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First cq ps september 08

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  • 1. 28-32 STOKES SEPTEMBER 08.qxd 21/08/2008 10:38 Page 28 CQP seal of approval As the CQI welcomes the first members to achieve Chartered Quality Professional status, QW asks what this means for the quality profession T he new Chartered Quality Professional Dave Rogers, head of quality,Telefónica Europe (CQP) membership grade will posi- and Telefónica O2 UK tion quality practitioners on an equal footing with other chartered profes- At Telefónica, quality sionals. It offers a tangible and easily and the delivery of cus- understood standard of excellence in quality, tomer satisfaction are marking out quality professionals at the top of very high on both the their field who are committed to staying there company and my own through an ongoing programme of continuing agenda. I have spent 24 professional development (CPD). years in the armed serv- The new grade, on offer to members and fel- ices and 18 years as a quality professional, where lows, requires professionals to demonstrate compe- a problem with the management system could tence against the CQI’s online Body of Quality potentially affect business and people’s liveli- Knowledge, a framework that defines the current hoods. I’ve tried to carry the drive for continuous knowledge boundaries of the quality profession, improvement throughout my quality work. and also to maintain that competence through CPD. I work on the basis that the customer is the boss. As a recognised standard of credibility and It is the customer who pays our wages and without competence, CQP will benefit quality professionals customers none of us has a job. Quality is a tireless by increasing the visibility of their skills and so yet rewarding quest to meet customer expectations raising their value in the workplace. and continuously improve on them. And I have a lot Simon Feary, CQI CEO underlines this point. of scope: Telefónica Europe has a customer base of ‘CQI members have been delivering value to over 43m, with over 18m in the UK. organisations for a very long time. It is our mem- I became a CQI Fellow in 2007 as my focus with- bers who apply quality approaches to deliver the in Telefónica moved partly towards succession plan- benefits that organisations desperately need: help- ning. Membership of the CQI and the new CQP sta- ing them to improve, reduce costs and satisfy their tus are recognition of attainment in the quality field customers. I could go on, but my point is that we and give clear stages for the development of a career know what value we provide, the real opportunity in quality. CQI membership allows me to network provided by CQP is to have that value recognised and benchmark with members across different sec- more widely by organisations in the private, pub- tors and is helping me to develop a specific devel- lic and third sectors.’ opment plan for quality professionals within our We talk to some of the newly chartered mem- company to build on the structured development bers and fellows to get their opinions on CQP. plan we already have in place for all of our staff. 28 SEPTEMBER 2008
  • 2. 28-32 STOKES SEPTEMBER 08.qxd 21/08/2008 10:39 Page 29 CQP CQP will greatly enhance the importance of ‘CQP will greatly quality in all UK companies and even further afield enhance the importance – once it has been embedded, marketed and com- municated across all sectors and on an international of quality in all UK scale by the CQI. CQP will also build on the esteem companies and even in which the quality profession is held and hope- further afield’ fully ensure quality professionals get the same recognition as other professions.The status will also give senior managers confidence in the quality pro- fessionals they have employed as well as giving the quality profession a clear career path. But there is still more to do.We need to ensure that qualifications in quality are enhanced and developed from A-level standard to degree-level courses and modules. We need to get standards bodies, certifica- tion bodies, accreditation bodies and excellence organisations to work together. One voice for quality. We need to get government and educa- tional bodies involved to bring in new blood and really fly the flag for quality. It is up to us as quality profession- als and members of the CQI to look at how we can contribute to this on an industry- wide level and I suggest this should be a major part ©istockphoto.com/art-4-art of our CPD. Even so, it is not merely a case of our own personal development but the future of the profession.We need to sell the benefits of a career in quality. After all, what other career enables you to get such a clear understanding of the workings of a business, drive continuous improvement and learn how to deliver customer satisfaction? SEPTEMBER 2008 29
  • 3. 28-32 STOKES SEPTEMBER 08.qxd 21/08/2008 10:39 Page 30 CQP ‘CQP is recognition of Dr Louise Bell, Mike Underwood, professionalism and a senior partner, quality manager, Peloton Consultancy Magnox North commitment to personal development’ I have worked in a num- I have worked in quality ber of roles related to since joining the nuclear quality, mostly in the fuel manufacturing health sector in a range plant at Springfields of clinical and manage- near Preston in 1980, so rial roles. But my interest in knowledge about qual- 28 years! I was a CQI Associate for about 15 years, ity is still not satiated and I am constantly learning but two years ago I put together the portfolio of new things and expanding my skills. Having been a evidence to upgrade by the experiential route to CQI Fellow for around two years, CQP was an become a fellow. obvious step. I wanted to make sure I was involved I am already committed to keeping up with in contributing to debates about quality and that I developments in the quality field and so CQP had the opportunity to offer my opinions and makes excellent sense for me personally. CQP is views and learn from others. recognition of professionalism and a commitment CQP status will eventually result in a greater to personal development. By signing up for CQP, I sense of standardisation of skills and clarification am making a commitment to undertake and record of what one can expect if working with a CQP. I CPD. The role of professional quality specialists has hope that CQP status leads to greater recognition been eroded over the last few years and as a group for the profession – it will certainly provide a clear we need to re-establish ourselves and remind framework to detail areas for improvement or industry of our value. With CQP status, companies skills development. Any type of chartered status is can be confident that they are employing an expe- an important aspect of being a professional. I rienced and competent professional who possesses believe that over time awareness of CQP status will a range of tools and techniques that can help them increase and that this may be one way for employ- successfully achieve their objectives. ers to distinguish between applicants for quality- Shortly after becoming a CQI Fellow, I became based roles. involved with a steering group of like-minded I have always kept records of my personal train- members to establish a nuclear special interest ing, publications and personal development and I group (NucSIG) and we held successful launch find CPD important as it provides some assurance events this July. I plan to fulfil my CPD requirement that people are up-to-date both with their knowl- by my continued involvement with the NucSIG and edge and developments in the field. by attending future events at which we plan to In future, I would like to see CQP status become include opportunities for networking, sharing best more people focused, rather than focused on engi- practice and a chance to keep up with new issues in neering principles and hard skills. My prevailing the industry. view of quality is that people are key success factors In the nuclear sector, we anticipate a growth in and that they have the greatest influence on quali- work. With the potential for new nuclear power ty, but this is not necessarily the majority view. station construction, regulators and other impor- In my opinion, CQP status should become more tant stakeholders are making it clear that the closely linked with other areas of knowledge, to expected skills shortage needs to be filled by peo- recognise that while the quality gurus are impor- ple who are professionally qualified. By involve- tant, there are other areas of knowledge which are ment in the NucSIG launch events, these key equally important but less discussed. I would also nuclear stakeholders have effectively declared that like to see an increase in the levels of research into within the nuclear industry CQI membership and quality and closer links with the university sector CQP will become an important differentiator for to encourage information sharing and the greater those recruiting quality managers and engineers. employment of knowledge in practice. Being a quality professional in the nuclear 30 SEPTEMBER 2008
  • 4. 28-32 STOKES SEPTEMBER 08.qxd 21/08/2008 10:39 Page 31 CQP industry is similar of course to quality roles in Auditors annual conference. I would have loved to other sectors, but there are important differences. attend the CQI World Quality Day Conference, but For example, a quality professional in our sector unfortunately I need to be in Brussels! I have always needs an appreciation of nuclear safety issues and considered active membership of the CQI integrat- recognition that in our industry ‘quality’ and ‘safe- ed management special interest group (IMSIG) and ty’ are almost synonymous. regularly contributing to the CQI web forum and One of the areas NucSIG will develop is putting IMSIG Yahoo discussion board as part of my CPD. some meat on the bones of what the special Reading QW is also a key part of CPD for me and I ‘nuclear quality professional’ competencies are and particularly like to read about achievements and appropriate training and CPD opportunities. When ideas contributed by other quality professionals developing CQP and the associated Body of Quality and the CQI. Knowledge, there should at least be a consideration of the value of sector-specific elements. Chris Edwards, quality assurance manager, Marijke Korteweg, BVT Surface Fleet head of internal audit, European Medicines I have worked in quality Agency for 20 years, with CQI membership for three I have spent my entire years and I decided to working life serving sign up for CQP because quality and my first ever it can only benefit me. I believe that moving quali- publication, around 36 ty professionals to a chartered status will in time years ago, was related to quality control. I was a mean something to the other professions we deal certificated IRCA auditor from 1996 until 1999 with – as long as the standard requirements of and became a CQI Fellow in 2000. I decided to entry are adequate and maintained. It will also help apply for the CQP grade because I wanted to pro- quality professionals to have a more recognised mote quality and the work of the CQI. skill and capability within their own businesses. CQP will help to raise the profile of quality I hope that over time CQP will both improve management and the profession, but in the UK first employability prospects and also the average value of all. People are used to hearing about chartered of a CQP to industry will be better recognised and accountants, but they are yet to experience what it will become more in line with other chartered pro- means to have a chartered quality professional in fessions. front of them. That is why it is very important that From a capability perspective, CQPs are more quality professionals can demonstrate that a char- likely to keep up with good practices and solutions tered status stands for quality in this profession – I from outside and across industry. However, CQP hope that the necessary CPD is taken very seriously. status needs to be supported by ensuring senior The worst case scenario would be if someone with management are more aware of the benefits of chartered status did a very bad job. effective quality management. CQPs should be If chartered status is promoted by the CQI and closer to and have better access to knowledge and taken very seriously by myself and other CQPs, resources to improve senior management under- then companies will start to ask for it, particularly standing and subsequent commitment and belief. on a CV when examining a list of achievements. My company already has a mature professional Slowly, the CQP acronym will start to have value in development programme for most functions and a its own right. process for identifying training needs. Historically, I have always taken charge of my own CPD and however, this has been less mature for quality as have already registered for the European quality has been considered as a secondary func- Foundation for Quality Management Forum 2008 tion. We are currently working with the CQI to and I am also due to attend the Institute of Internal develop a route map for capability progression SEPTEMBER 2008 31
  • 5. 28-32 STOKES SEPTEMBER 08.qxd 21/08/2008 10:39 Page 32 CQP which will hopefully address a combination of Companies employing CQPs will also gain needs for both the business and the individual. The assurance that their processes and procedures are route map with training and experience options in capable hands and that when advice is needed will include further professional development for on any quality-related matters, it will be sound our CPD. and relevant. I will fulfil my CPD by attending upgrade David Hutchins, courses whenever I can and keeping in contact managing director, with quality professionals not only in the UK but David Hutchins across the world. I am fortunate to have the oppor- International tunity to speak at international conferences such as the 14th Asia Pacific Quality Organisation I have worked in quality International Conference that took place recently since the mid-1960s in Tehran, followed by the International when I was chief pro- Convention for Schools Quality Control Circles in duction engineer in an Istanbul. There are also EOQ conferences and CQI automotive component manufacturing company. events such as World Quality Day. Our biggest customer at that time was Perkins I believe that we can only gain respect from the Engines, one of the first companies to operate a community as a whole if we combine and impress sophisticated supplier quality assurance system. I with our dedication to our work. We expect the left industry in 1969 and took an appointment at medical, legal and other professions to be state of Slough College of Technology as head of the Quality the art so why not quality too? We must do all that and Reliability Unit. we can to make the quality movement appear During the 1970s I researched Japanese and vibrant, lively and right up-to-date with the affairs American approaches to quality in some depth and of the world took a Master’s in Quality and Reliability at the University of Birmingham. As a result I conducted a number of short courses on what today is known as total quality management and then left the college in 1979 to start what is now David Hutchins International. I joined the CQI around 1970 when it was entitled the Institute of Engineering Inspection. The reasons I have decided to sign up for CQP are in keeping with the late Professor Ishikawa, who said: ‘Quality begins and ends with education.’ I firmly believe that. There has never been an end to man’s creativity and we can always find new and better ways of doing things. It is my opinion that it is the responsibility of all professional people to keep abreast of the latest developments in their particular field otherwise they are simply not being professional. On a personal level, CQP will, first of all, give me the satisfaction of knowing that I am worth lis- tening to and that whatever I do is at, or near to, the cutting edge. I also believe that we should be able to learn from each other and this, in my opin- ion, is the main value of having an institute creat- ed for that purpose. 32 SEPTEMBER 2008