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Membership bp session walldorf 2013

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Transcript

  • 1. Membership Best Practice Walldorf, November 2013
  • 2. Introduction & Overview  Background  Summary of data provided  Overview of breakout sessions  Determine Groups Page  2
  • 3. Breakout 1 – Structure & Pricing Structure  What are strengths / what works  What are weaknesses / what doesn’t work  What are the challenges / issues  What structure would best suite acquired companies  Is there an ideal model for all Pricing  Too Expensive  Too Cheap  Impact of market conditions Page  3
  • 4. Breakout 1 – Results  Presentation by Group 1  Presentation by Group 2  Consolidate findings Page  4
  • 5. Breakout 2 – Value & Growth Value  What is the value in membership of user groups to; – License holders – Vendors / Partners – Associates / Freelancers  How do you show/promote this  What are you doing to increase value Page  5
  • 6. Breakout 2 – Value & Growth Growth  What activities/methods do you use to grow membership  What incentives do you use/provide  Are you in a mature ERP market  What does SAP do to assist / support – Traditional Customers – Acquired company customers Page  6
  • 7. Considerations  A large membership base is essential for user groups  A large membership base is also beneficial for SAP  Organizations don’t become member of any association easily  We are in the B2B market, so consumer protection laws don’t apply  Being the vendor of the SAP software, SAP can always communicate (related) product and service offerings to their customers  Where there’s a will, there’s a way Page  7
  • 8. Breakout 2 – Results  Presentation by Group 1  Presentation by Group 2  Consolidate findings Page  8
  • 9. Membership Best Practice  Summary  Actions Items Page  9
  • 10. Membership Best Practice Thank You Page  10