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The popularity of online reviews and the importance of social media are changing the way that hotels are approaching how to gather customer feedback. Historically, hotels have relied on comment......
The popularity of online reviews and the importance of social media are changing the way that hotels are approaching how to gather customer feedback. Historically, hotels have relied on comment cards, extensive post-stay surveys and mystery shoppers to ascertain service levels, customer satisfaction, and areas for improvement. Today, customer-centric and forward-thinking hoteliers are rethinking traditional surveys and looking at alternatives that allow for free form responses to capture rich feedback and that provide a social currency that drives new bookings and trust in hotels.
When it comes to social currency, there is nothing stronger in the hospitality industry than the all mighty TripAdvisor review. In this free, one hour Webinar, learn how Revinate is taking its next-generation guest satisfaction solution to the next level by integrating with TripAdvisor to drive more feedback into the view of prospective guests on TripAdvisor. With this integration, Revinate Surveys will improve operations, increase consumer awareness and drive new bookings.
Join Revinate's Betty Mok and Michelle Wohl for a discussion that will include these topics:
- Why guest satisfaction is changing with new technology for sentiment analysis
- Why hotels need to embrace transparency to drive sales
- Using feedback to improve operations in real-time