Worth growth partners_bses
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Worth growth partners_bses



This is how we propose to help BSES' CRM using Social Media Management

This is how we propose to help BSES' CRM using Social Media Management



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Worth growth partners_bses Worth growth partners_bses Presentation Transcript

  • BSES
    • Social Media
    • www.worthgrowth.com
  • Why Social Media .. ?
    • India has 25mn. Customers in facebook (Source:Official facebook, Hindustan Times etc.) Link: http://ibnlive.in.com/news/facebook-has-25-million-users-in-india/150696-11.html
    • Apart from this there are other many other Social Network users like Twitter, LinkedIn, Stumbleupon, Foursquare etc. which people use at a burgeoning rate
  • Social media for BSES.. Why ?
    • Reaching at the heart of consumers. People feel connected since people spend a majority of time (10-11 hrs of the 16hrs they are awake) online and BSES reaches them gives the company solid presence and connectivity
    • Consumer Complaints can be easily be put on facebook, twitter or any forum and we can respond to them. It’ll make the entire process a lot easier.
    • Instant connectivity i.e. you can keep the consumer (prospective & current) in a continous connect and have a ready PR to them instead of any agencies
  • Some examples ..
    • Tata Docomo being a late entrant in the Indian market still reached among the top among its compatriots due to its high effectiveness and Consumer Services via Social Media. It has more than 2 mn. Instantly connectable consumers.
    • Links
      • http://www.facebook.com/tatadocomo
      • http://telecomtalk.info/tata-docomo-wins-gold-at-india-digital-media-awards-for-association-with-telecomtalk/68325/
  • What’s innovative and new in our proposition .. ?
    • We aren’t going to reply as earlier companies have been doing i.e. as a friend. We would have a professional cum informal environment making innovative programs which develop auto complain numbers and problems reach your Customer Service with same no. whose replies reaches consumers inboxes directly
    • Use of Blogs, tweets etc. explaining people about the problems leading to power cuts and let them know earlier on if there are some problems
    • This way consumer is more informed and happier since nowadays more info and experience grows you not only as a company for reveneus but also growing as a house hold positive name
  • Customized for you.. !
    • At worth growth partners *customized* is the root word. We discuss and display the Returns of the investments.
    • Depending on the consumer outlook the services can be hand crafted and customized
  • Other positives about BSES using Social Media
    • Uproar since, BSES a power company reaching out to the consumers in their household in their PC’s and Mobiles leading to a great image
    • Complain system integration leading to giving BSES as a brand and ADAG as a company high profile as the consumers brand
    • Many more. These are just approximations..
  • Lets talk and discuss…
    • Incase the above catches even a little interest, let me know. I would be happy to personally visit you, discuss the credentials and the way forward. Look forward to communicating.
    • We work with nice people, nice people like you ! 