2R Bridging  Media Information Architecture for   Ubiquitous Ecologies Luca Rosati & Andrea Resmini
let's play a  game of traveling
where does  the  journey  start?
 
circa  1999
Mh. EuroIA in Copenhagen seems a laff riot. Going there http://www.flickr.com/photos/ihateyou/2905684780/ Meet James. He w...
http://www.flickr.com/photos/yourdon/3254328961/ Let's hope the travel  agency is open. And remember the hotel. He's going...
http://www.flickr.com/photos/dan4th/144369022/ Well, yes, you could buy a direct flight, but then ... He's going for it
http://www.flickr.com/photos/dan4th/144369022/ Of course we cannot provide you with a bus card now, but ... He's going for...
http://www.flickr.com/photos/nagillum/3906910129/ Psst, he's here! Excuse me? I'm looking for the Lille Havfrue Hotel? Exc...
http://www.flickr.com/photos/sillygwailo/3320816159/ Now, where did I put the maps and pictures? Then he has maps and memo...
touch points or obstacles? process whew! ... @#%! ??? A totally scientific model, 1999 user experience
circa  2009
http://todaysseniorsnetwork.com/ Mh. EuroIA in Copenhagen seems a laff riot. Going there Meet Mario. He wants to travel
Oh come on! Damn site wouldn't let me buy a bus card? He's going for it
http://www.flickr.com/photos/nagillum/3906910129/ Psst, he's here! Pass me the map, will you? No, not Google, the ... Aww ...
Image: Media Heaven Ltd Then he has maps and memories Now, where did I put the maps and pictures?
touch points or obstacles? process user experience whew! @#%! A totally scientific model, 2009
is this really a different experience ?
couldn't this be one single seamless process ?
circa  2019?
Meet Pranav. He wants to travel Pranav Mistry, Sixth Sense demo
He's going for it Pranav Mistry, Sixth Sense demo
Bruce Branit, World Builder
Pranav Mistry, Sixth Sense demo Being delayed
Then he has maps and memories Pranav Mistry, Sixth Sense demo
who  designs  all this?
this is a human-information interaction process
does  IA  have a role in this?
A as information moves to physical spaces IA is used to design the entire range  of shared informational spaces, places, s...
B IA becomes the connector between different media and different contexts and provides experiential continuity to products...
a  manifesto
1 information architectures become  ecosystems
1 no artifact stands isolated. all artifacts are connected and related and have to be designed as part of one seamless use...
2 users become intermediaries
2 participants in these ecosystems  actively produce and re-mediate  content and meaning
3 static becomes dynamic
3 intermediaries makes them perpetually unfinished, perpetually changing, and perpetually open to further refinement and m...
4 dynamic becomes hybrid
4 the boundaries separating  media and genres get thinner. all experiences become cross-media bridge-experiences  across d...
5 horizontal prevails over vertical
5 intermediaries push towards spontaneity, ephemeral structures of meaning, and constant change. correlation becomes predo...
6  product design becomes experience  design
6  focus shifts  from how to design single items to  how to design experiences  spanning processes
7 experiences become cross­media  experiences
7 experiences bridge multiple connected media and environments into unitarian ubiquitous ecologies
“ cyberspace is not  a place you go to but rather a layer tightly integrated into the world around us” Institute for the F...
http://www.flickr.com/photos/bibliodyssey/3037600527/
http://www.flickr.com/photos/onderock78/2618158850/
http://media.photobucket.com/image/game%20of%20the%20goose/virtualequity/fright_flight_of_the_snow_geese_by_.jpg 67
Thank  you! Luca  Rosati  < [email_address] > Andrea  Resmini   <ar@fatdux.com>
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Bridging Media

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Bridging Media

  1. 1. 2R Bridging Media Information Architecture for Ubiquitous Ecologies Luca Rosati & Andrea Resmini
  2. 2. let's play a game of traveling
  3. 3. where does the journey start?
  4. 5. circa 1999
  5. 6. Mh. EuroIA in Copenhagen seems a laff riot. Going there http://www.flickr.com/photos/ihateyou/2905684780/ Meet James. He wants to travel
  6. 7. http://www.flickr.com/photos/yourdon/3254328961/ Let's hope the travel agency is open. And remember the hotel. He's going for it
  7. 8. http://www.flickr.com/photos/dan4th/144369022/ Well, yes, you could buy a direct flight, but then ... He's going for it
  8. 9. http://www.flickr.com/photos/dan4th/144369022/ Of course we cannot provide you with a bus card now, but ... He's going for it
  9. 10. http://www.flickr.com/photos/nagillum/3906910129/ Psst, he's here! Excuse me? I'm looking for the Lille Havfrue Hotel? Excuse me? He gets to København
  10. 11. http://www.flickr.com/photos/sillygwailo/3320816159/ Now, where did I put the maps and pictures? Then he has maps and memories
  11. 12. touch points or obstacles? process whew! ... @#%! ??? A totally scientific model, 1999 user experience
  12. 13. circa 2009
  13. 14. http://todaysseniorsnetwork.com/ Mh. EuroIA in Copenhagen seems a laff riot. Going there Meet Mario. He wants to travel
  14. 15. Oh come on! Damn site wouldn't let me buy a bus card? He's going for it
  15. 16. http://www.flickr.com/photos/nagillum/3906910129/ Psst, he's here! Pass me the map, will you? No, not Google, the ... Aww ... He gets to København
  16. 17. Image: Media Heaven Ltd Then he has maps and memories Now, where did I put the maps and pictures?
  17. 18. touch points or obstacles? process user experience whew! @#%! A totally scientific model, 2009
  18. 19. is this really a different experience ?
  19. 20. couldn't this be one single seamless process ?
  20. 21. circa 2019?
  21. 22. Meet Pranav. He wants to travel Pranav Mistry, Sixth Sense demo
  22. 23. He's going for it Pranav Mistry, Sixth Sense demo
  23. 24. Bruce Branit, World Builder
  24. 25. Pranav Mistry, Sixth Sense demo Being delayed
  25. 26. Then he has maps and memories Pranav Mistry, Sixth Sense demo
  26. 27. who designs all this?
  27. 28. this is a human-information interaction process
  28. 29. does IA have a role in this?
  29. 30. A as information moves to physical spaces IA is used to design the entire range of shared informational spaces, places, services, and processes
  30. 31. B IA becomes the connector between different media and different contexts and provides experiential continuity to products and services
  31. 32. a manifesto
  32. 33. 1 information architectures become ecosystems
  33. 34. 1 no artifact stands isolated. all artifacts are connected and related and have to be designed as part of one seamless user experience process
  34. 35. 2 users become intermediaries
  35. 36. 2 participants in these ecosystems actively produce and re-mediate content and meaning
  36. 37. 3 static becomes dynamic
  37. 38. 3 intermediaries makes them perpetually unfinished, perpetually changing, and perpetually open to further refinement and manipulation
  38. 39. 4 dynamic becomes hybrid
  39. 40. 4 the boundaries separating media and genres get thinner. all experiences become cross-media bridge-experiences across different environments
  40. 41. 5 horizontal prevails over vertical
  41. 42. 5 intermediaries push towards spontaneity, ephemeral structures of meaning, and constant change. correlation becomes predominant
  42. 43. 6 product design becomes experience design
  43. 44. 6 focus shifts from how to design single items to how to design experiences spanning processes
  44. 45. 7 experiences become cross­media experiences
  45. 46. 7 experiences bridge multiple connected media and environments into unitarian ubiquitous ecologies
  46. 47. “ cyberspace is not a place you go to but rather a layer tightly integrated into the world around us” Institute for the Future
  47. 48. http://www.flickr.com/photos/bibliodyssey/3037600527/
  48. 49. http://www.flickr.com/photos/onderock78/2618158850/
  49. 50. http://media.photobucket.com/image/game%20of%20the%20goose/virtualequity/fright_flight_of_the_snow_geese_by_.jpg 67
  50. 51. Thank you! Luca Rosati < [email_address] > Andrea Resmini <ar@fatdux.com>
  51. 52. mirror
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