Complete 2012 International Cord Blood Banking Industry Report


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Complete 2012 International Cord Blood Banking Industry Report

  1. 1. Complete 2012 International Cord Blood Banking IndustryReportReport Details:Published:September 2012No. of Pages: 181Price: Single User License – US$3995As of 2012, the cord blood banking industry is one of the fastest growing industries in the world.There were only 23 active cord blood banks as of 2005, and now just 7 years later, there are 485worldwide. Cord blood banks now exist in nearly every developed country, as well as severaldeveloping nations. That is a 21-fold increase (2,100%) in the companies involved in the industry,over only a seven year period.A Rapid-Growth Industry, Driven by Consumer DemandThe field of cord blood banking is a rapid-growth field, driven by medical necessity and consumerdemand. It is also a recent industry, as it was not until 1974 that it was first proposed that stemand progenitor cells were present in human cord blood and 1983 that umbilical cord blood wasproposed as an alternative source of stem cells for transplant. In 1988, the first successful cordblood transplant occurred, but it was not until 1995 that the first private cord blood bank beganoperations.Furthermore, it was not until July, 2010, when the Cord Blood Registry became the first privatecord blood bank to offer umbilical cord tissue storage. In the two years that have since passedthen, the number of private cord blood banks offering cord tissue storage has risen to nine in theUnited States and 17 worldwide. For the U.S., this represents an average of one new cord bloodbank adding cord tissue storage every 3 months. If this rate continues, half of all private U.S. cordblood banks will offer cord tissue storage within two years. For the rest of the world, the rate isslower, but this is expected to be a dominant trend that emerges during 2013-2015.Since the first cord blood transplant was performed in 1988, stem cells derived from umbilicalblood have been used in more than 30,000 transplants worldwide to treat a wide range of blooddiseases, genetic and metabolic disorders, immunodeficiencies and various forms of cancer.However, there is still significant variation within the industry. There is the divide between privateand public cord blood banking, in which private companies serve individual families, while publicbanks serve the broader public. Additionally, some cord blood banks receive only units fromnearby hospitals and birthing centers, while others allow mail-in units from a wide geographicregion.There is also variation in the services offered by private cord blood banks, as some companiesonly offer cord blood storage only and others offer it in conjunction with cord tissue storage.
  2. 2. Finally, there is also significant variation in the quality, pricing and guarantees promised by cordblood banks.Report Format and Key FindingsPart 1: International Cord Blood Banking Industry - Market Overview & OutlookThe first section of the report “roots” where the cord blood banking industry has been, what hasshaped it, and where it is going. Using both qualitative and quantitative assessment, it explorescritical timeline events, current and future conditions treatable, advantages of cord bloodtransplant, probabilities of requiring stem cell transplant throughout the lifespan, and more. Withthis detailed knowledge, you can know the relative strength of your position within themarketplace.Part 2: Expansion and Growth – Trailing 12-Month Analysis & Forward ProjectionsThe second section explores where the international cord blood banking industry is now and whatyou should anticipate for the near-term future, based on recent trends and five-year projections.Critically, it explores strategies of fast-growth companies and compares their actions and attributesto slow-growth companies, providing a comprehensive road-map to industry dominance,regardless of region.Furthermore, detailed assessment of international cord blood industry trends are presented in thissection, including:•Rates of cord blood storage•Rates of parental awareness•Trends in medical opinions of cord blood banking•Quantitative analysis of cord blood grant funding, publication rates, and patents•And much morePart 3: Comprehensive Parent Survey - Continuing to Grow by Listening to Expectant ParentsWhile the last section showed you what to expect if trends continue as they are and revealed theenvironment that you will find yourself in within the next five years, this final section is your guideto taking strategic action and controlling your competitive position.This section contains findings from a detailed survey that reveals how parents learn about cordblood banking, think about the process, and make key decisions. This survey is your insight intothe mind of your prospective clients. Key findings from the survey include how to:•Strategically position your products•Understand why expectant parents bank publicly, privately, or not at all•Communicate successfully with parents•Effectively educate parents•Prioritize your advertising budget•Sell your services more effectivelyIn summary, this section is your guide to growing, expanding, and profiting, by listening to theneeds of your clients – expectant parents.Your Roadmap to the Next 5 YearsOver the past 12 months, the cord blood banking industry has expanded through double digitgrowth, due to new entrants in the cord blood banking industry, as well as revenue growth at
  3. 3. existing operations. To guide industry competitors, this report carefully considers the followingquestions:•What factors are causing a substantial number of new cord blood banks to open up business?•What will be the effect of these new entrants to the cord blood banking industry?•How can existing competitors maintain a position of dominance among this trend?Deeper analysis also reveals that existing cord blood banks follow a bi-modal distribution, eitherexperiencing flat-line growth (less than 3% per annum) or substantively building revenue (25% ormore per annum).While a similar bimodal distribution existed in the prior 12 month period (trailing 12 to 24 months),the peaks have continued to separate over the past 12 months, with the average flat-growthcompany staying stagnant and the average revenue growth company increasing its per annumgrowth rate from 17% per year to 25% per year. This trend indicates an increasing shift indominance toward fast-growth companies, which begs the questions:•What are the differences among the cord blood banks that are experiencing flat-line growth, versus those that have substantively building revenue?•Why are the fast-growth companies continuing to increase their dominance relative to the flat growth companies?Why Claim the Complete 2012 International Cord Blood Banking Industry Report?As mentioned above, this industry report is a comprehensive road-map for operating a successfulcord blood bank. It takes you from the where the industry has been, to where it is now, to where isis going in the next five years. In addition, it gives you insider knowledge of how expectant parentsthink, so you can get there fast.It teaches you - management of a private cord blood bank - how to strategically position yourservices to increase market share and attract expectant parents to your company.Rather than focusing on the “medical” and “technical” aspects of cord blood stem cells, the reportfocuses on the practical and strategic applications necessary to successfully run a private cordblood bank. While the medical angle is interesting, you already know that part of you business. Itwould tell you nothing about strategic actions to take to have more expectant parents purchasingservices from you, instead of the competition.Instead, this industry report is focused on your needs and includes content relevant to what youwant to know - how to optimally price your services, criteria that make expectant parents likely topurchase private cord blood banking services, and how to grow in a competitive industry.Like it or not, the cord blood banking industry is getting more and more competitive every day. Bydoing nothing, clients will likely be won over by better informed, or simply more aggressive,competitors.The Many Benefits to YouExclusive SpecialtyBioInformant only produce stem cell industry data. Because stem cells are richly populated in cordblood, we have been tracking the cord blood industry since 2005, when it was an early stagemarket. Unlike BioInformant, other publishers of cord blood data are broad range publisherswithout expertise in any specific area – this limits their ability to produce exactly what you need.
  4. 4. We do understand the nuances of your business, because we have been analyzing your industrysince 2005.7 Years of Extensive Research & ExperienceWhen we started tracking the cord blood banking industry seven years ago there were only 23active cord blood banks. There are now 485 worldwide. That is a 21-fold increase (2,100%) in thenumber of companies involved within this industry, over only a seven year period.Understanding the drastic increase in the quantity of competition makes it clear why you wouldbenefit from the trends, market intelligence, and industry data in this report.Substantiated Future ProjectionsWe track this cord blood banking industry meticulously, year-after-year producing more revealingand accurate data. With great interest, we have annually identified the most successful industryparticipants and done careful study of the commonalities that exist among this group. We treatthese companies as “models” for successful cord blood banking operation.With equally great interest, we have also annually identified the least successful cord bloodcompanies and done careful study to identify the commonalities that exist among this group. Wetreat these companies as “warnings” for how to not operate a cord blood bank, unless the goal isto run it into the ground.In this report, we present our detailed findings for your benefit – we give you the road-map for howto be a fast-growth cord blood bank, so you can avoid the fate of a flat-growth company.Optimal Foundation For Future ProjectionsOur historical knowledge of the cord blood industry also means that we have seven years oftrailing data on the industry, and are therefore, are optimally positioned to provide you with forwardprojections for the industry.While no one can predict the future with 100% certainty, our foundation of knowledge means thatwe have the greatest likelihood of accurately predicting future trends and growth within the cordblood banking industry.Make More MoneyWe are the only producer of data specific for cord blood banks that actually teaches you how toeffectively sell your services, strategically position your products, and make more money.Get your copy of this report @ points covered in Table of Contents of this report includeN/AContact: for more information.