Pet Care in Finland
Upcoming SlideShare
Loading in...5
×

Like this? Share it with your network

Share
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
270
On Slideshare
270
From Embeds
0
Number of Embeds
0

Actions

Shares
Downloads
1
Comments
0
Likes
0

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. Pet Care in FinlandReport Details:Published:October 2012No. of Pages: 65Price: Single User License – US$1900Despite economic difficulties in Finland, the performance of pet care could be considered excellentin 2011. In fact, Finns were more willing than ever to pay extra for premium products, at the sametime as the pet population continued to increase in Finnish households. Sales were further drivenby active new product launches and innovative marketing strategies. In addition, pet ownersincreasingly looked for ways to pamper their pets.Euromonitor Internationals Pet Care in Finland report offers a comprehensive guide to the sizeand shape of the market at a national level. It provides the latest retail sales data 2007-2011,allowing you to identify the sectors driving growth. It identifies the leading companies, the leadingbrands and offers strategic analysis of key factors influencing the market - be they new productdevelopments, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set tochange.Product coverage: Pet Food, Pet Products.Data coverage: market sizes (historic and forecasts), company shares, brand shares anddistribution data.Why buy this report?* Get a detailed picture of the Pet Care market;* Pinpoint growth sectors and identify factors driving change;* Understand the competitive environment, the market’s major players and leading brands;* Use five-year forecasts to assess how the market is predicted to develop.Euromonitor International has over 40 years experience of publishing market research reports,business reference books and online information systems. With offices in London, Chicago,Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and anetwork of over 800 analysts worldwide, Euromonitor International has a unique capability todevelop reliable information resources to help drive informed strategic planning.Get your copy of this report @
  • 2. http://www.reportsnreports.com/reports/197580-pet-care-in-finland.htmlMajor points covered in Table of Contents of this report includePET CARE IN FINLANDEuromonitor InternationalOctober 2012LIST OF CONTENTS AND TABLESExecutive SummaryPet Care Seems Immune To the Economic DownturnValue-added Products Shape the MarketStrong Effort Needed To Stay Ahead of the CompetitionInternet Retailing Challenges Other Distribution ChannelsHealthy Growth in SightKey Trends and DevelopmentsPremium Sales Fight MaturityNatural and Ecological Products Push ThroughInternet Retailing Increases VigorouslyMoves Between Economy, Mid-priced and Premium ProductsPrivate Label Marches AheadMarket IndicatorsTable 1 Pet Populations 2007-2012Market DataTable 2 Sales of Pet Care by Category: Volume 2007-2012Table 3 Sales of Pet Care by Category: Value 2007-2012Table 4 Sales of Pet Care by Category: % Volume Growth 2007-2012Table 5 Sales of Pet Care by Category: % Value Growth 2007-2012Table 6 Pet Food Company Shares 2007-2011Table 7 Pet Food Brand Shares 2008-2011Table 8 Dog and Cat Food Company Shares 2007-2011Table 9 Dog and Cat Food Brand Shares 2008-2011Table 10 Penetration of Private Label by Category 2006-2011Table 11 Sales of Dog and Cat Food by Distribution Format: % Analysis 2007-2012Table 12 Sales of Dog and Cat Food by Category and Distribution Format: % Analysis 2012Table 13 Sales of Pet Care by Distribution Format: % Analysis 2007-2012Table 14 Sales of Pet Care by Category and Distribution Format: % Analysis 2012Table 15 Forecast Sales of Pet Care by Category: Volume 2012-2017Table 16 Forecast Sales of Pet Care by Category: Value 2012-2017Table 17 Forecast Sales of Pet Care by Category: % Volume Growth 2012-2017Table 18 Forecast Sales of Pet Care by Category: % Value Growth 2012-2017DefinitionsSources
  • 3. Summary 1 Research SourcesBerner Oy in Pet Care (finland)Strategic DirectionKey FactsSummary 2 Berner Oy: Key FactsSummary 3 Berner Oy: Operational IndicatorsCompany BackgroundProductionCompetitive PositioningSummary 4 Berner Oy: Competitive Position 2011Best Friend Group Oy in Pet Care (finland)Strategic DirectionKey FactsSummary 5 Best Friend Group Oy: Key FactsSummary 6 Best Friend Group Oy: Operational IndicatorsCompany BackgroundProductionCompetitive PositioningSummary 7 Best Friend Group Oy: Competitive Position 2011Fed Pet Oy in Pet Care (finland)Strategic DirectionKey FactsSummary 8 Fed Pet Oy: Key FactsSummary 9 Fed Pet Oy: Operational IndicatorsCompany BackgroundProductionCompetitive PositioningSummary 10 Fed Pet Oy: Competitive Position 2011Musti Ja Mirri Oy in Pet Care (finland)Strategic DirectionKey FactsSummary 11 Musti ja Mirri Oy: Key FactsSummary 12 Musti ja Mirri Oy: Operational IndicatorsInternet StrategyCompany BackgroundPrivate LabelSummary 13 Musti ja Mirri: Private Label PortfolioCompetitive PositioningSummary 14 Musti ja Mirri Oy: Competitive Position 2011HeadlinesTrendsCompetitive Landscape
  • 4. ProspectsCategory IndicatorsTable 19 Cat Owning Households: % Analysis 2007-2012Table 20 Cat Population 2007-2012Table 21 Cat Food Prepared vs Non-prepared Gap: % Analysis 2007-2012Category DataTable 22 Sales of Cat Food by Category: Volume 2007-2012Table 23 Sales of Cat Food by Category: Value 2007-2012Table 24 Sales of Cat Food by Category: % Volume Growth 2007-2012Table 25 Sales of Cat Food by Category: % Value Growth 2007-2012Table 26 Sales of Premium Cat Food by Category: Value 2007-2012Table 27 Cat Food Company Shares 2007-2011Table 28 Cat Food Brand Shares 2008-2011Table 29 Cat Treats Brand Shares 2008-2011Table 30 Forecast Sales of Cat Food by Category: Volume 2012-2017Table 31 Forecast Sales of Cat Food by Category: Value 2012-2017Table 32 Forecast Sales of Cat Food by Category: % Volume Growth 2012-2017Table 33 Forecast Sales of Cat Food by Category: % Value Growth 2012-2017Summary 15 Cat Food by Price Band 2011HeadlinesTrendsCompetitive LandscapeProspectsCategory IndicatorsTable 34 Dog Owning Households: % Analysis 2007-2012Table 35 Dog Population 2007-2012Table 36 Dog Food Prepared vs Non-prepared Gap: % Analysis 2007-2012Category DataTable 37 Sales of Dog Food by Category: Volume 2007-2012Table 38 Sales of Dog Food by Category: Value 2007-2012Table 39 Sales of Dog Food by Category: % Volume Growth 2007-2012Table 40 Sales of Dog Food by Category: % Value Growth 2007-2012Table 41 Sales of Premium Dog Food by Category: Value 2007-2012Table 42 Dog Food Company Shares 2007-2011Table 43 Dog Food Brand Shares 2008-2011Table 44 Dog Treats Brand Shares 2008-2011Table 45 Forecast Sales of Dog Food by Category: Volume 2012-2017Table 46 Forecast Sales of Dog Food by Category: Value 2012-2017Table 47 Forecast Sales of Dog Food by Category: % Volume Growth 2012-2017Table 48 Forecast Sales of Dog Food by Category: % Value Growth 2012-2017Summary 16 Dog Food by Price Band 2011Headlines
  • 5. TrendsCompetitive LandscapeProspectsCategory IndicatorsTable 49 Other Pet Population 2007-2012Category DataTable 50 Sales of Other Pet Food by Category: Volume 2007-2012Table 51 Sales of Other Pet Food by Category: Value 2007-2012Table 52 Sales of Other Pet Food by Category: % Volume Growth 2007-2012Table 53 Sales of Other Pet Food by Category: % Value Growth 2007-2012Table 54 Bird Food Brand Shares 2008-2011Table 55 Fish Food Brand Shares 2008-2011Table 56 Small Mammal/Reptile Food Food Brand Shares 2008-2011Table 57 Forecast Sales of Other Pet Food by Category: Volume 2012-2017Table 58 Forecast Sales of Other Pet Food by Category: Value 2012-2017Table 59 Forecast Sales of Other Pet Food by Category: % Volume Growth 2012-2017Table 60 Forecast Sales of Other Pet Food by Category: % Value Growth 2012-2017HeadlinesTrendsCompetitive LandscapeProspectsCategory DataTable 61 Sales of Pet Products by Category: Value 2007-2012Table 62 Sales of Pet Products by Category: % Value Growth 2007-2012Table 63 Sales of Pet Healthcare by Type: % Value Breakdown 2007-2012Table 64 Forecast Sales of Pet Products by Category: Value 2012-2017Table 65 Forecast Sales of Pet Products by Category: % Value Growth 2012-2017Contact: sales@reportsandreports.com for more information.