Standing Next To The Mountain - Thiessen

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How we're bringing the story of hard-working entrepreneurs who are working their way out of poverty to our supporters.

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  • Sheela
  • Standing Next To The Mountain - Thiessen

    1. 1. Standing Next to a Mountain: Approaching Poverty with Reuben Thiessen Opportunity International [email_address] @reubenthiessen
    2. 2. Poverty's Solution: Transformational Microfinance
    3. 3. Problem: Explaining Microfinance can be complicated.
    4. 4. Build the Connection Challenge: Connecting donors to the transformational stories that are happening every day in the field.
    5. 6. Make it easy to share “ Product” established, now we can extend it to sell Gift Cards.
    6. 7. Creative Further Engagement Extending the functionality of Gift Cards, adding a place to share with the world.   The Global Opportunity Quilt
    7. 8. Takeaways Website drives down the cost of one-to-one interactions with our supporters, doesn’t “replace relationship” Deepens supporter engagement – helps supporters fundraise for us. Storytelling is so important, using technology to unlock these great stories from the field.

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