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Rival IQ analysis for RedBull and other beverage providers

Rival IQ analysis for RedBull and other beverage providers

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  • 1. Landscape Overview Highlight Company Red Bull Mar 26, 2014 - Apr 24, 2014 Market Landscape Drinks and beverages
  • 2. Companies in the Landscape As of Apr 24, 2014
  • 3. Companies with Social Presences As of Apr 24, 2014
  • 4. Top Twitter Social Content
  • 5. Twitter Summary As of Apr 24, 2014 (Slide 1 of 2)
  • 6. Twitter Summary As of Apr 24, 2014 (Slide 2 of 2)
  • 7. Top 12 Twitter Content As of Apr 24, 2014 (Slide 1 of 3)
  • 8. Top 12 Twitter Content As of Apr 24, 2014 (Slide 2 of 3)
  • 9. Top 12 Twitter Content As of Apr 24, 2014 (Slide 3 of 3)
  • 10. Twitter Metrics
  • 11. As of Apr 24, 2014 Twitter Followers
  • 12. Mar 26, 2014 - Apr 24, 2014 Growth in Twitter Followers
  • 13. Mar 26, 2014 - Apr 24, 2014 Tweet Volume
  • 14. Mar 26, 2014 - Apr 24, 2014 Tweet Volume by Day
  • 15. Mar 26, 2014 - Apr 24, 2014 Engagement Rate for Tweets Tweet Engagement Rate The number of retweets and favorites, per thousand followers, of this company's own tweets during this time period.
  • 16. Mar 26, 2014 - Apr 24, 2014 Average Engagement Rate per Tweet Average Engagement Rate per Tweet The average number of interactions (retweets and favorites), per thousand followers, of this company's tweets during this time period.
  • 17. Mar 26, 2014 - Apr 24, 2014 Total Engagement for Tweets Tweet Engagement Total The total number of retweets and favorites of this company's own tweets during this time period.
  • 18. Mar 26, 2014 - Apr 24, 2014 Average Total Engagement per Tweet Average Engagement Total per Tweet The average number of interactions(retweets and favorites) of this company's tweets during this time period.
  • 19. Mar 26, 2014 - Apr 24, 2014 Tweet Volume vs. Average Total Engagement per Tweet Average Engagement Total per Tweet The average number of interactions(retweets and favorites) of this company's tweets during this time period.
  • 20. Top Facebook Social Content
  • 21. Facebook Summary As of Apr 24, 2014 (Slide 1 of 2)
  • 22. Facebook Summary As of Apr 24, 2014 (Slide 2 of 2)
  • 23. Top 12 Facebook Content As of Apr 24, 2014 (Slide 1 of 3)
  • 24. Top 12 Facebook Content As of Apr 24, 2014 (Slide 2 of 3)
  • 25. Top 12 Facebook Content As of Apr 24, 2014 (Slide 3 of 3)
  • 26. Facebook Metrics
  • 27. As of Apr 24, 2014 Facebook Likes
  • 28. Mar 26, 2014 - Apr 24, 2014 Growth in Facebook Likes
  • 29. Mar 26, 2014 - Apr 24, 2014 Facebook Post Volume
  • 30. Mar 26, 2014 - Apr 24, 2014 Facebook Post Volume by Day
  • 31. Mar 26, 2014 - Apr 24, 2014 Engagement Rate for Facebook Posts Facebook Post Engagement Rate The total number of likes, comments, and shares, per thousand Page Likes, of posts on this company's Facebook page during this time period.
  • 32. Mar 26, 2014 - Apr 24, 2014 Average Engagement Rate per Facebook Post Facebook Average Engagement Rate per Post The average number of interactions(likes, comments, and shares), per thousand Page Likes, of posts on this company's Facebook page during this time period.
  • 33. Mar 26, 2014 - Apr 24, 2014 Engagement Total for Facebook Posts Facebook Post Engagement Total The total number of likes, comments, and shares of posts on this company's Facebook page during this time period.
  • 34. Mar 26, 2014 - Apr 24, 2014 Average Engagement Total per Facebook Post Facebook Average Engagement Total per Post The average number of interactions(likes, comments, and shares) of posts on this company's Facebook page during this time period.
  • 35. Mar 26, 2014 - Apr 24, 2014 Facebook Post Volume vs. Average Engagement Total per Facebook Post Facebook Average Engagement Total per Post The average number of interactions(likes, comments, and shares) of posts on this company's Facebook page during this time period.
  • 36. Linkedin Metrics
  • 37. As of Apr 24, 2014 LinkedIn Followers
  • 38. Mar 26, 2014 - Apr 24, 2014 Average Engagement Total per LinkedIn Update LinkedIn Average Engagement Total per Update The average number of interactions(likes and comments) on updates on this company's LinkedIn page during this time period.
  • 39. Mar 26, 2014 - Apr 24, 2014 LinkedIn Update Volume vs. Average Engagement Rate per LinkedIn Update LinkedIn Average Engagement Rate per Update The average number of interactions(likes and comments on updates), per thousand followers, on this company's LinkedIn page during this time period.
  • 40. Top Google+ Social Content
  • 41. Google+ Summary As of Apr 24, 2014 (Slide 1 of 2)
  • 42. Google+ Summary As of Apr 24, 2014 (Slide 2 of 2)
  • 43. Top 12 Google+ Content As of Apr 24, 2014 (Slide 1 of 3)
  • 44. Top 12 Google+ Content As of Apr 24, 2014 (Slide 2 of 3)
  • 45. Top 12 Google+ Content As of Apr 24, 2014 (Slide 3 of 3)
  • 46. Google+ Metrics
  • 47. As of Apr 24, 2014 Google+ Plus Ones
  • 48. Mar 26, 2014 - Apr 24, 2014 Growth in Google+ Plus Ones
  • 49. Mar 26, 2014 - Apr 24, 2014 Google+ Post Volume
  • 50. Mar 26, 2014 - Apr 24, 2014 Google+ Post Volume by Day
  • 51. Mar 26, 2014 - Apr 24, 2014 Engagement Rate for Google+ Posts Google+ Posts Engagement Rate The total number of plus ones, comments, and reshares, per thousand Page +1s, of posts on this company's Google+ page during this time period.
  • 52. Mar 26, 2014 - Apr 24, 2014 Average Engagement Rate per Google+ Post Google+ Average Engagement Rate per Post The average number of interactions(+1s, comments, and reshares), per thousand Page +1s, of posts on this company's Google+ page during this time period.
  • 53. Mar 26, 2014 - Apr 24, 2014 Average Engagement Total per Google+ Post Google+ Average Engagement Total per Post The average number of interactions(+1s, comments, and reshares) of posts on this company's Google+ page during this time period.
  • 54. Mar 26, 2014 - Apr 24, 2014 Google+ Post Volume vs. Average Engagement Total per Google+ Post Google+ Average Engagement Total per Post The average number of interactions(+1s, comments, and reshares) of posts on this company's Google+ page during this time period.
  • 55. Top YouTube Social Content
  • 56. YouTube Summary As of Apr 24, 2014 (Slide 1 of 2)
  • 57. YouTube Summary As of Apr 24, 2014 (Slide 2 of 2)
  • 58. Top 12 YouTube Content As of Apr 24, 2014 (Slide 1 of 3)
  • 59. Top 12 YouTube Content As of Apr 24, 2014 (Slide 2 of 3)
  • 60. Top 12 YouTube Content As of Apr 24, 2014 (Slide 3 of 3)
  • 61. YouTube Metrics
  • 62. As of Apr 24, 2014 YouTube Subscribers
  • 63. Mar 26, 2014 - Apr 24, 2014 Growth in YouTube Subscribers
  • 64. Mar 26, 2014 - Apr 24, 2014 YouTube Post Volume
  • 65. Mar 26, 2014 - Apr 24, 2014 YouTube Post Volume by Day
  • 66. Mar 26, 2014 - Apr 24, 2014 Engagement Rate for YouTube Posts YouTube Posts Engagement Rate The total number of likes, dislikes, and comments, per thousand likes, of videos on this company's YouTube channel during this time period.
  • 67. Mar 26, 2014 - Apr 24, 2014 Average Engagement Rate per YouTube Post YouTube Average Engagement Rate per Post The average number of interactions (likes, dislikes, and comments), per thousand Likes, of videos on this company's YouTube channel during this time period.
  • 68. Mar 26, 2014 - Apr 24, 2014 Average Engagement Total per YouTube Post YouTube Average Engagement Total per Post The average number of interactions (likes, dislikes, and comments) of videos on this company's YouTube channel during this time period.
  • 69. Mar 26, 2014 - Apr 24, 2014 YouTube Post Volume vs. Average Engagement Total per YouTube Post YouTube Average Engagement Total per Post The average number of interactions (likes, dislikes, and comments) of videos on this company's YouTube channel during this time period.
  • 70. Top Instagram Social Content
  • 71. Instagram Summary As of Apr 24, 2014 (Slide 1 of 2)
  • 72. Instagram Summary As of Apr 24, 2014 (Slide 2 of 2)
  • 73. Top 12 Instagram Content As of Apr 24, 2014 (Slide 1 of 3)
  • 74. Top 12 Instagram Content As of Apr 24, 2014 (Slide 2 of 3)
  • 75. Top 12 Instagram Content As of Apr 24, 2014 (Slide 3 of 3)
  • 76. Instagram Metrics
  • 77. As of Apr 24, 2014 Instagram Followed By
  • 78. Mar 26, 2014 - Apr 24, 2014 Growth in Instagram Followed By
  • 79. Mar 26, 2014 - Apr 24, 2014 Instagram Post Volume
  • 80. Mar 26, 2014 - Apr 24, 2014 Instagram Post Volume by Day
  • 81. Mar 26, 2014 - Apr 24, 2014 Engagement Rate for Instagram Posts Instagram Posts Engagement Rate The total number of likes and comments, per thousand followers, of posts on this company's Instagram during this time period.
  • 82. Mar 26, 2014 - Apr 24, 2014 Average Engagement Rate per Instagram Post Instagram Average Engagement Rate per Post The average number of interactions (likes and comments), per thousand followers, of posts on this company's Instagram during this time period.
  • 83. Mar 26, 2014 - Apr 24, 2014 Engagement Total for Instagram Posts Instagram Posts Engagement Total The total number of likes and comments of posts on this company's Instagram during this time period.
  • 84. Mar 26, 2014 - Apr 24, 2014 Average Engagement Total per Instagram Post Instagram Average Engagement Total per Post The average number of interactions (likes and comments) of posts on this company's Instagram during this time period.
  • 85. Mar 26, 2014 - Apr 24, 2014 Instagram Post Volume vs. Average Engagement Total per Instagram Post Instagram Average Engagement Total per Post The average number of interactions (likes and comments) of posts on this company's Instagram during this time period.
  • 86. SEO
  • 87. As of Apr 24, 2014 (Slide 1 of 2) Homepage Title
  • 88. As of Apr 24, 2014 (Slide 2 of 2) Homepage Title
  • 89. As of Apr 24, 2014 (Slide 1 of 2) Homepage Meta Description
  • 90. As of Apr 24, 2014 (Slide 2 of 2) Homepage Meta Description
  • 91. As of Apr 24, 2014 (Slide 1 of 2) Homepage Meta Keywords
  • 92. As of Apr 24, 2014 (Slide 2 of 2) Homepage Meta Keywords
  • 93. As of Apr 24, 2014 Moz Domain Authority Moz Domain Authority Moz's best prediction about how a website will perform in search engine rankings (source:Moz).
  • 94. Mar 26, 2014 - Apr 24, 2014 Moz Domain Authority by Day Moz Domain Authority Moz's best prediction about how a website will perform in search engine rankings (source:Moz).
  • 95. As of Apr 24, 2014 Moz External Links Moz External Links Hyperlinks that point at (target) any domain other than the domain the link exists on (source) (source:Moz).
  • 96. Mar 26, 2014 - Apr 24, 2014 Moz External Links by Day Moz External Links Hyperlinks that point at (target) any domain other than the domain the link exists on (source) (source:Moz).
  • 97. As of Apr 24, 2014 Moz Domain Authority vs. Moz External Links Moz Domain Authority Moz's best prediction about how a website will perform in search engine rankings (source:Moz). Moz External Links Hyperlinks that point at (target) any domain other than the domain the link exists on (source) (source:Moz).
  • 98. Rival IQ is Competitive Intelligence For Busy Marketers Get a copy of the Drinks and beverages landscape for your Rival IQ account here: http://bit.ly/1nPqCQj