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3 Reasons People Aren't RSVPing to Your Event
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3 Reasons People Aren't RSVPing to Your Event

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3 tips to increase the number of people who register to attend your organization's event.

3 tips to increase the number of people who register to attend your organization's event.

Published in: Business

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  • 1. 3 Reasons People Aren’t RSVPing to Your Events
  • 2. Planning Your Association Events Planning and organizing events takes lots of effort The job doesn’t stop there – need to effectively promote association events Get more RSVPs to events by avoiding these pitfalls
  • 3. Reason #1 - People Don’t Understand the Value or Benefit of Attending • Invitation needs more than just a list of speakers • Tell them what they will receive • Learn a new skill • Meet an industry expert • Any informational products, such as ebooks or slides • What they receive vs. what you are providing • Simple shift in tone on invitation has big impact
  • 4. Reason #2 - Not Making it Easy to RSVP • Attendees want to register online • Keep registration form simple • Only ask for information you need • Long forms can hinder
  • 5. Bonus Tip Collect payment at time of registration to prevent no-shows. Use your membership management software tools.
  • 6. Reason #3 – Sending Invitation Only One Time • Attendees think “I have plenty of time to sign up” • Original email invitation gets deleted or buried in inbox • Send multiple, well spaced invitations • Increase frequency as registration deadline approaches • If you can, remove those who have already registered from subsequent invitations
  • 7. Summary – 3 Tips for Increasing Attendance to Association Events Make clear the benefit or value to attending Make it easy to RSVP Send invitation multiple times
  • 8. Inspiration for Making Things Easy “Anticipate the difficult by managing the easy.” -Lao Tzu
  • 9. Presented by StarChapter Local Chapter Management Made Easy Website: starchapter.com Email: info@starchapter.com