Training in Law Practice Technology and Management
The Law Firm as a Factory for Producing
Florida Coastal School of Law
What do these organizations have in
World Class Hotel Chain
World Class Hospital
World Class Law Firm
• Consistent Quality Every Time
• Processes in Place that Eliminate Waste and Cost
• Processes That Are Designed to Continually Improve
• Feedback Loops
• A Culture of Innovation – Say Yes – Not No!
Trends in the Legal
• Commoditization and Standardization
• Change in Business Model
• “Solution Shop” to “Value-Chain Business Model”
• “Lean” Lawyering
• The Internet is becoming the new platform for the
delivery of legal services.
• Consumers and small business want legal services
that re faster, more convenient, and less expensive.
• Consumers and small business want fixed fee,
limited legal services.
• Two Kinds of Business Models: “law practice today”
o “Solution-Shop” - Law Firms
• Problem solving
• Every “problem” is unique”
• Based on “information asymmetry”
• Command of a specialized technology
• Fee for services.
• Cost is no object.
• Based on “ Expertise”
• Experts/people are the primary resource.
o “Value-Chain” – like a factory.
Value- Chain Business
Model- A Law Factory
• Value Proposition + resources+ processes + profit
• Transformation of “inputs” into “products”
• Value proposition = cheaper, better, faster
o Resources, processes and profit formula support the value proposition.
Different Markets Require
• Corporations and individuals have different needs
when it comes to legal services.
• Law firm’s as “solution shop providers’ have real
difficulty moving down market to serve consumers.
• When law firm’s employ limited legal services
methods, combined with technology and the
effective use of paralegals. Combined with process
engineering technologies such as legal project
management that can create a new value
proposition that delivers legal services better, faster,
Law School Education
• Law schools teach students exclusively to work in a
“solution shop environment”. This works if you are
going to be employed in a large law firm serving
• If you are going into solo to small law firm practice,
consumers and small business the training and
education requirements are different.
• If law students are not taught how to serve this
marketplace with “value chain solutions” they will
loose out to providers like LegalZoom who know
how to serve this marketplace.
Solo and Small Law Firm
• Evolving towards the Value-Chain Business Model
• So are some large law firms
• Requires different skills sets
• Disconnect in legal education: Training for the
wrong marketplace– except top tier law schools
What do we mean by a
Value Chain Model Law?
• Lower your overhead - whether you’re in-house or in
• improve turnaround times
• increase client satisfaction (internal or external)
• price more accurately
• free up limited resources for other valuable work
Lean Law: -- Value
• does your work move the matter forward?
• is it what the client wants and is willing to pay for?
• is your work done right the first time?
• Is the quality of your work consistent over time?
• Anything that doesn’t add value is waste?
Attorneys as Project
• I didn’t go to law school to be a project manager.
• Except you a project manager anyway. Every legal
matter is a project.
• Commonsense approach to managing work flow
used by every other business.
Why Process Management
• Help you better control or understand the cost.
• Control of predict the time spent, both cumulative
time (hours) and running time (start to finish).
• Be better prepared for events, especially
• Engage the most appropriate resources to do the
work bested suited to them.
o Junior Associate
• Improve communication with the client.
Doing Legal Work
• If you can’t break down a legal matter into tasks,
deadlines, costs, people, etc., you really don’t know
what you are doing.
• Think of what it takes to build a house.
• Think of the estimates that the subcontractors
• Think what happens if a subcontractor misses a
deadline or under estimates the budget.
• If a general contractor can build a $5,000,000 a
house and bring it on budget and on time, why
can’t a lawyer estimate how much a legal project
will take to complete – even assuming that certain
risks are unknown.
• Risks are always built into the project for building a
• Not about the practice of law, but the mechanics
• The law per se is not a business, but the practice of
• Law firms exist to make a profit
• Even the practice of Public interest law requires that
cases be managed with budget and time
constraints and be “completed.”
• Analyze Tasks
• Steps to Take
• Determine Time Requirements
• Create Deadlines
• Determine who is assigned to which task.
• Staffing the Steps
• Determine cost parameters.
• Create a budget.
• Link budget to tasks and deadlines.
• What’s likely to go wrong – build in risks.
• Client Satisfaction
• Adherence to Deadlines
• Workload (hours)
• Adding Business Value
• Client Retention
• Renewal Business
• Consistent Quality No Matter What The Deal.
Fixed Fee Practice
• You need to know your costs;
• You need to determine in advance who will do the
• You need to know how long it will take to do each
• You need to
• Project Management
• Knowledge of Smart Technologies
• Outsourcing and Management of Paralegals
• Design of Limited Legal Services
• Web Development Skills and Virtual Law Firm
• Mobile Technologies
• Fixed fee and pricing strategies
• Law Practice Technologies
Tomorrow’s Lawyers: An Introduction to
Your Future by Richard Susskind
Susskind’s Disruptive Technologies
• Automated Document Assembly
• Relentless connectivity- Mobile
• The electronic legal marketplace
• Online Legal Guide
• Legal Open Sourcing
• Workflow and Legal Project Management
• Embedded Legal Knowledge: Expert Systems
• Ediscovery Management
• Online Dispute Settlement
Certificate in Law Practice Technology
and Management at Florida Coastal
School of Law
• COURSE IN LAW PRACTICE TECHNOLOGY AND LAW
PRACTICE MANAGEMENT (3 CREDITS).
• At least 10 one credit electives.
• Modular approach
• National faculty -- major thought leaders.
• Advisory Board
Law School Program – Based on
• 1. Training Lawyers as Entrepreneurs (1 credit)
• 2. Ethics of Online Legal Services (1 credit)
• 3. Social Media in Law Practice (1 credit)
• 4. Document Automation Applications (2 credits)
5. Legal Project Management (1 credit)
7. Legal Process Outsourcing (1 credit)
Elective courses ( 1 credit
• 7.. Legal Expert Systems (2 credits)
• 8. eDiscovery Management (1 credit)
• 9. Legal Process Re-Design Technology (Lean
Engineering) (1 credit)
10. Access to Justice and Legal Technology (1
• 11. Law Practice Technology and Management (3
Research and Development:
How our technologies support the delivery of online legal services
• Web Legal Advisors
Smart Legal Documents
Legal Expert Systems
Legal Process Engineering
Web delivery workflow
GUI – Usage Interface
Training in Legal Technology
Specialties equals New Careers
Legal Processing Engineering
Law Practice Management
eDiscovery and Document
Expert Legal System Development
Legal IT Management
Legal Outsourcing Management
Dedicated Educational Site from
Florida Coastal School of Law