The context for this entire discussion is the accelerating enterprise adoption of the cloud. 2009 saw dramatic growth from the leaders in cloud computing– 2M subscribers to salesforce, 2M companies on Google, and over 25M servers spun up on Amazon. But where is all this going? Analysts say that cloud computing is the #1 strategic priorty for CIOs and that every enterprise should be roadmapping their adoption of the cloud.
GoldCorp – 100M to 9B in market cap$575K in prize money110 sites identified, 80% produced gold (80M oz of gold were found)
Optimize for output and creativity – hard to structure challenges. Same with video requirements. Stiffle creativity.Identify blueprintInputs/OutputsSample Audience ( description & how is it used)
Devs are weird. Want to be collaborative and competive as the same tiem. I’ll tell you how to solve this code but I’ll do it better. So you have to be as responsive on the BB. You’ll also see devs helping out or talking some trash. Scorecards and announcements with blog posts. Developers post their videos or we do it for sometime we do it for them.
The test presents the participant with the following task: how to fix a lit candle on a wall (a cork board) in a way so the candle wax won't drip onto the table below. To do so, one may only use the following along with the candle:a book of matchesa box of thumbtacksThe solution is to empty the box of thumbtacks, put the candle into the box, use the thumbtacks to nail the box (with the candle in it) to the wall, and light the candle with the match. The concept of functional fixedness predicts that the participant will only see the box as a device to hold the thumbtacks and not immediately perceive it as a separate and functional component available to be used in solving the task.
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What is CloudSpokes?
CloudSpokesThe Industry’s First Community for Crowdsourcing Enterprise Cloud Development <br />
CloudSpokes: Bringing Together Enterprise Cloud Challenges with a World of (Aspiring) Cloud Developers<br />1<br />Community of specialist cloud developers across platforms<br />Companies who need cloud development<br />Contests<br />Forums | Networking<br />Other<br />
Why - The Combination of Two Massive Transformations Has Exponential Potential<br />2<br />Cloud<br />For the first time ever, all it takes is expertise and an internet connection to contribute<br />Crowd<br />
Enterprise Cloud Adoption is Accelerating<br />3<br />Momentum to Date<br />“It’s our belief that these cloud technology solutions will help us differentiate ourselves from competitors. The key is the speed with which we can move because we're cloud-based. It’s not just a growth strategy, it’s the transformation of our company.”<br />Dick Escue, CIO RehabCare<br />$1.6B+ revenue<br />82K+ companies<br />3M+ companies<br />3K every day<br />170 enterprises<br />400K+ users<br />490,000 developers<br />102B objects on S3<br />
Open Global Communities Are Driving New Innovation Through “the Crowd”<br />4<br />And Much Much More…<br />Marketing Analytics<br />Mining<br />1906 – Weighing Oxen<br />NetFlix– Beat us in predicting movies and win $1M<br />Goldcorp – Help us find gold…and not go bankrupt !<br />Francis Galton and the “wisdom of the crowd”<br /><ul><li>2000 Submissions
Wisdom of the Crowd or Market as a broadly applicable rule</li></li></ul><li>Today’s Development Reality: Not right for “The Cloud” OR “The Crowd”<br />Cloud<br />Community Development<br />On-Premise<br />In-House + Offshore R&D<br /><ul><li>Elastic, pay as you go
Pay for inputs</li></ul>Why hasn’t the development process?<br />The technology has changed….<br />Why hasn’t the development process itself? <br />5<br />
Bringing the Crowd to the Cloud Requires a New Type of Community<br />6<br />Performance Based<br /><ul><li>Pay for performance – values output vs. hours
Market to match supply and demand</li></ul>Social Networking<br />100% Cloud<br /><ul><li>Let developers connect with peers
Let developers connect with potential employers
100% focused on CIO’s #1 priority</li></ul>ChallengeFocused<br /><ul><li>“Game-ified” experience, with contests and badges</li></li></ul><li>How it Works: Sponsoring a Challenge<br />7<br />Sponsor posts a challenge – define a task or project and set a price for it<br />2. Challenges appear on a list for the developer community to see<br />3. Community participants submit their answers to the challenge<br />4. Submissions are peer reviewed and a winner is selected<br />5. Sponsor pays out the winner<br />
How it Works: Developer Experience<br />8<br />Come to the home page to sign up<br />2. Create a public profile<br />3. Connect with other members<br />4. Participate in a challenges / Win $ <br />5. End up on a leaderboard!<br />
What Makes CloudSpokesDifferent than Other Developer Communities?<br />9<br />Technology Community Types<br />CloudSpokes is…<br /><ul><li>Neutral, not tied to a particular product or standard
Launching CloudSpokes Was Just the First Shot in a Multi-Year War With the Status Quo<br />11<br />‘This revolution won’t be complete until the current business models of the global Sis – Accenture, Deloitte, IBM and others – are as comprehensively undermined as those of the software vendors they’ve traditionally worked with.’<br />
Age of Hyperspecialization<br />12<br />“The point is: there are already huge opportunities for companies to engage hyper-specialist knowledge workers, and for these highly specialized workers to make money. The potential quality, speed, and cost advantages virtually guarantee that this model will become more prevalent.”<br />Thomas Malone, MIT – Collective Intelligence<br />
David Messinger <br />Community Architect<br />@dmessing<br />http://blog.cloudspokes.com<br />http://www.cloudspokes.com<br />@CloudSpokes<br />Come and compete where the rubber meets the code<br />