THIS LITTLE PIGGY An Introduction to New Markets
Meet  Piggy
A.K.A.
Consumer 2.0
This little piggy went to  market
What’s a market?
1.  An  open  area or square in a town where a  public  market or sale is set up.
2.  The world of  business  and  commerce .
3.  A place in which  values ,  opinions , and  ideas  are put forward for  debate  or  recognition
Once upon a time…
This little piggy went to
The Cafe
to  talk  and  gather
This little piggy went to
The Market
To  search  and  find
 
This little piggy went to
Wall Street
To  Buy  and  Sell
 
One day, little piggy discovered…
THE INTERNET.
This little piggy went to
 
To  search  and  find
INFORMATION
This little piggy went to
 
to  talk  and  gather
OPINIONS
This little piggy went to
 
to  read, rate , and  review
PRODUCTS
This little piggy went to
 
To  buy  and  sell
EVERYTHING
This little piggy went to market and became  healthy ,  wealthy , and  wise  because she could
READ
RATE
REVIEW
MEET
SHARE
SOCIALIZE
BUY
SELL
AND
EXCHANGE
 
 
 
 
 
This little piggy stayed
 
… and missed out
<ul><li>THE SOCIAL WEB  </li></ul><ul><li>= </li></ul><ul><li>THE NEW MARKETPLACE </li></ul>
THANK YOU!   Rachel Happe [email_address] Twitter - @rhappe www.thesocialorganization.com [no pigs were harmed during the ...
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This Little Piggy Went to Market

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Social Marketing is the new version of the souk, the bazaar, and the cafe but is accelerating the flow and amount of information exchange giving more power to customers.

Published in: Business, Technology
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  • Right on the spot, Rachel ! As a professional translator, specialized in marketing, and often having long, technical, and not always thrilling presentations to translate, I would love my clients to send me one like this to work on.
    I took the liberty of embedding the presentation on a page of my daily photo blog:
    http://paul.muse.free.fr
    If you object to your work being shared in such a context, don't hesitate to tell me and I'll take it off.
    Meanwhile, keep up the good work. I'll be checking out your other presentations and looking forward to more.
    All the best,
    PM
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  • Creative...Attractive ....interactive :)
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  • Thanks for sharing, Rachel. Your slides leads me to think of we are shifting from place to space.
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  • Thanks For Sharing

    Life Coaching
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  • right to the point!exceendiingly good work!
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