Perus cards and payments industry

347 views
323 views

Published on

Current and forecast values for each category of Perus cards and payments industry including debit cards, credit cards, prepaid cards and charge cards
Comprehensive analysis of the industrys market attractiveness and future growth areas
Analysis of various market drivers and regulations governing Perus cards and payments industry

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
347
On SlideShare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Perus cards and payments industry

  1. 1. Emerging Opportunities in Perus Cards and Payments Industry: Market Size, Trends and Drivers, Strategies,Products and Competitive LandscapeSynopsis The report provides market analysis, information and insights into Perus cards and payments market,including: Current and forecast values for each category of Perus cards and payments industry including debit cards,credit cards, prepaid cards and charge cards Comprehensive analysis of the industrys market attractiveness and future growth areas Analysis of various market drivers and regulations governing Perus cards and payments industry Detailed analysis of the marketing strategies adopted for selling debit, credit, charge and prepaid cards usedby various bankers and other institutions in the marketComprehensive analysis of consumer attitudes and their buying preferences for cardsCompetitive landscape of Perus cards and payments industrySummary The Peruvian economy has shown a significant upward trend over the last ten years (20022012) which hasbeen mainly reflected in sustained annual growth in gross domestic product (GDP). In 2012, Perus GDPexpanded 6.5% in the third quarter, after expansions of 7.5% in the second quarter and 5.2% in first, mainlydriven by domestic demand which grew by nearly 10% in the third quarter of 2012. Perus banking system hasshown tremendous growth with the steadily growing economy. However, despite its sound economy, thecountry still has relatively low banking penetration of 25% in comparison with other countries in LatinAmerica, such as Brazil with 45%, and Chile with 60%. This gives financial institutions opportunities to introduce financial products and services to capture thisunbanked population. During the review period (20082012), both the debit and credit card categoriesregistered slight declines, with respective CAGRs of -3.65% and -1.14%, due to the impact of the globalrecession in 2009. The number of debit cards fell from 12.3 million in 2008 to 10.6 million in 2012, whereasthe number of credit cards fell from 6.0 million to 5.8 million during the same period. Prepaid cards registeredthe highest growth during the review period with a CAGR of 20.84%, rising from 4.1 million cards in 2008 to8.7 million in 2012. The prepaid cards category is mainly driven by the countrys unbanked population, and payment serviceproviders are already benefiting from the countrys low banking penetration by offering prepaid cards.Scope This report provides a comprehensive analysis of Perus cards and payments industry It provides currentvalues for Perus cards and payments industry for 2012 and forecast figures for 2017 It details the differentmacroeconomic, infrastructural, consumer and business drivers affecting Perus cards and payments industry Itoutlines the current regulatory framework in the industry It details the marketing strategies used by variousEmerging Opportunities in Perus Cards and Payments Industry: Market Size, Trends and Drivers, Strategies, Products and Competitive Land
  2. 2. bankers and other institutions It profiles the major banks in Perus cards and payments industryReasons To Buy Make strategic business decisions using historic and forecast market data related to Perus cards and paymentsindustry and each market within it Understand the key market trends and growth opportunities within Peruscards and payments industry Assess the competitive dynamics in Perus cards and payments industry Gaininsights into the marketing strategies used for selling various types of cards in Peru Gain insights into keyregulations governing Perus cards and payments industry Key Highlights The Peruvian economy has shown a significant upward trend over the last ten years (20022012) which hasbeen mainly reflected in sustained annual growth in gross domestic product (GDP). In 2012, Perus GDPexpanded 6.5% in the third quarter, after expansions of 7.5% in the second quarter and 5.2% in first, mainlydriven by domestic demand which grew by nearly 10% in the third quarter of 2012. During the review period(20082012), both the debit and credit card categories registered slight declines, with respective CAGRs of-3.65% and -1.14%, due to the impact of the global recession in 2009. The number of debit cards fell from12.3 million in 2008 to 10.6 million in 2012, whereas the number of credit cards fell from 6.0 million to 5.8million during the same period. Prepaid cards registered the highest growth during the review period with aCAGR of 20.84%, rising from 4.1 million cards in 2008 to 8.7 million in 2012. E-commerce is an emergingtrend which is growing significantly with increasing numbers of internet and smartphone users in Peru. Thecountrys internet sales recorded 50% growth in 2011, from PEN1.2 billion (US$407.3 million) in 2010 toPEN1.7 billion (US$611 million) in 2011. In 2012, Peru recorded a significant internet penetration of 37.3%,and nearly 47% of total internet users purchase products and services online. Perus mobile market has asignificant potential to expand due to the countrys growing economy. In November 2012, payment solutionsprovider Ingenico announced the deployment of the new iWL250 3G terminal in Peru with VisaNet, Visaselectronic payment processing network in Peru.table Of Content1 Executive Summary2 Market Attractiveness And Future Prospects Of The Cards And Payments Industry 3 Analysis Of Peruvian Cards And Payments Industry Drivers3.1 Economic Fundamentals3.1.1 Gdp Growth3.1.2 Urban Employment3.1.3 Rising Per Capita Income3.2 Infrastructure Drivers3.2.1 Increasing Number Of Internet Users3.2.2 Increasing Smartphone Penetration3.2.3 Wireless 3g Payment TerminalsEmerging Opportunities in Perus Cards and Payments Industry: Market Size, Trends and Drivers, Strategies, Products and Competitive Land
  3. 3. 3.2.4 Growing Number Of Atms3.2.5 Increasing Number Of Pos Terminals3.3 Business Drivers3.3.1 Growing Retail Sector3.3.2 Lower Banking Penetration3.3.3 E-commerce Dynamism3.3.4 Agent Banking3.4 Consumer Drivers3.4.1 Private Consumption3.4.2 Urban Vs Rural Populations3.4.3 Declining Poverty3.5 Card Fraud Statistics3.5.1 By Channel3.6 Regulatory Framework3.6.1 Anti Money Laundering (aml) And Terrorist Financing (tf) 4 Emerging Consumer Attitudes And Trends4.1 Market Segmentation And Targeting4.1.1 Retail Sector4.1.2 Corporate Sector4.2 Consumer Preference4.2.1 Price4.2.2 Service4.2.3 Convenience4.3 Online Buying Behavior4.4 Preferred Payment Methods 5 Competitive Landscape And Industry Dynamics5.1 Analysis By Payment Channels5.1.1 Cash5.1.2 Credit Transfers5.1.3 Direct Debits5.1.4 Card Payments5.1.5 Checks5.2 Debit Cards Category Share5.2.1 By Bank5.2.2 By Scheme5.3 Credit Cards Category Share5.3.1 By Bank5.3.2 By SchemeEmerging Opportunities in Perus Cards and Payments Industry: Market Size, Trends and Drivers, Strategies, Products and Competitive Land
  4. 4. 6 Strategies Adopted By Key Operators6.1 Marketing Entry Strategies6.1.1 Case Studies6.2 Marketing And Product Strategies6.2.1 Credit Cards 7 Market Size And Growth Potential Of The Payment Card Industry7.1 Share Analysis By Type Of Card7.2 Total Market Size And Forecast Of The Card Industry7.2.1 Analysis By Transaction Value7.2.2 Analysis By Transaction Volume7.3 Debit Card Category Size And Forecast7.3.1 Analysis By Number Of Cards7.3.2 Analysis By Transaction Value7.3.3 Analysis By Transaction Volume7.3.4 Other Key Performance Indicators7.4 Prepaid Card Category Size And Forecast7.4.1 Analysis By Number Of Cards By Segment7.4.2 Analysis By Transaction Value7.5 Credit Card Category Size And Forecast7.5.1 Analysis By Number Of Cards7.5.2 Analysis By Transaction Value7.5.3 Analysis By Transaction Volume7.5.4 Other Key Performance Indicators 8 Company Profiles, Product, And Marketing Strategies8.1 Banco De Crdito Del Per (bcp)8.1.1 Strategies8.1.2 Credit Cards Offered8.2 Banco Financiero8.2.1 Strategies8.2.2 Debit Card Offered8.2.3 Credit Cards Offered8.3 Hsbc Bank Peru8.3.1 Strategies8.3.2 Credit Cards Offered 9 Appendix9.1 Methodology9.2 Contact UsEmerging Opportunities in Perus Cards and Payments Industry: Market Size, Trends and Drivers, Strategies, Products and Competitive Land
  5. 5. 9.3 About Timetric9.4 DisclaimerAbout Us:Transparency Market Research is a market intelligence company providing global business informationreports and services. Our exclusive blend of quantitative forecasting and trends analysis providesforward-looking insight for thousands of decision makers. We are privileged with highly experienced team ofAnalysts, Researchers and Consultants, who use proprietary data sources and various tools and techniques togather, and analyze information. Our business offerings represent the latest and the most reliable informationindispensable for businesses to sustain a competitive edge.Contact:ResearchMoz90 State Street,Suite 700,Albany NY - 12207United StatesTel: +1-518-618-1030USA - Canada Toll Free 866-997-4948Email: sales@researchmoz.usBlog: http://researchmoz.blogspot.com/Website: http://www.researchmoz.us/Emerging Opportunities in Perus Cards and Payments Industry: Market Size, Trends and Drivers, Strategies, Products and Competitive Land

×