The cooperative came to be known as the "Anand pattern" cooperative system.
It has a three-tier structure.
Each tier is economically independent.
Committed to the farmers
300 stock keeping units,
46 sales offices,
1,00,000 retailers with refrigerators and
5,00,000 non-refrigerated retail outlets...
MISSION 2020 Vision :liberate our farmers from economic oppression and lead them to prosperity Mission 2020: dairy cooperatives of Gujarat turnover of Rs. 27000 crores by the year 2020 Objective: is to ensure that the maximum share of the consumer’s rupee goes back to the milk producers
FUTURE PLANS Expansion of distribution network, creative marketing, consumer education and product innovation, we will leverage effectively on rising income levels and growing affluence among Indian consumers. Tapping the rising demand for new value-added products.
CONTD… Milk shed area will increase to 231 lakh kg per day (23.1 million kg per day), at an annual growth rate of 4% Installing Bulk Milk Chillers and Automatic Milk Collection Systems in all our village cooperative societies. Collect as much as 195 lakh kg per day (19.5 million kg per day) of milk in the peak flush season. Satellite dairies with combined processing and liquid milk packaging capacity of 50 LKPD will be established in major metro market
CONTD… We plan to double to processing capacity of our dairy plants to 20.7 million kg per day, by 2020 Milk drying capacity will also be enhanced by 200 MT’s per day Plan to expand our cattle feed manufacturing capacity, more than four times to 12,000 MT’s per day, by 2020. Total investments envisaged for creating all the required infrastructure would be Rs. 2,600 crores (Rs. 26 billion) till the year 2020
CONCLUSION AMUL’S Philosophy Trustworthy of 1,000 million Indians Also known for food brand