2. Who would be the audience for your media
product
AGE
It is targeted towards mainly 15 to 19 year olds
as we feel as though they can relate most to our
main character and would be more interested in
this type of costume ghost thrillers
3. Who would be the audience for your media
product
GENDER
Would be both male and female. Even though
the main character is a female, so boys would be
less incline to be interested, are opening
sequence contains blood and costume ghost
and boys usually like a scare, so therefore would
excite them and females as well
4. Who would be the audience for your media
product
LOCATION/REIGION
Rather than conventionally film it in
America, we decided to locate in London as, the
weather in America is warm, and
sunny, whereas England is gloomy and raining.
So therefore we could create that mood when
establishing the setting
5. Who would be the audience for your media
product
SOCIAL CLASS
Mostly working class and middle class, because
its set in London which those social classes are
more current and the language used would be
formal with slang twists so possibly people of
high culture might not be aware of meanings of
some words used.
6. Who would be the audience for your media
product
ETHNICITY/NATIONALITY
It is targeted towards British and Irish people as
that is where our film will be distributed, Also
throughout the film it presents British culture
based around teenagers in relation to our
audience
7. Who would be the audience for your media
product
LIFESTYLE & HOBBIES/INTERESTS
Our audience lifestyle would be possibly based
around college or someone who's has spiritual
interests and likes to see unusual phenomena in
modern Britain and the past from when we go
back into the past
8. Discuss why you are targeting them and how it
relates to your idea
We will be targeting our audience by presenting a
ghost film with abit more excitement than just
see things move on their own, to develop it into
more costume, more blood and general
excitement for a younger audience
9. Discuss why you are targeting them and how it
relates to your genre
We are targeting this audience by showing the trailers
after school times so that they aren't missing the
advertisement to target the right age when they go to
watch other thriller films which relates to our idea as our
genre is a thriller and therefore would be a genre that
this audience will enjoy
10. Discuss why you are targeting them and how it
relates to your forms/conventions
Through the forms and conventions we will be targeting
are audience by getting them excited and thrilled by the
shock and climax, as teenagers love to challenge
themselves to watch scary films and the special effects of
‘dream’ will present something ‘new’ to keep the
interested
11. BBFC : What is your film rated and why? And
relate to your target audience.
Our film is rated a 12 because our film’s
• horror doesn't exceed over moderate physical threat
• The slang language is moderate – no harsh swearing
• There is no nudity or drug use
• Gory moments are permitted by theme and context
Although out film is rated a 12, it is merely targeted towards the 15 –
19 year olds as they will be more conscious of the past and in
representation on the social group, the use of more exaggerated
themes would not represent it properly.
13. Prove how your target audience will be
attracted to your opening sequence
• Fashion of main character
• Likeable character
• Interesting/scary ghost
• Location in working class Britain
• Spiritual
• The book – might have similar one
16. Film a section on a list of things you did to
attract/address your audience (forms&cons)
17. How we attracted our target audience by the
idea
• It is based on real life, in London, so it will be similar with
our audience
• It will attract our audience to learn about how spirits can
play with our mind throughout the film and the interest
of being scared
• The film is based in modern time and youth culture , use
of slang so we’re creating empathy with the target
audience – to describe situation in their way
18. How we attracted our target audience by the
story, plot and narrative
• We attracted through story by basing it on a teenage girl
rather than an adult and in a more realistic home rather
then a really big one used conventionally
• We attracted through plot by making it about ghost that
are physically in touch with the living and is engaging to
the spiritual audience
• Through narrative because by using the open
narrative, when the target audience leave the cinema
and possibly go home together can deliberate on what
they think will or wont happen – something to talk about
19. How we attracted our target audience by the
conventions of genre
• We attracted through shock because teenagers are
usually playful, and with shock being a conventions they
will be excited to be frightened
• We attracted through supernatural because we
developed the convention to make it more visually
attractive to teenagers to that they will watch our film
20. How we attracted our target audience by the
conventions of narrative
• We attracted through false ending because congenitally
in a thriller narrative the ending is usually thought to be
resolved but is not – and the main character is left feeling
everything is alright, when it is not.
So we are attaching the target audience by maintain the
expected convention but in ways of not making it
obvious and more frightening and exciting
21. How we attracted our target audience by the
conventions of character and their representations
• We attracted through venerable representation because
target audience are most likely to sympathise and like
your character if they are quiet and venerable as they
seem sweet – so through this convention we use the
representation to like the character and want to find out
if she become save/survives/concurs the ghosts
22. How we attracted a target audience by the
forms
• We attracted through forms because the use of fast
forward created that fast and climaxing feel of a thriller
to make the target audience jump and also the use of the
‘dream’ effect attracts the target audience visually while
the use of non-diegetic sound will emphasise the eerie
feeling and creating suspense making the target audience
suspicious of why this is happening
24. Questions Six
What have you learnt about
technologies from the process of
constructing this product?
25. All technology used in research
Technologies used in the RESEARCH process
Youtube
Internet Explorer
Art of the Title
Slideshare
www.filmsite.org
www.ghoststudy.com
Wikipedia
IMDB
Google
DVD Player
USB stick
26. All technology used in research
We used Youtube to look at films
that can inspire us and analyse
them. We also used Youtube to
see how long other opening
sequences are and then
understand why that could be.
We used a website called Art
of the Title to view the
opening credits of a variety of
films within our genre. We
saw how different film genres
had a distinct style of credits.
Through this, we got an idea
of how to adapt our credits to
suit our genre.
27. All technology used in research
We used a website called IMDb to
research films that were distributed
by specific distribution companies.
We also used the website to view the
locations and budgets for these
films, through this we were able to
analyse and compare them.
Most importantly we used the
DVD player to play many thriller
films so that we could fully
understand conventions and form
so that we could form and create
our opening sequence
28. All technology used in Brainstorm/planning
Technologies used in the BRAINSTORMING/PLANNING process
Microsoft Powerpoint
Internet Explorer
Google
Wikipedia
www.filmsite.org
www.ghoststudy.com
IMDB
DVD Players
Youtube
Computer
29. All technology used in Brainstorm/planning
Microsoft Powerpoint was a key
technology that we used in
brainstorming and planning. Through
using Microsoft Powerpoint we were
able to create slideshows with all our
plans and ideas.
We used Google to search a
variety of our ideas such as
‘being haunted’. Google directed
us to the relevant websites which
turned out to be very useful in
our planning stages.
30. All technology used in blogs
Technologies used in the BLOG process
Blogger
Slideshare
Google Mail
Microsoft Powerpoint
Youtube
Computer
Mircosoft word
31. All technology used in blogs
Blogger was an essential technology
that we used in the blog process. We
were able to create, publish and edit
blog posts throughout our AS Media
Studies course using Blogger. We were
able to make posts about what we have
been doing and any changes we have
made.
We used Slideshare to upload our
assignments and then copied and
pasted the embed code onto our
blog posts. This enabled us to have
our assignments on our blogs so that
our teacher can assess our work
easily.
32. All technology used in Preliminary
Technologies used in the PRELIMINARY process
Mac
Quicktime
Youtube
Sony Handycam
iMovie
Blogger
Micosoft powerpoint
USB Stick
Printer
33. All technology used in Preliminary
We used a Sony Handycam to film our
preliminary task. We were able to film
our task using a variety of shots and
Angles, and learn how to film effectively
in order that the use of the camera is
controlled and framed well
We used the Mac computers to upload the
task so that we could use the footage for a
variety of different technical purposes.
This was also our first chance to learn how
to edit and select clips and edit sound
34. All technology used in Draft 1 - Final
Technologies used in the DRAFT 1/2/3/4/5 process
Mac
Quicktime
Youtube
Sony Handycam
iMovie
Microsoft PowerPoint
USB stick
Freesound.org
Blogger
Slide share
Wikipedia – Opening credits
35. All technology used in Draft 1 - Final
We used iMovie to edit all the footage
from the drafts. As editing was a large
proportion of our construction marks, we
spent a lot of time editing our footage on
iMovie. Throughout until the final draft
our editing has increased in quality from
practice and with feedback helped us
largely improve
We used Quicktime during all our
drafts. After finishing editing each
opening sequence. We converted it to
Quicktime which enabled us to publish
it onto Youtube, then to enable us to
put it onto our media blog
