From Philosophy to Pocket: How RT can ROCK your world
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From Philosophy to Pocket: How RT can ROCK your world

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Presentation by Helen Turnbull of Serendipity Africa. Given on 13 February 2012 for the Responsible Cape Town Pecha Kucha, part of Responsible Tourism Week 2012. ...

Presentation by Helen Turnbull of Serendipity Africa. Given on 13 February 2012 for the Responsible Cape Town Pecha Kucha, part of Responsible Tourism Week 2012. www.responsiblecapetown.co.za/blog/how-to-use-rt-to-help-your-companys-bottom-line/

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From Philosophy to Pocket: How RT can ROCK your world From Philosophy to Pocket: How RT can ROCK your world Presentation Transcript

  • From Philosophy to pocket
    • How Responsible Tourism Can ROCK Your World
  • Meeting Smug Greenies MEETING SMUG GREENIES
  • HOW FAR HAVE WE COME ? View slide
  • WHERE ARE WE GOING ? View slide
  • WHAT SHOULD WE DO?
  • WHY BOTHER ?
  • What are we trying to achieve?
      • 7 Key Themes have been identified as areas to address in tourism business performance :
    •        Conservation of water resources
    •        Energy efficiency
    •        Integrated waste management
    •        Preferential procurement
    •        Enterprise development
    •        Skills development
    •        Social development
  • Sometimes it’s the little things that are the big Things
  • Connect with people
  • Don’t take nature for granted
  • Think about how you shop
    • Buy Local
    • Support local businesses
    • Get to know what local initiatives are happening in your area
    • Fix a purchase radius
    • Grow your own
  • A sense of family
  • The culture check
    • How much do you know about people living around you and the lives of your employees?
    • What interesting cultural experiences exist in your area?
    • Is there a regional identity you can partner with?
    • Power is in forming partnerships
    • Feel the love - and get out there to discover it
  • A sense of place
  • Keep it real!
  • innovate and motivate
  • How do you manage?
    • It’s been an economically challenging time for tourism
    • Overheads need to be measured
    • It’s an opportunity to re-assess the business and its efficiency
    • Don’t cut the wrong corners.
  • REMEMBER THERE ARE ALWAYS SHARKS OUT THERE
  • The real message is:
    • As spoken by Senegalese philosopher and environmentalist, Baba Dioum at a conference in New Delhi, India in 1968 held by the International Union for Conservation (IUCN)
    • There is no better time than now
    In the end, we will conserve only what we love; love only what we understand; and we will understand only what we are taught.
  • Think about the big picture