In-store Bakeries - US - March 2013 A growing movement that calls for consumers to limit their intake of a number of key f...
the In-store Bakery Consumerin-store Bakeries Particularly Appealing To Households With Childrenfigure 7: Purchase In Past...
key Pointsin-store Bakeries Appeal To Consumer Demand For Local And Freshfigure 16: Important Attributes, By Gender, Novem...
marketing Strategiesoverview Of The In-store Bakery Landscapein-store Bakery Versus Bakery In The Storetreat Of The Month ...
figure 34: Sweet Item Purchase, By Outlet Type, November 2012income Plays A Role In Which In-store Bakery Is Usedfigure 35...
chaid Analysis Of In-store Bakery Promotionsmethodologyservice - And Health-oriented Non-hispanics Most Receptive To Promo...
figure 67: Purchase In Past Year, By Bakery Type, By Gender, November 2012 figure 68: Purchase In Past Year, By Bakery Typ...
appendix: Trade Associationsappendix: Research Methodologyconsumer Researchprimary Data Analysissamplingglobal Market Insi...
United StatesTel: +1-518-618-1030USA - Canada Toll Free 866-997-4948Email: sales@researchmoz.usBlog: http://researchmoz.bl...
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US In-store Bakeries Market March 2013 Available on Researchmoz.us

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A growing movement that calls for consumers to limit their intake of a number of key food ingredients, such as fat, sugar, sodium, and carbohydrates, thought to be harmful to one’s health, threatens in-store bakery sales as consumers feel pressure to cut back on indulgence. However, in-store bakeries have the opportunity to respond with innovative better-for-you alternatives that cater to consumers’ demand for both health and indulgence.

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US In-store Bakeries Market March 2013 Available on Researchmoz.us

  1. 1. In-store Bakeries - US - March 2013 A growing movement that calls for consumers to limit their intake of a number of key food ingredients, suchas fat, sugar, sodium, and carbohydrates, thought to be harmful to one’s health, threatens in-storebakery sales as consumers feel pressure to cut back on indulgence. However, in-store bakeries have theopportunity to respond with innovative better-for-you alternatives that cater to consumers’ demand forboth health and indulgence. Sarah Day Levesque, Food Analyst Some questions answered in this report include: How can in-store bakeries grow despite already highpenetration? How can the category respond to demand for healthier food products? How will more foodregulations affect in-store bakeries?table Of Contentscope And Themeswhat You Need To Knowdefinitiondata Sourcessales Dataconsumer Survey Dataabbreviations And Termsabbreviationstermsexecutive Summaryin-store Bakeries Continue To Experience Steady Growthfigure 1: Total Number Of In-store Bakeries And Average Weekly Sales Per Store, 2007-12moderate Sales Growth Expected Through 2017figure 2: Total U.s. Sales And Fan Chart Forecast Of In-store Bakeries, At Current Prices, 2007-17dessert Dominates In-store Bakery While Bread Strugglesfigure 3: Total U.s. Retail Sales Of In-store Bakeries, By Segment, 2007-17market Factorsincreasing Demand For Local, Fresh Products Will Drive Isb Salesfigure 4: Important Retailer Attributes, November 2012employment Drives Demand For In-store Bakery Conveniencefigure 5: Purchase In Past Year, By Employment, November 2012isbs Face Competition Within And Outside The Grocery Storefigure 6: Purchase Frequency By Bakery Type, November 2012In-store Bakeries - US - March 2013
  2. 2. the In-store Bakery Consumerin-store Bakeries Particularly Appealing To Households With Childrenfigure 7: Purchase In Past Year By Bakery Type, By Presence Of Children In Household, November 2012better-for-you Bakery Goods Appeal To Hispanicsfigure 8: Consumer Interest In New Products, By Hispanic Origin, November 2012consumers Prefer Isbs For Quality Superior To Prepackaged Goodsfigure 9: Why Consumers Prefer In-store Bakeries, November 2012new Products Offer Opportunities For Isb Growthfigure 10: Consumer Interest In New Products, By Generation, November 2012what We Thinkissues In The Markethow Can In-store Bakeries Grow Despite Already High Penetration?how Can The Category Respond To Demand For Healthier Food Products?how Will More Food Regulations Affect In-store Bakeries?insights And Opportunitiesin-store Bakeries That Offer On-the-go And Takeout Experience…and Dine-in Ability For Those Who Want To Savor An Eating Experiencenew Flavor Trends May Offer Boost In Quality Perceptionstrend Applicationstrend: Transumerstrend: Experience Is All2015 Trend: Old Goldmarket Size And Forecastkey Pointsin-store Bakeries Continue Steady Growthsales And Forecast Of Marketfigure 11: Total U.s. Retail Sales And Forecast Of In-store Bakeries, At Current Prices, 2007-17figure 12: Total U.s. Retail Sales And Forecast Of In-store Bakeries, At Inflation-adjusted Prices, 2007-17figure 13: Number Of In-store Bakeries And Average Weekly Sales Per Store, 2007-12figure 14: Per Household Expenditures On In-store Bakery Products, At Current Prices, 2007-12fan Chart Forecastfigure 15: Total U.s. Sales And Fan Chart Forecast Of In-store Bakeries, At Current Prices, 2007-17market DriversIn-store Bakeries - US - March 2013
  3. 3. key Pointsin-store Bakeries Appeal To Consumer Demand For Local And Freshfigure 16: Important Attributes, By Gender, November 2012busy Lifestyles Demand Convenience That In-store Bakeries Offerfigure 17: Purchase In Past Year By Bakery Type, By Employment, November 2012declining Consumer Confidence May Keep Consumers At Homeobesity Worries Threaten Demand For Bakery Indulgenceshigher Prices Create Purchase Barrier For Some Consumerscompetitive Contextstand-alone Bakeries Offer Higher Perceived Qualityfigure 18: Purchase Frequency By Bakery Type, November 2012consumers Use Bread/dessert Aisle As Much As In-store Bakeryat-home Baking Offers Alternative To Premade Baked Goodssegment Performancekey Pointsstrong Growth In Three Out Of Four Segments Drives Category Growthsales Of In-store Bakeries, By Segmentfigure 19: U.s. Retail Sales Of In-store Bakery Products, By Segment, 2010 And 2012segment Performance—dessertskey Pointsdessert Segment Grows 25.9% To Continue Category Dominancesales And Forecast Of Dessertsfigure 20: Total U.s. Retail Sales Of Desserts At In-store Bakeries, At Current Prices, 2007-17segment Performance—bread And Rollskey Pointsbread And Rolls Suffer In Comparison To Other Isb Segmentssales And Forecast Of Bread And Rollsfigure 21: Total U.s. Retail Sales Of Bread And Rolls In In-store Bakeries, At Current Prices, 2007-17segment Performance—breakfast Bakerykey Pointsbreakfast Bakery Presents Growth Opportunitysales And Forecast Of Breakfast Bakeryfigure 22 : Total U.s. Retail Sales Of Breakfast Bakery In In-store Bakeries, At Current Prices, 2007-17In-store Bakeries - US - March 2013
  4. 4. marketing Strategiesoverview Of The In-store Bakery Landscapein-store Bakery Versus Bakery In The Storetreat Of The Month Club Stirs Up Interestoffering Consumers Authenticitywebsite And Social Media Opportunities For In-store Bakerieskrogerwalmarthy-vee bread And Baked Goods Consumption key Points most Households Eat Bread But Usage Drops With Age figure 23: Types Of Bread Eaten In Household, By Age, April 2011-june 2012 figure 24: Household Frequency Use Of Bread, By Age, April 2011-june 2012 figure 25: Types Of Bread Eaten In Household, April 2007-june 2012 popularity Of Breakfast Options Offers Opportunity For Bakeries figure 26: Household Consumption Of Selected Breakfast Items, By Gender, April 2011-june 2012 home Baking From Packaged Mixes Popular Among Consumers figure 27: Household Usage Of At-home Baking Mixes, Dough, And Crusts, By Gender, April 2011-june2012 figure 28: Mean Usage Of At Home Baking Mixes, Dough, And Crusts In Past 30 Days, April 2011-june2012in-store Bakery Usagekey Pointsin-store Bakery Usage Rivals Bread/dessert/pastry Aisle Usagefigure 29: Purchase Frequency, By Bakery Type, November 2012figure 30: Purchase In Past Year, By Bakery Type, By Gender, November 2012bakery Goods Hold Stronger Appeal To Households With Childrenfigure 31: Purchase In Past Year, By Bakery Type, By Presence Of Children In Household, November 2012figure 32: Purchase In Past Year, By Bakery Type, By Age, November 2012bakery Item Purchase By Outlet Typekey Pointssweets Bought In In-store Bakeries, Bread In The Grocery Aislefigure 33: Bakery Item Purchase, By Outlet Type, November 2012sweet Sales Threatened By Competition From Traditional BakeriesIn-store Bakeries - US - March 2013
  5. 5. figure 34: Sweet Item Purchase, By Outlet Type, November 2012income Plays A Role In Which In-store Bakery Is Usedfigure 35: Bakery Item Purchase, By Outlet Type, By Household Income, November 2012why Consumers Prefer In-store Bakerieskey Pointsquality Sets In-store Bakery Apart From The Bakery Aislefigure 36: Why Consumers Prefer In-store Bakeries, November 2012lackluster Response To In-store Bakery Product Taste And Qualitydraw Of In-store Bakery Different For Men, Womenfigure 37: Why Consumers Prefer In-store Bakeries, By Gender, November 2012consumer Attitudes On Ideal In-store Bakerieskey Pointsconsumers’ Ideal In-store Bakery Has It Allfigure 38: Products And Services Important To Consumers, November 2012men And Women Value Different Aspects Of Customer Servicefigure 39: Products And Services Important To Consumers, By Gender, November 2012millennials Over Index On Demand For All In-store Bakery Characteristicsfigure 40: Products And Services Important To Consumers, By Generation, November 2012consumer Interest In New Productskey Pointswhole Grain Tops List Of New Product Traits Consumers Wantfigure 41: Consumer Interest In New Products, By Household Income, November 2012introduction Of New Types Of Products May Attract Nonusersfigure 42: Consumer Interest In New Products, By Purchase In Past Year, By Bakery Type, November 2012breakfast Solutions Offer Opportunity To Expand In-store Bakery Reachfigure 43: Consumer Interest In New Products, By Generation, November 2012potential Promotional Opportunitieskey Pointsconsumers Not Overly Interested In Any Single Bakery Promotionfigure 44: Promotional Activity, November 2012promotions More Likely To Persuade Consumers With Childrenfigure 45: Promotional Activity, By Presence Of Children In Household, November 2012younger Consumers More Receptive To Promotions, Especially Onlinefigure 46: Promotional Activity, By Age, November 2012In-store Bakeries - US - March 2013
  6. 6. chaid Analysis Of In-store Bakery Promotionsmethodologyservice - And Health-oriented Non-hispanics Most Receptive To Promotionfigure 47: In-store Bakeries—chaid—tree Output, November 2012figure 48: Promotional Activities Of In Store Bakeries—chaid—table Output, November 2012race And Hispanic Originkey Pointsasians/pacific Islanders Most Likely To Go Elsewhere For Baked Goodsfigure 49: Bakery Item Purchase, By Outlet Type, By Race/hispanic Origin, November 2012figure 50: Why Consumers Prefer In-store Bakeries, By Race/hispanic Origin, November 2012better-for-you And Breakfast Bakery Goods More Appealing To Hispanicsfigure 51: Consumer Interest In New Products, By Race/hispanic Origin, November 2012hispanics, Asians/pacific Islanders Best To Target With Online Marketingfigure 52: Promotional Activity, By Race/hispanic Origin, November 2012appendix: Market Driversconsumer Confidencefigure 53: University Of Michigan’s Index Of Consumer Sentiment (ics), 2007-13food Cost Pressuresfigure 54: Changes In Usda Food Price Indexes, 2010-13obesityfigure 55: U.s. Obesity, By Age Group, 2008 And 2012childhood And Teen Obesity—highest In Decadesfigure 56: Prevalence Of Obesity Among Children And Adolescents Aged 2-19, 1971-2010racial, Ethnic Population Growthfigure 57: Population, By Race And Hispanic Origin, 2008, 2013, And 2018figure 58: Households With Children, By Race And Hispanic Origin Of Householder, 2012shifting U.s. Demographicsfigure 59: Population, By Age, 2007-17figure 60: Households, By Presence Of Own Children, 2002-12unemploymentfigure 61: U.s. Unemployment Rate, By Month, 2002-13figure 62: U.s. Unemployment And Underemployment Rates, 2007-13figure 63: Number Of Employed Civilians In U.s., In Thousands, 2007-13appendix: Other Useful Consumer Tablesfigure 64: Purchase Frequency, By Bakery Type, November 2012figure 65: Purchase Frequency, By Bakery Type, By Age, November 2012figure 66: Purchase Frequency, By Bakery Type, By Race/hispanic Origin, November 2012In-store Bakeries - US - March 2013
  7. 7. figure 67: Purchase In Past Year, By Bakery Type, By Gender, November 2012 figure 68: Purchase In Past Year, By Bakery Type, By Age, November 2012 figure 69: Purchase In Past Year, By Bakery Type, By Race/hispanic Origin, November 2012 figure 70: Purchase In Past Year, By Bakery Type, By Region, November 2012 figure 71: Bakery Item Purchase, By Outlet Type, By Gender, November 2012 figure 72: Bakery Item Purchase, By Outlet Type, By Age, November 2012 figure 73: Bakery Item Purchase, By Outlet Type, By Gender And Age, November 2012 figure 74: Bakery Item Purchase, By Outlet Type, By Household Size, November 2012 figure 75: Bakery Item Purchase, By Outlet Type, By Presence Of Children In Household, November 2012 figure 76: Bakery Item Purchase, By Outlet Type, By Parents And Children And Age, November 2012 figure 77: Breads Purchase, By Outlet Type, By Gender, November 2012 figure 78: Breads Purchase, By Outlet Type, By Age, November 2012 figure 79: Breads Purchase, By Outlet Type, By Household Income, November 2012 figure 80: Breads Purchase, By Outlet Type, By Race/hispanic Origin, November 2012 figure 81: Breads Purchase, By Outlet Type, By Presence Of Children In Household, November 2012 figure 82: Breads Purchase, By Outlet Type, By Generation, November 2012 figure 83: Sweets Purchase, By Outlet Type, By Age, November 2012 figure 84: Sweets Purchase, By Outlet Type, By Household Income, November 2012 figure 85: Sweets Purchase, By Outlet Type, By Hispanic Origin, November 2012 figure 86: Sweets Purchase, By Outlet Type, By Presence Of Children In Household, November 2012 figure 87: Sweets Purchase, By Outlet Type, By Generation, November 2012 figure 88: Consumer Interest In New Products, November 2012 figure 89: Consumer Interest In New Products, By Gender, November 2012 figure 90: Consumer Interest In New Products, By Age, November 2012 figure 91: Consumer Interest In New Products, By Presence Of Children In Household, November 2012 figure 92: Why Consumers Prefer In-store Bakeries, By Household Income, November 2012 figure 93: Why Consumers Prefer In-store Bakeries, By Generation, November 2012 figure 94: Why Consumers Prefer In-store Bakeries, By Bakery Item Purchase, By Outlet Type, November2012 figure 95: Why Consumers Prefer In-store Bakeries, By Bakery Item Purchase, By Outlet Type, November2012 figure 96: Promotional Activity, By Gender, November 2012 figure 97: Promotional Activity, By Household Income, November 2012 figure 98: Promotional Activity, By Generation, November 2012 figure 99: Promotional Activity, By Purchase In Past Year, By Bakery Type, November 2012 figure 100: Products And Services Important To Consumers, By Age, November 2012 figure 101: Products And Services Important To Consumers, By Household Income, November 2012 figure 102: Products And Services Important To Consumers, By Hispanic Origin, November 2012 figure 103: Products And Services Important To Consumers, By Presence Of Children In Household,November 2012 figure 104: Promotional Activity, By Products And Services Important To Consumers, November 2012In-store Bakeries - US - March 2013
  8. 8. appendix: Trade Associationsappendix: Research Methodologyconsumer Researchprimary Data Analysissamplingglobal Market Insite (gmi)secondary Data Analysisexperian Simmons National Consumer Studiesstatistical Forecastingstatistical Modellingqualitative Insightthe Mintel Fan Chartweather Analogyappendix: What Is Mintel?mintel Provides Industry-leading Market Intelligencemintel Solutions:mintel Oxygen Reportsmintel Gnpdmintel Inspiremintel Beauty Innovationmintel Menu Insightsmintel Research Consultancymintel ComperemediaAbout Us:Transparency Market Research is a market intelligence company providing global business informationreports and services. Our exclusive blend of quantitative forecasting and trends analysis providesforward-looking insight for thousands of decision makers. We are privileged with highly experienced team ofAnalysts, Researchers and Consultants, who use proprietary data sources and various tools and techniques togather, and analyze information. Our business offerings represent the latest and the most reliable informationindispensable for businesses to sustain a competitive edge.Contact:ResearchMoz90 State Street,Suite 700,Albany NY - 12207In-store Bakeries - US - March 2013
  9. 9. United StatesTel: +1-518-618-1030USA - Canada Toll Free 866-997-4948Email: sales@researchmoz.usBlog: http://researchmoz.blogspot.com/Website: http://www.researchmoz.us/In-store Bakeries - US - March 2013

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