Lunar Exploration in 140 Characters or Less

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  • Lunar Exploration in 140 Characters or Less

    1. 1. LUNAR EXPLORATION IN 140 CHARACTERS OR LESS Or “How the Space Geeks Learned to Stop Worrying and Love the Facebook” Or “Rules? We don’t need no steeenkin’ rules.” Thursday, March 19, 2009
    2. 2. www.googlelunarxprize.org WHAT I DO Thursday, March 19, 2009
    3. 3. WHO I AM Thursday, March 19, 2009
    4. 4. YOU MAY KNOW ME AS Thursday, March 19, 2009
    5. 5. SO? Thursday, March 19, 2009
    6. 6. Thursday, March 19, 2009
    7. 7. Thursday, March 19, 2009
    8. 8. 10 THINGS. Thursday, March 19, 2009
    9. 9. #1: SOCIAL MEDIA: THE 30 SECOND VERSION Thursday, March 19, 2009
    10. 10. Social Media are technologies that allow anyone to communicate with everyone Thursday, March 19, 2009
    11. 11. #2: UNDERSTAND THE LANDSCAPE Thursday, March 19, 2009
    12. 12. Thursday, March 19, 2009
    13. 13. Thursday, March 19, 2009
    14. 14. Thursday, March 19, 2009
    15. 15. STOP Thursday, March 19, 2009
    16. 16. STRATEGIZE FIRST CHOOSE PLATFORMS LATER Thursday, March 19, 2009
    17. 17. FOCUS • Message • Brand • Outreach Thursday, March 19, 2009
    18. 18. #3: PAY Facebook ATTENTION MySpace LinkedIn TO THE Orkut NUMBERS Friendster Bebo Space geeks might not be Hi5 who you think they are. None 0 10 20 30 40 Thursday, March 19, 2009
    19. 19. Thursday, March 19, 2009
    20. 20. YOUTUBE VIEWERS 60% 50% Female 40% 15% 30% 20% Male 85% 10% 0% 13-17 18-24 25-34 35-44 45-54 55-64 65+ Thursday, March 19, 2009
    21. 21. #4: STOP LOOKING AT NUMBERS Thursday, March 19, 2009
    22. 22. Think about people. Thursday, March 19, 2009
    23. 23. Thursday, March 19, 2009
    24. 24. Thursday, March 19, 2009
    25. 25. #5: NO, REALLY, STOP ASKING WHICH SERVICES YOU SHOULD BE USING. IT’S NOT IMPORTANT. Thursday, March 19, 2009
    26. 26. #6: BUILD NETWORK FROM THE INSIDE OUT Thursday, March 19, 2009
    27. 27. #6: BUILD NETWORK FROM THE INSIDE OUT Blog Thursday, March 19, 2009
    28. 28. #6: BUILD NETWORK FROM THE INSIDE OUT Twitter Picasa YouTube Photo Channel Album Blog Google Facebook Maps Apps Thursday, March 19, 2009
    29. 29. #7: KNOW YOUR NICHE Thursday, March 19, 2009
    30. 30. #7: KNOW YOUR NICHE Thursday, March 19, 2009
    31. 31. #7: KNOW YOUR NICHE Thursday, March 19, 2009
    32. 32. #7: KNOW YOUR NICHE Thursday, March 19, 2009
    33. 33. HINT: DON’T FORGET WHO YOU ARE. Thursday, March 19, 2009
    34. 34. #8: KEEP IT REAL Thursday, March 19, 2009
    35. 35. YOU ARE YOUR BRAND Thursday, March 19, 2009
    36. 36. YOU ARE YOUR BRAND EMPLOYEES ARE YOUR BRAND Thursday, March 19, 2009
    37. 37. YOU ARE YOUR BRAND EMPLOYEES ARE YOUR BRAND YOUR FANS ARE YOUR BRAND Thursday, March 19, 2009
    38. 38. EVERY FAN IS A BRAND EVANGELIST Thursday, March 19, 2009
    39. 39. ENGAGE Thursday, March 19, 2009
    40. 40. #9: CONTENT, CONTENT, CONTENT Thursday, March 19, 2009
    41. 41. Every minute Thursday, March 19, 2009
    42. 42. Every minute Every day Thursday, March 19, 2009
    43. 43. Every minute Every day 365 days per year Thursday, March 19, 2009
    44. 44. Every minute Every day 365 days per year 13 hours of footage is uploaded to YouTube Thursday, March 19, 2009
    45. 45. 18720 hours of footage per day Thursday, March 19, 2009
    46. 46. 6,832,800 hours of footage per year Thursday, March 19, 2009
    47. 47. SOMEBODY IS WATCHING Thursday, March 19, 2009
    48. 48. Thursday, March 19, 2009
    49. 49. Thursday, March 19, 2009
    50. 50. Space walk going smooth OH @#%*, there goes the tool bag Screws loose in orbit by @awfeck Thursday, March 19, 2009
    51. 51. Thursday, March 19, 2009
    52. 52. #10: HAVE FUN Thursday, March 19, 2009
    53. 53. SPACE IS SERIOUS BUSINESS. IT WOULD BE A SHAME NOT TO ENJOY IT. Thursday, March 19, 2009
    54. 54. IT’S ABOUT COMMUNITY Thursday, March 19, 2009
    55. 55. Thursday, March 19, 2009

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