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Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
Fragrant Hill Publishing Forum Presentation 2008
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Fragrant Hill Publishing Forum Presentation 2008

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Keynote address

Keynote address

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  • 1. Possibilities and potential Richard Siegersma Executive Chairman DA Information Services Central Book Services [email_address] www.dadirect.com www.centralbookservices.com Publishing and Dissemination in a digital age
  • 2. Saint Jerome (1480)
  • 3. About DA and Central Book Services
    • 57 years old (Australia only 200)
    • Largest information supplier library/booktrade
    • Print Books, eBooks, Journals, Online databases, Learning objects, Article delivery, eBook readers, POD machines
    • Libraries, Government, Corporations, Bookstores, Individual consumers
    • Import/Export business
    • Leader in new initiatives
      • First POD Espresso Book Machine
  • 4. Double D 2 Strategy
        • Develop
        • Diversify
        • Discover
        • Divest
    apply to our organisation, jobs and lives © Richard Siegersma
  • 5. Mass : 7,617,930 km2 2.5 persons per km 2 .
  • 6.
    • Why don’t people come to Australia?
  • 7.  
  • 8.  
  • 9. Australian Publishing/Bookselling - Industry snapshot
    • population 20.4 mill
    • books published annually: c.9000
    • number of publishers: 23,000
      • major publishers: 250
    • retail bookstores: 2300
    • publisher turnover: A$1.56 bn
  • 10.  
  • 11.  
  • 12. The Intangible Economy drivers
    • - four factors of production
      • knowledge assets
      • (what people know and put into use)
      • collaboration assets
      • (who people interact with to create value)
      • engagement assets
      • (the level of energy and commitment of people)
      • time quality
    • (how quickly value is created)
  • 13. Challenges
    • Content is no longer King
    • Convenience is King
    • Derek Whitehead
    • Content is no longer format dependent
    • libraries and content sellers need to change to accommodate the expectations of our communities .”
    • OCLC 2004 Information format trends report
    • Making purchased content more convenient and more reliable than the free
    • Disintermediation is a threat to quality content
    • Establishing an improved supply chain to facilitate access
    • - conveniently
  • 14.
    • The challenge for all
    • intermediaries
    • is to
    • get to the technology first
    • come up with new applications
    • that extend the reach of customers
    • Joseph J. Esposito
  • 15. Publishing tension
    • Tradition al
      • Wikipedia as an example of what can go wrong when editorial authority is ignored
    • Democratic
      • Wikipedia as an example of “the wisdom of crowds.”
    Wikipedia is an example of both tradition and publishing models
  • 16. Structural tension in publishing
    • hierarchy
    • networks
  • 17. Fenfire is a desktop environment which allows you to express relationships between documents
  • 18. Publishing models
    • users collaborate on the creation of content
    • U ser- G enerated C ontent ( UGC )
    • the battleground
      • traditional publishing, often in hardcopy but increasingly online, vs. Web 2.0 and the empowered multitude
  • 19. Web 3.0 “post-human internet”
    • ‘ agents’ are machines working together
    • information created for machine consumption
    • patterns undetected and undetectable by humans
    • humans explore realms beyond machines
    • machines realise themselves among their own kind
    • publishers producing “machine-friendly” content
  • 20. We must
  • 21. ?
  • 22.  
  • 23.  
  • 24.
    • Change leads to opportunity
  • 25.  
  • 26. Community connectors
    • Social networking
    • YouTube
    • Professionals network
    • many more coming
  • 27. The Network Effect Defined Schedule > On Demand Passive > Interactive Message > Experience Content Push > Content Pull Content Locked > Content Shared
  • 28. Next generation users - Choices
  • 29.
    • What does it all mean? ?
  • 30.
    • How would you like to develop a market 4x as large?
  • 31. It’s all about the platform
  • 32. 4 elements integral to the platform approach
    • Branded vertical content
    • Workflow solutions and technologies
    • Common taxonomy
    • Consistent revenue model
  • 33.
    • So our excitement about the new platform is that one, we are able to bring tremendous feature functionality to the end user whether it is a researcher or the end user and two we are able to give them capability that everyone is after
          • Judy Vezmar CEO LN Europe
  • 34.  
  • 35. Student Education Platform Global Content and application platform Open access resources © DA Information Services Textbook content Suggested course resources Librarian review tool Student citation management Bookstore integration Library databases Learning objects Journal articles Local repositories
  • 36. Education Platform Example T extbook E nabling XT ranet ( TEXT ) Patent pending Resources: Ebooks Journal articles Learning objects Doc delivery Shelf locations Databases Bookstore integration for print Review/Suggest Productivity Tool © DA Information Services Professor/Teacher adopted text/suggested reading list Student Citation Manager E-commerce Librarian / infomatrician
  • 37. Your new customer experience
    • Integration of content and applications
    • Broad productivity and workflow benefits
    • Internal and external process integration
    • Utility and statistics
  • 38. Focus on customer
    • Competitive superiority
    • Strong client relationships
    • Growth
    • Margin
  • 39. Flexible delivery options
    • Print
        • Print on Demand critical for “ now generation”
    • Electronic
      • eBook
        • Institutional license
        • Individual purchase
    • Audio
      • Read to me
    • Interactive learning object
      • Simulations and games
  • 40. eBook readers may become the education ‘ipod’ CO2 friendly < New A4 size Education resource delivery tool
  • 41. Maybe something else also
    • &quot;Consider a future device for individual use, which is a sort of mechanized private file and library . It needs a name, and to coin one at random, “ memex ” will do. A memex is a device in which an individual stores all his books, records, and communications, and which is mechanized so that it may be consulted with exceeding speed and flexibility . It is an enlarged intimate supplement to his memory.&quot;
    • - Vannevar Bush 1945
  • 42.  
  • 43. Prints complete books in < 5 mins - Inside library or bookstore Saves significant CO2 emissions up to 25Kg per air freighted 1kg book Launched in Angus and Robertson Bookstore Australia September 2008
  • 44. Helping to make the world better - people are the key
    • Continuing education unlocks creativity
    • Empowerment opens new doors
    • Vision keeps us on the path
    • Self belief allows us to jump the hurdles
    • Positive spirit provides the energy
  • 45. Inspiration
    • Michael Cairns
    • Infomedia partners
    • [email_address]

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