Presenting Childrens Entertainment 2011

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Ideas for making the kids area at your festival a fun, successful, and profitable experience.

Happy Kids = Happy Adults

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Presenting Childrens Entertainment 2011

  1. 1. Presenting Children's Entertainment   Rick Hubbard
  2. 2. Presenting Children's Entertainment How? What? Why?
  3. 3. Why? Why have entertainment geared for kids?
  4. 4. Why? Fun Happy Kids = Happy Adults Learning Profit
  5. 5. <ul><li>Children (up to 11) spend around $18 billion a year </li></ul><ul><li>“ Tweens” (8-12 year olds) “heavily influence” more than $30 billion in other spending by parents. </li></ul><ul><li>Children (under 12) and teens influence parental purchases totaling over $130 billion a year. </li></ul>Entertaining Kids For Fun and Profit
  6. 6. What Is Children's Entertainment? It's really Entertainment FAMILY Happy Kids = Happy Adults
  7. 7. How? How To Present Children's Entertainment Family
  8. 8. Let's Get Creative And Try New Things We've Always Done It This Way Way This It Done Always We've
  9. 9. How? <ul><li>Festival Layout </li></ul><ul><li>Staging </li></ul><ul><li>Tents </li></ul><ul><li>Timing </li></ul><ul><li>Vendors </li></ul><ul><li>Activities </li></ul><ul><li>Resources </li></ul>
  10. 10. Festival Layout Have A Special Area
  11. 11. Festival Layout Kids Fun Zone - Isle of Eight Flags Shrimp Festival – Fernandina, FL Photo by Bill Raser
  12. 12. Staging Safety Visibility Accessibility Properly Sized Professional Sound & Lights Seating
  13. 13. Tents Covered Stage = Good Covered Audience = Better Covered Everything = Best
  14. 14. Tents If the weather is intense.... ...you'd best be in tents
  15. 15. Timing – Stage Schedules 30 Minute Shows All Day 1:00 - Juggler 1:30 - Music Act 2:00 - Magician 2:30 - Dance School 3:00 - Karate Demo No Set Up Time No Take Down Time No Down Time 30 Minute Shows All Day 1:00 - Juggler 2:00 - Music Act 3:00 - Magician 4:00 - Dance School 5:00 - Karate Demo Set Up Time Take Down Time Down Time Don't Do This Do This
  16. 16. Timing – Family Schedules Kids' Schedules Are Different Remember...   Nap Time   Meal  Time Don't Run Too Early or Too Late   Don't Over Program - Leave Some Down Time
  17. 17. Vendors Mix vendors with free entertainment. In a well planned kids area, vendors pay for the entertainment.
  18. 18. Activities Watch  Things To Things To Do 
  19. 19. Activities Things To Watch Things To Do
  20. 20. Things To Watch Performers Displays
  21. 21. Things To Do Games and Events Rides Arts and Crafts
  22. 22. Resources <ul><li>Performers </li></ul><ul><li>  </li></ul><ul><li>Games and Events </li></ul><ul><li>Arts and Crafts </li></ul><ul><li>  </li></ul><ul><li>Rides </li></ul><ul><li>Displays </li></ul>
  23. 23. Performers <ul><li>Professionals </li></ul><ul><li>Volunteers </li></ul>Balance your stage entertainment between professionals and volunteers.
  24. 24. Performers (Professionals) <ul><li>Musical Acts </li></ul><ul><li>Magic Shows </li></ul><ul><li>Jugglers </li></ul><ul><li>Ventriloquists </li></ul><ul><li>Drum Circles </li></ul><ul><li>Acrobatics </li></ul><ul><li>Dog Shows </li></ul><ul><li>Bike Shows </li></ul><ul><li>Skateboard Shows </li></ul><ul><li>Storytellers </li></ul><ul><li>Puppet Shows </li></ul><ul><li>Clowns </li></ul>
  25. 25. Performers (Thinking Outside The Box) Band Members of Main Stage Acts
  26. 26. Performers (Thinking Outside The Box) Sports Figures Senior Citizens Retired Musicians & Teachers Community Leaders Media Personalities
  27. 27. Performers (Volunteers) <ul><li>Churches </li></ul><ul><li>Dance Schools </li></ul><ul><li>Gyms </li></ul><ul><li>Martial Arts </li></ul><ul><li>Children's Theater </li></ul><ul><li>Schools </li></ul>
  28. 28. Games and Events <ul><li>Vendors </li></ul><ul><li>Community </li></ul><ul><li>Institutional </li></ul>
  29. 29. Games and Events - Vendors Traveling Carnival Games Professional Sports Organizations Retailers Product Promoters
  30. 30. Games and Events - Community <ul><li>Churches </li></ul><ul><li>Schools </li></ul><ul><li>Libraries </li></ul><ul><li>Hospitals </li></ul>
  31. 31. Games and Events - Community <ul><li>Contests </li></ul><ul><li>Talent Shows </li></ul><ul><li>  </li></ul><ul><li>Art Shows </li></ul><ul><li>  </li></ul><ul><li>Essays </li></ul><ul><li>Parades </li></ul>
  32. 32. Games and Events - Community Parades
  33. 33. Parade Ideas <ul><li>Decorated Bikes </li></ul><ul><li>Patriotic </li></ul><ul><li>Wagons </li></ul><ul><li>Easter </li></ul><ul><li>Mardi Gras </li></ul><ul><li>Red Hatters </li></ul><ul><li>50's Themes </li></ul><ul><li>60's Themes </li></ul><ul><li>Festival Themes </li></ul><ul><li>Kazoo Parades </li></ul>
  34. 34. Games and Events - Institutional <ul><li>Museums </li></ul><ul><li>Zoos  </li></ul><ul><li>Science Centers </li></ul><ul><li>Sports Teams </li></ul><ul><li>Armed Forces </li></ul><ul><li>Colleges and Universities </li></ul>
  35. 35. Arts and Crafts <ul><li>Local Crafters </li></ul><ul><li>The Scrap Exchange </li></ul><ul><li>Retailers  </li></ul><ul><li>Science Centers </li></ul><ul><li>Clowns </li></ul>
  36. 36. Rides Traveling Carnival Rides Local Ride Providers Inflatables Sports Teams Armed Forces
  37. 37. Rides Armed Forces
  38. 38. Displays <ul><li>Community </li></ul><ul><li>Institutional </li></ul><ul><li>Commercial </li></ul>
  39. 39. Displays - Community Encourage Interaction and Activity <ul><li>Hospitals </li></ul><ul><li>Scout Troops </li></ul><ul><li>Organizations </li></ul><ul><li>Service Clubs </li></ul>
  40. 40. Displays - Institutional <ul><li>Museums </li></ul><ul><li>Orchestras </li></ul><ul><li>Armed Forces </li></ul><ul><li>Fire Departments </li></ul><ul><li>Police Departments </li></ul>
  41. 41. Displays - Institutional Police Departments
  42. 42. Displays - Institutional Fire Departments
  43. 43. Displays - Commercial <ul><li>Retailers </li></ul><ul><li>Product Promoters </li></ul><ul><li>Professional Sports Teams </li></ul>
  44. 44. Presenting Children's Entertainment Involve The Whole Family Things To Watch * Things To Do Performers Games and Events Rides Displays   Fun * Learning * Profit   SUCCESS! Presenting Family Entertainment Happy Kids = Happy Adults

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