The Style Icon Celebrity Lounge, produced by 369 West, is an upscale and exclusive LoungeExperience designed to engage celebrities, stylists, industry power players and influencers duringmajor sporting events, award shows and entertainment events around the world. The Style Icon lounge is a 2 day event set for November 7-8, 2011 at the gorgeous “Avenue” on 3rd street in downtown Nashville, TN. Our lounge will include: High-end Luxury Products, Pampering Spa Treatments, Emerging Fashion Brands, New Technology Products, Customized Merchandise, VIP Gift Bags Charitable Focus: Each Style Icon Lounge raises awareness and money for local and national charities.
THE STYLE ICON EXPERIENCEo Two-day evento Gifting Sponsors, showing only their best, high-end productso Designers and fashion brandso VIP Corporate Sponsorso DJ/ Entertainmento Special VIP/Branding Areas in a Lounge Environmento Audio Visual Displays with logo branding
The Style Icon Lounges have received over 233 million totalmedia impressions and have generated increased exposurebeyond our events and in many cases increased revenue andenhanced profile in participating brands’ respective industries.
Style Icon Events also feature social mediacampaigns to create brand advocates and broadenreach for our partners and the Style Icon programSee below for an example:• “Treat Yourself like a Celebrity Campaign” – Social initiative that uses strategic celebrities to promote participating Brands – Campaign begins two weeks prior to event• “Love your fans Campaign” – Social event marketing that uses on site celebrities to promote participating brands in real time• Post-event tweeting – Stay in the minds of your fans with more contest and promotions after the event
SPONSORSHIP LEVELSPresenting Sponsorship - $50,000 Cocktail Party Sponsorships - $10,000Platinum Sponsorships- $25,000 Social Media Lounge - $7500Gold Sponsorship - $15,000 Gifting Sponsorship - $5,000Brunch Sponsorship -$10,000 Gift Bag Sponsorship – $1,000
2012 Golden Globes (Los Angeles) Super Bowl (Indianapolis) Derby (Louisville, KY) ESPY Awards (Los Angeles) Emmy Awards (Los Angeles)Country Music Awards (Nashville)
2012 Golden Globes (Los Angeles) Super Bowl (Indianapolis) ENTRANCE Derby (Louisville, KY) ESPY Awards (Los Angeles) Emmy Awards (Los Angeles)Country Music Awards (Nashville) FIRST FLOOR