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SAScon 2010
SAScon 2010
SAScon 2010
SAScon 2010
SAScon 2010
SAScon 2010
SAScon 2010
SAScon 2010
SAScon 2010
SAScon 2010
SAScon 2010
SAScon 2010
SAScon 2010
SAScon 2010
SAScon 2010
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SAScon 2010

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SEO Presentation fro mManchester's SAScon earlier in the year

SEO Presentation fro mManchester's SAScon earlier in the year

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  • Introduction
  • Introduction
  • Transcript

    1. Richard Baxter<br />Founder / Director<br />SEOgadget Limited<br />FUN WITH LINK METRICS<br />
    2. 1<br />2<br />3<br />
    3. METRICS<br />
    4. Metrics<br />
    5. Root domain links to PagE<br />
    6. Root domain links to Page / Domain<br />Made with Excel Pivot Tables<br />you can make one too...<br />
    7. TOTAL INBOUND LINKS WITH ANCHOR “UK SEO”<br />
    8. Linking Root domains containing UK + SEO<br />Site wide links<br />
    9. Link ProfILES<br />
    10. 11<br />
    11. Warning!<br />
    12. What did I learn<br />These tools do provide insight... but use your experience and judgement<br />“UK SEO” is a domain authority driven SERP<br />Page authority and domain diversity play a role<br />Focus on links that will improve your domain and page authority<br />Most valuable links could use “UK SEO” as the anchor<br />A lot of anchor text links from the same domain probably don’t work <br />In my (humble) opinion you’re better focusing on high quality links rather than high volume, low quality links...<br />
    13. ReSources<br />Keyword Difficulty Tool : http://bit.ly/aNJc01<br />Open Site Explorer : http://www.opensiteexplorer.org<br />How to make a Pivot Chart: http://bit.ly/abE4rr<br />Link Profiles with Pivot Charts: http://bit.ly/8X1OgM<br />Understanding Page Authority : http://bit.ly/dlZsV9<br />Majestic SEO: https://www.majesticseo.com/<br />
    14. THANK YOU<br />richard@SEOgadget.co.uk<br />@richardbaxter<br />http://seogadget.co.uk<br />

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