InDepthAnalysis: Global Phablets And Superphones Market 2012 - 2018
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The demand for phablets and superphones has been increasing globally due to the growing adoption of these devices on account of their dual functionality (as a tablet and as a smartphone). Android ...

The demand for phablets and superphones has been increasing globally due to the growing adoption of these devices on account of their dual functionality (as a tablet and as a smartphone). Android operating system dominates both the phablets and superphones market globally, contributing to 82% and 87% market share in volume sales respectively. North America has been dominating the global market in terms of total volume sales; however, Asia Pacific is expected to surpass North America and lead the market due to growing demand from emerging economies such as India, China, and Korea. One of the major reasons for the growing demand for phablets and superphones in Asia Pacific is the dense population in this region coupled with the corresponding rise in disposable incomes. The decreasing retail prices of these products are also expected to be a driver for market growth.

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InDepthAnalysis: Global Phablets And Superphones Market 2012 - 2018 Document Transcript

  • 1. Phablets And Superphones Market - Global Industry Analysis, Size, Share, Growth And Forecast, 2012 - 2018At the outset, smartphones were equipped with a small screen size, ranging between 2.8 inches and 3.5inches. This made it difficult to perform various functions such as navigating documents, surfing the Internet,watching videos, and gaming among others. Superphones are smartphones with the screen size rangingbetween 4 inches and 5 inches, and are large enough to serve the aforementioned purposes. After theintroduction of tablet PCs in the market, these devices became rapidly popular due to their ease of usage, andprocessing capability comparative that of a personal computer. However, due to the relatively larger size ofthese gadgets, they offered low mobility. Phablets are devices with screen size ranging between that of a tabletPC and a smartphone, and have powerful processors. They can function as both a smartphone as well as atablet PC.The demand for phablets and superphones has been increasing globally due to the growing adoption of thesedevices on account of their dual functionality (as a tablet and as a smartphone). Android operating systemdominates both the phablets and superphones market globally, contributing to 82% and 87% market share involume sales respectively. North America has been dominating the global market in terms of total volumesales; however, Asia Pacific is expected to surpass North America and lead the market due to growing demandfrom emerging economies such as India, China, and Korea. One of the major reasons for the growing demandfor phablets and superphones in Asia Pacific is the dense population in this region coupled with thecorresponding rise in disposable incomes. The decreasing retail prices of these products are also expected tobe a driver for market growth.The report on global phablets and superphones analyzes this market based on product types, operatingsystems, and major geographies. The major geographies covered include North America, Europe, Asia Pacific,and Rest of the World. The report provides complete analysis of the factors responsible for driving andrestraining the market.Samsung is the largest manufacturer of phablets and superphones, with Samsung Galaxy S series modelsdominating the superphones segment and Galaxy Note and Note II models dominating the phablets segment.Other important manufacturers of phablets and superphones include LG, HTC, Google, Huawei, Panasonic,Asus, and Acer among others.The global market for phablets and superphones is segmented as follows:Phablets and Superphones Market by Operating System Phablets Android Windows BlackBerrySuperphones Android Windows BlackBerry Phablets and Superphones Market by Geography NorthAmerica Europe Asia Pacific Rest of the Worldtable Of Contentschapter 1 Preface1.1 Research Scope And Description1.2 Research MethodologyPhablets And Superphones Market - Global Industry Analysis, Size, Share, Growth And Forecast, 2012 - 2018
  • 2. chapter 2 Executive Summarychapter 3 Market Analysis3.1 Market Definition3.1.1 Phablets3.1.2 Superphones3.1.3 Need For Phablets And Superphones3.2 Phablets V/s Tablets3.3 Smartphones V/s Superphones3.4 Future Of Phablets And Superphones, 2012 – 20183.5 Overall Market Size, 20123.6 Market Trends3.6.1 Consumer Shift Towards Cell Phones With Larger Display Size3.6.2 Developments In Display Technology3.7 Factor Analysis3.7.1 Drivers3.7.1.1 Rapid Technological Advancement Resulting In Faster Price Degradation3.7.1.2 Phablets Operate As A Phone As Well As A Tablet3.7.1.3 Desirability Of Larger Displays3.7.2 Restraints3.7.2.1 High Price Due To The Use Of Amoled Displays3.7.2.2 Complex Operability3.7.3 Opportunities3.7.3.1 Technological Innovation Resulting In Price Reduction3.7.3.2 Introduction Of A Wide Range Of Product Lines3.8 Value Chain Analysis3.9 Porter’s Five Force Analysis For Phablets And Superphones Market3.9.1 Bargaining Power Of Supplier – Medium To Low3.9.2 Bargaining Power Of Buyer – Moderate To High3.9.3 Rivalry Among Existing Competitors – Low To Medium3.9.4 Threat Of New Entrants – Low To Medium3.9.5 Threat Of Substitute Products Or Services – Medium To Highchapter 4 Phablets And Superphones Market Analysis, By Product Type 2012 - 20184.1 Phablets4.1.1 Android4.1.2 Windows4.1.3 Blackberry4.2 Superphones4.2.1 Android4.2.2 WindowsPhablets And Superphones Market - Global Industry Analysis, Size, Share, Growth And Forecast, 2012 - 2018
  • 3. 4.2.3 Blackberrychapter 5 Phablets And Superphones Market Analysis, By Geography5.1 Introduction5.2 Global Phablets And Superphones Market Volume Share, 2012 And 2018 (%)5.3 North America Phablets And Superphones Market5.3.1 Market Trends5.3.2 Drivers5.3.3 Challenges And Opportunities5.3.4 Market Size And Forecast, 2012 – 20185.4 Europe Phablets And Superphones Market5.4.1 Market Trends5.4.2 Drivers5.4.3 Challenges And Opportunities5.4.4 Market Size And Forecast, 2012 – 20185.5 Asia Pacific Phablets And Superphones Market5.5.1 Market Trends5.5.2 Drivers5.5.3 Challenges And Opportunities5.5.4 Market Size And Forecast, 2012 – 20185.6 Row (rest Of The World) Phablets And Superphones Market5.6.1 Drivers5.6.2 Challenges And Opportunities5.6.3 Market Size And Forecast, 2012 – 2018chapter 6 Competitive Landscape6.1 Summary6.2 Market Shares By Key Players, 2012 (%)6.3 Competitive Strategy By Key Players, 2012chapter 7 Company Profile7.1 Samsung Electronics7.1.1 Company Overview7.1.2 Financial Overview7.1.3 Business Strategies7.1.4 Recent Developments7.2 Htc Corporation7.2.1 Company Overview7.2.2 Financial Overview7.2.3 Business StrategiesPhablets And Superphones Market - Global Industry Analysis, Size, Share, Growth And Forecast, 2012 - 2018
  • 4. 7.2.4 Recent Developments7.3 Lg Display7.3.1 Company Overview7.3.2 Business Strategy7.3.3 Recent Development7.4 Sony Corporation7.4.1 Company Overview7.4.2 Business Strategies7.4.3 Recent Developments7.5 Micromax7.5.1 Company Overview7.5.2 Financial Overview7.5.3 Business Strategies7.5.4 Recent Developments7.6 Dell7.6.1 Company Overview7.6.2 Financial Overview7.6.3 Business Strategies7.6.4 Recent Developments7.7 Motorola7.7.1 Company Overview7.7.2 Business Strategy7.7.3 Recent Developments7.8 Asus7.8.1 Company Overview7.8.2 Business Strategy7.8.3 Recent Development7.9 Zte7.9.1 Company Overview7.9.2 Financial Overview7.9.3 Business Strategy7.9.4 Recent Developments7.10 Huawei7.10.1 Company Overview7.10.2 Financial OverviewAbout Us:ResearchMoz(http://www.researchmoz.us/) is the one stop online destination to find and buy market researchreports & Industry Analysis. We fulfill all your research needs spanning across industry verticals with ourhuge collection of market research reports.Contact:M/s Sheela,Phablets And Superphones Market - Global Industry Analysis, Size, Share, Growth And Forecast, 2012 - 2018
  • 5. 90 State Street,Suite 700,Albany NY - 12207United StatesTel: +1-518-618-1030USA - Canada Toll Free 866-997-4948Email: sales@researchmoz.usBlog: http://researchmoz.blogspot.com/Website: http://www.researchmoz.us/Phablets And Superphones Market - Global Industry Analysis, Size, Share, Growth And Forecast, 2012 - 2018