
    • Music Videos
    • Artists
    • Video Games
    • Teaching
    • Activists
    • Indy Media
    • Public Service Announcements
    • Billboards
    • School Projects
    • Leads
    Flickr: Anne Helmond
  • but ...
  •  
  •  
  • even if its only 140 characters at a time.
  • Questions? Riyaad Minty ( riyaadm.com) Head of Social Media, Al Jazeera @riy on twitter gtalk: [email_address]