Emerging Opportunities in Saudi Arabia's Cards and Payments Industry:
Market Size, Trends and Drivers, Strategies, Products and Competitive Landscape
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Emerging Opportunities in Saudi Arabia's Cards and Payments Industry: Market Size, Trends and Drivers, Strategies, Products and Competitive Landscape

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    Emerging Opportunities in Saudi Arabia's Cards and Payments Industry:
Market Size, Trends and Drivers, Strategies, Products and Competitive Landscape Emerging Opportunities in Saudi Arabia's Cards and Payments Industry: Market Size, Trends and Drivers, Strategies, Products and Competitive Landscape Document Transcript

    • Emerging Opportunities in Saudi Arabias Cards and PaymentsIndustry:Market Size, Trends and Drivers, Strategies, Products andCompetitive LandscapeReport Details:Published:January 2013No. of Pages: 98Price: Single User License – US$4495SynopsisThe report provides top-level market analysis, information and insights on Saudi Arabias cardsand payments industry, including:• Current and forecast values for each category of the Saudi Arabian cards and paymentsindustry, including debit cards, credit cards, prepaid cards and charge cards.• Comprehensive analysis of the industry’s attractiveness and future growth areas.• Analysis of various market drivers and regulations governing the Saudi Arabian cards andpayments industry.• Detailed analysis of the marketing strategies adopted for selling debit, credit, charge and prepaidcards used by various bankers and other institutions in the industry.• Comprehensive analysis of consumer attitude and their buying preferences for cards.• The competitive landscape of the Saudi Arabian cards and payments industry.SummaryThe Saudi Arabian banking system is well capitalized and consists largely of commercial banks. InApril 2012, the international monitory fund (IMF) stated that there were 23 licensed banks inoperation in the country. Compared to other Gulf Co-operation Council (GCC) countries, the SaudiArabian cards and payments industry is considered, by MasterCard’s 2012 consumer confidencesurvey, to be extremely optimistic. It offers credit, debit, prepaid and charge cards to corporationsand consumers. During the review period (20082012), nominal growth at a CAGR of 11.79% wasexperienced within the cards and payments industry. It is predicted to register a CAGR of 12.19%over the forecast period (20132017).The debit and charge card categories are anticipated to post nominal growth over the forecastperiod. The prepaid card category is expected to post a CAGR of 19.05% while the credit card
    • category is expected to grow at a CAGR of 16.46%. The prepaid and credit card categories areanticipated to be key industry drivers. The debit card category is expected to grow at a CAGR of9.11% and the charge card category is projected to grow at a CAGR of 7.30% over the forecastperiod.Scope• This report provides a comprehensive analysis of the Saudi Arabian cards and paymentsindustry.• It provides current values for the Saudi Arabian cards and payments industry for 2012, andforecast figures for 2017.• It details the different macroeconomic, infrastructural, consumer and business drivers affectingthe Saudi Arabian cards and payments industry.• It outlines the current regulatory framework in the industry.• It details the marketing strategies used by various bankers and other institutions.• It profiles the major banks in the Saudi Arabian cards and payments industry.Reasons To Buy• Make strategic business decisions using top-level historic and forecast market data related to theSaudi Arabian cards and payments industry and each market within it.• Understand the key market trends and growth opportunities within the Saudi Arabian cards andpayments industry.• Assess the competitive dynamics in the Saudi Arabian cards and payments industry.• Gain insights in to the marketing strategies used for selling various types of cards in the SaudiArabian market.• Gain insights into key regulations governing the Saudi Arabian cards and payment industry.Key Highlights• The Saudi Arabian banking system is well capitalized and consists largely of commercial banks.In April 2012, the international monitory fund (IMF) stated that there were 23 licensed banks inoperation in the country. Compared to other Gulf Co-operation Council (GCC) countries, the SaudiArabian cards and payments industry is considered, by MasterCard’s 2012 consumer confidencesurvey, to be extremely optimistic.• The Saudi Arabian cards and payments industry recorded a CAGR of 11.79% during the reviewperiod. In terms of transaction value, the industry increased from SAR430.4 billion (USD114.9billion) in 2008 to SAR820.4 billion (USD218.8 billion) in 2012. Economic growth is anticipated tobenefit the industry and provide positive growth potential for banking and non-banking card issuersoperating in the country.• Saudi Arabia is ranked as having the second largest market in e-commerce sales in the Gulf Co-operation Council (GCC) countries after United Arab Emirates (UAE) and, more importantly,
    • represents the biggest retail sector in the region, with the promise of huge growth in e-commerce.In December 2011, there were around 13 million internet users with a 49% penetration level of theentire Saudi Arabian population. Total e-commerce sales were recorded at USD3.5 billion in 2011,with 14% growth in online sales.• Saudi Arabia has the second largest retail sector among all GCC countries and recordedSAR285.1 billion (USD76.1 billion) in 2011. The wholesale and retail sector accounts for 21.5% ofoverall private sector employment.• Al Rajhi Bank was the leading bank in terms of debit card issuance volume in 2011, whichaccounted for 26.6% of the total volume of debit cards in 2011.• In 2011, five major banks in the credit card category were Al Rajhi Bank, Samba financial group,Saudi British Bank, Riyad Bank and Arab National Bank. These banks collectively accounted for67.2% share of the industry in terms of card volume.Get your copy of this report @http://www.reportsnreports.com/reports/213329-emerging-opportunities-in-saudi-arabias-cards-and-payments-industrymarket-size-trends-and-drivers-strategies-products-and-competitive-landscape.htmlMajor points covered in Table of Contents of this report includeTable of Contents1 Executive Summary2 Market Attractiveness and Future Prospects of Cards and Payments Industry3 Analysis of Cards and Payments Industry Drivers3.1 Macroeconomic Fundamentals3.1.1 Gross domestic product (GDP) growth3.1.2 Decreasing inflationary pressure3.1.3 Government investments in housing3.2 Infrastructure Drivers3.2.1 Increasing number of internet users3.2.2 Growing number of POS terminals3.2.3 Smartphone adoption3.2.4 Driving EMV adoption3.2.5 Growing number of ATMs3.3 Business Drivers3.3.1 E-commerce growth3.3.2 Steadily growing tourism sector3.3.3 Retail sector dynamics3.4 Consumer Drivers3.4.1 Consumer confidence score3.4.2 Changing lifestyle and spending habits3.4.3 Urban vs. rural population3.5 Card Fraud Statistics3.5.1 By channel3.6 Regulatory Framework3.6.1 E-banking rules
    • 3.6.2 Anti money laundering and terrorism financing4 Emerging Consumer Attitudes and Trends4.1 Market Segmentation and Targeting4.1.1 Retail customers4.1.2 Corporate customers4.2 Consumer Preference4.2.1 Price4.2.2 Services4.2.3 Convenience4.3 Online Buying Behaviour5 Competitive Landscape and Industry Dynamics5.1 Market Share Analysis by Payment Channels5.1.1 Overview of the payment channels5.1.2 Cash5.1.3 Credit transfers5.1.4 Direct debit5.1.5 Card payments5.1.6 Checks5.2 Debit Cards Category Share5.2.1 By bank5.2.2 By scheme5.3 Credit Cards Category Share5.3.1 By bank5.3.2 By scheme5.4 Charge Cards Category Share5.4.1 By card type6 Strategies Adopted by Key Players6.1 Marketing Entry Strategies6.2 Marketing and Product Strategies6.2.1 Debit cards6.2.2 Credit cards6.3 Pricing Strategies7 Industry Size and Growth Potential of Payment Card Industry7.1 Market Share Analysis by Type of Card7.2 Total Industry Size and Forecast of Card Categories7.2.1 Analysis by number of cards7.2.2 Analysis by transaction value7.2.3 Analysis by transaction volume7.3 Debit Card Category Size and Forecast7.3.1 Analysis by number of cards7.3.2 Analysis by transaction value7.3.3 Analysis by transaction volume
    • 7.3.4 Other key performance indicators7.4 Prepaid Card Category Size and Forecast7.4.1 Analysis by number of cards – segment wise7.4.2 Analysis by transaction value7.5 Charge Card Category Size and Forecast7.5.1 Analysis by number of cards7.5.2 Analysis by transaction value7.5.3 Analysis by transaction volume7.5.4 Other key performance indicators7.6 Credit Card Category Size and Forecast7.6.1 Analysis by number of cards7.6.2 Analysis by transaction value7.6.3 Analysis by transaction volume7.6.4 Other key performance indicators8 Company Profiles, Product, and Marketing Strategies8.1 Al Rajhi Bank8.1.1 Strategies8.1.2 Credit cards offered8.2 The Saudi British Bank8.2.1 Strategies8.2.2 Credit cards offered8.3 Samba Financial Group8.3.1 Strategies8.3.2 Credit cards offered8.3.3 Co-branded cards offered9 Appendix9.1 Methodology9.2 Definitions9.3 Methodology9.4 Contact Us9.5 About Timetric9.6 DisclaimerList of TablesTable 1: Saudi Arabian Payment Channels (SAR Million), 2008 and 2012Table 2: Banks’ Debit Cards Portfolio (Thousands), 2007 - 2011Table 3: Saudi Arabian Card Categories by Type of Card (Number in Thousands), 2008–2017Table 4: Saudi Arabian Card Category Size by Volume (Thousands), 2008–2017Table 5: Saudi Arabian Card Category Size by Transaction Value (SAR Million), 2008–2017Table 6: Saudi Arabian Card Category Size by Transaction Value (USD Million), 2008–2017Table 7: Saudi Arabian Card Category Size by Transaction Volume (Million), 2008–2017
    • Table 8: Saudi Arabian Debit Card Category Size by Volume (Thousands), 2008–2017Table 9: Saudi Arabian Debit Card Category Size (SAR Million), 2008–2017Table 10: Saudi Arabian Debit Card Category Size (USD Million), 2008–2017Table 11: Saudi Arabian Debit Card Category Size by Transaction Volume (Million), 2008–2017Table 12: Saudi Arabian Debit Card Category Size by Frequency of Use, 2008–2017Table 13: Saudi Arabian Prepaid Card Category Size (Thousands), 2008–2017Table 14: Saudi Arabian Open-Loop Prepaid Cards Segment Size (Thousands), 2008–2017Table 15: Saudi Arabian Closed-Loop Prepaid Cards Segment Size (Thousands), 2008–2017Table 16: Saudi Arabian Prepaid Cards Category Size (SAR Million), 2008–2017Table 17: Saudi Arabian Prepaid Cards Category Size (USD Million), 2008–2017Table 18: Saudi Arabian Charge Card Category Size by Volume (Thousands), 2008–2017Table 19: Saudi Arabian Charge Card Category Size (SAR Million), 2008–2017Table 20: Saudi Arabian Charge Card Category Size (USD Million), 2008–2017Table 21: Saudi Arabian Charge Card Category Size by Transaction Volume (Million), 2008–2017Table 22: Saudi Arabian Charge Card Category Size by Frequency of Use, 2008–2017Table 23: Saudi Arabian Credit Card Category Size by Volume (Thousands), 2008–2017Table 24: Saudi Arabian Credit Card Category Size by Transaction Value (SAR Million),2008–2017Table 25: Saudi Arabian Credit Card Category Size by Transaction Value (USD Million),2008–2017Table 26: Saudi Arabian Credit Card Category Size by Transaction Volume (Million), 2008–2017Table 27: Saudi Arabian Credit Card Category Size by Frequency of Use, 2008–2017Table 28: Saudi Arabian Credit Card Category Size by Average Transaction Value (SAR),2008–2017Table 29: Saudi Arabian Credit Card Category Size by Average Transaction Value (USD),2008–2017Table 30: Key DefinitionsList of FiguresFigure 1: Current and Future Prospects of Payment Cards in Saudi ArabiaFigure 2: Growth Potential of Saudi Arabia’s Cards and Payments Industry by Area of UsageFigure 3: Saudi Arabian Cards and Payments Industry DriversFigure 4: Saudi Arabian GDP Growth Rate (%), 2008 - 2017Figure 5: Saudi Arabian Inflation Growth Rate (%), 2008 - 2017Figure 6: Number of Internet Users in Saudi Arabia (Million), 2008 - 2012Figure 7: Number of POS terminals in Saudi Arabia (Thousands), 2008-2017Figure 8: Smartphone Adoption by Various Age Groups in Saudi Arabia (%), 2011Figure 9: Smartphone Adoption by GCC Countries (%), 2011Figure 10: Snapshot of EMV Card by GamaltoFigure 11: Number of ATMs in Saudi Arabia (Thousands), 2008-2017Figure 12: GCC Countries’ B2C E-Sales (USD Million), 2011Figure 13: GCC Countries’ Retail Sales (USD Billion), 2011Figure 14: Consumer Confidence Score of GCC countries, 2012
    • Figure 15: Urban Vs. Rural Population in Saudi Arabia (Million), 2008-2012Figure 16: Saudi Arabian Card Fraud Statistics (SAR Million), 2008–2012Figure 17: Snapshot of SADAD Payment System in Saudi ArabiaFigure 18: Saudi Arabian Cards and Payments Industry Segmentation by Card TypeFigure 19: Snapshot of Female Credit Cards Offered by Samba Financial Group and Al-RajhiBankFigure 20: Co-Branded Cards Offered by Samba Financial Group in Saudi ArabiaFigure 21: Consumer Preferences on Various Types of CardsFigure 22: Snapshot of Al-Jazira Bank’s Credit Cards and ChargesFigure 23: Payment Preferences for Online Shopping in Saudi Arabia, 2011Figure 24: Market Share of Different Payment Channels in Saudi Arabia (%), 2008 And 2012Figure 25: Saudi Arabian Value of Cash Transactions (SAR Million), 2008–2012Figure 26: Saudi Arabian Value of Credit Transfers (SAR Million), 2008–2012Figure 27: Saudi Arabian Value of Direct Debit Transactions (SAR Million), 2008–2012Figure 28: Saudi Arabian Value of Card Payments (SAR Million), 2008–2012Figure 29: Saudi Arabian Value of Check Payments (SAR Million), 2008–2012Figure 30: Saudi Arabian Debit Card Category Share by Banks (%), 2011Figure 31: Saudi Arabian Debit Card Category Share by Schemes (%), 2011Figure 32: Saudi Arabian Credit Card Category Share by Bank (%), 2011Figure 33: Saudi Arabian Credit Card Category Share by Schemes (%), 2011Figure 34: Saudi Arabian Charge Card Catgeory Share by Schemes (%), 2011Figure 35: Foreign Banks Operating in Saudi ArabiaFigure 36: Marketing and Product Strategies Based on Card CategoryFigure 37: Debit Cards Category Size by Volume (Thousands), 2008 to 2017Figure 38: Banks’ Debit Cards Portfolio (Thousands), 2007 - 2011Figure 39: Comparison Of Annual FeeFigure 40: Saudi Arabian Card Categories by Type of Card (%), 2008–2017Figure 41: Saudi Arabian Card Category Size by Volume (Thousands), 2008–2017Figure 42: Saudi Arabian Card Category Size by Transaction Value (SAR Million), 2008–2017Figure 43: Saudi Arabian Card Category Size by Transaction Volume (Million), 2008–2017Figure 44: Saudi Arabian Debit Card Category Size by Volume (Thousands), 2008–2017Figure 45: Saudi Arabian Debit Card Category Size (SAR Million), 2008–2017Figure 46: Saudi Arabian Debit Card Category Size by Transaction Volume (Million), 2008–2017Figure 47: Saudi Arabian Debit Card Category Size by Frequency of Use, 2008–2017Figure 48: Debit Card Usage ATMs and POS Terminals (Million), 2008–2017Figure 49: Saudi Arabian Prepaid Card Category Size (Thousands), 2008–2017Figure 50: Saudi Arabian Open-Loop Prepaid Cards Segment Size (Thousands), 2008–2017Figure 51: Saudi Arabian Closed-Loop Prepaid Cards Segment Size (Thousands), 2008–2017Figure 52: Saudi Arabian Prepaid Cards Category Size (SAR Million), 2008–2017Figure 53: Saudi Arabian Charge Card Category Size by Volume (Thousands), 2008–2017Figure 54: Saudi Arabian Charge Card Category Size (SAR Million), 2008–2017Figure 55: Saudi Arabian Charge Card Category Size by Transaction Volume (Million), 2008–2017Figure 56: Saudi Arabian Charge Card Category Size by Frequency of Use, 2008–2017Figure 57: Saudi Arabian Credit Card Category Size by Volume (Thousands), 2008–2017Figure 58: Saudi Arabian Credit Card Category Size by Transaction Value (SAR Million),2008–2017Figure 59: Saudi Arabian Credit Card Category Size by Transaction Volume (Million), 2008–2017Figure 60: Saudi Arabian Credit Card Category Size by Frequency of Use, 2008–2017
    • Figure 61: Saudi Arabian Credit Card Category Size by Average Transaction Value (SAR),2008–2017Figure 62: Al Rajhi Bank Market Segmentation of Cards OfferedFigure 63: Al Rajhi Bank Deals Offer for Credit Card UsersFigure 64: Credit Cards Offered by Al Rajhi BankFigure 65: Al Rajhi Bank’s Retail Partners Under Reward ProgramFigure 66: The Saudi British Bank’s Market Segmentation of Cards OfferedFigure 67: Samba Financial Group’s Market Segmentation of Cards OfferedFigure 68: Snapshot of the Al-Khair Ladies Credit CardFigure 69: Snapshot of Credit Cards Offered by Samba Financial GroupContact: sales@reportsandreports.com for more information.