Explore your niche!- Take ownership of your niche, stand out and become an expert                    Roadtrips i USA - ren...
Introduction   René Frederiksen   Rejseblogger   Et af DKs største sites om roadtips i USA   400+ daglige besøg   100...
Who?   DFDS   Online   Booking   Analytics   Blogging            Roadtrips i USA - renefrederiksen.dk
Who? Blogget i mange år Blogget om mange ting Fundet min niche          Roadtrips i USA - renefrederiksen.dk
Who?Roadtrips i USA - renefrederiksen.dk
What is my niche?Hjælper andre til de bedste roadtrips        og oplevelser i USA.          Roadtrips i USA - renefrederik...
Explore your niche!- Take ownership of your niche, stand out and become an expert.Technology                   Content    ...
Explore your niche!- Take ownership of your niche, stand out and become an expert.                           Technology   ...
Since 2004…Roadtrips i USA - renefrederiksen.dk
Since 2004…Roadtrips i USA - renefrederiksen.dk
Since 2004…Roadtrips i USA - renefrederiksen.dk
2005Roadtrips i USA - renefrederiksen.dk
WP platform Basic set-up (synes jeg selv) Themes Pluigns   Maps Marker           Roadtrips i USA - renefrederiksen.dk
WP platformRoadtrips i USA - renefrederiksen.dk
WP platformRoadtrips i USA - renefrederiksen.dk
WP platform Basic set-up (synes jeg selv) Themes Pluigns   Maps Marker   Gravity Forms           Roadtrips i USA - re...
WP platformRoadtrips i USA - renefrederiksen.dk
WP platform Basic set-up (synes jeg selv) Themes Pluigns   Maps Marker   Gravity Forms   VaultPress           Roadtr...
WP platform
WP platform
WP platform Basic set-up (synes jeg selv) Themes Pluigns   Maps Marker   Gravity Forms   VaultPress Technical chall...
Roadtrips i USA - renefrederiksen.dk
Explore your niche!- Take ownership of your niche, stand out and become an expert.                            Content     ...
Wrote about everythingDanmark       Tyskland                    PolterarbenderSverige       Finland                     Br...
Everything except…   Focus (niche)       USA   Roadtrips i USA - renefrederiksen.dk
Focus   2008 – Helping friends   2009 – Helping others   Utilizing comments   Writing articles – from blog to site    ...
My nicheRoadtrips i USA Roadtrips i USA - renefrederiksen.dk
What is a niche?   Content   Behavior   Zappos   Bitterfissen             Roadtrips i USA - renefrederiksen.dk
Exploring your niche   Narrow   Food   Shop blog   Roadtrips i USA            Roadtrips i USA - renefrederiksen.dk
Exploring your nicheDanmark         Tyskland                    PolterarbenderSverige         Finland                     ...
Exploring your nicheRejseblog            Roadtrips i USA     Billeje I USA       Opelevelser i USA     Route 66Vestkysten ...
Explore your niche!- Take ownership of your niche, stand out and become an expert.                              Success   ...
Success Definition of success Traffic           Roadtrips i USA - renefrederiksen.dk
Success2009 – after four years of blogging (25)2013 – after four years of focus (500)                     Roadtrips i USA ...
Success Definition of success Traffic Engagement   Traffic   Time on site   Comments SERP Money           Roadtrip...
Success Monetization Affiliate         Roadtrips i USA - renefrederiksen.dk
SuccessRoadtrips i USA - renefrederiksen.dk
Success Monetization Affiliate Expanding site/business          Roadtrips i USA - renefrederiksen.dk
SuccessRoadtrips i USA - renefrederiksen.dk
Success   Monetization   Affiliate   Expanding site/business   Unexplored areas            Roadtrips i USA - renefrede...
Thanks!    Questions?    renefrederiksen.dkFacebook.com/roadtripiusa      @rfrederiksenRoadtrips i USA - renefrederiksen.dk
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Explore your niche!

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Take ownership of your niche, stand out and become an expert.

Presentation given at WordCamp 2013 in CPH Denmark.

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  • WP Touch pro tilmobil
  • DB problemerVaultpressSkriver offline – benytterikkenogen apps ellerandet.
  • DB problemerVaultpressSkriver offline – benytterikkenogen apps ellerandet.
  • Indirekte – senere mere bevidst
  • Explore your niche!

    1. 1. Explore your niche!- Take ownership of your niche, stand out and become an expert Roadtrips i USA - renefrederiksen.dk
    2. 2. Introduction René Frederiksen Rejseblogger Et af DKs største sites om roadtips i USA 400+ daglige besøg 100.000+ DKK årligt Udforske din niche Sætte tanker i gang Roadtrips i USA - renefrederiksen.dk
    3. 3. Who? DFDS Online Booking Analytics Blogging Roadtrips i USA - renefrederiksen.dk
    4. 4. Who? Blogget i mange år Blogget om mange ting Fundet min niche Roadtrips i USA - renefrederiksen.dk
    5. 5. Who?Roadtrips i USA - renefrederiksen.dk
    6. 6. What is my niche?Hjælper andre til de bedste roadtrips og oplevelser i USA. Roadtrips i USA - renefrederiksen.dk
    7. 7. Explore your niche!- Take ownership of your niche, stand out and become an expert.Technology Content Success Roadtrips i USA - renefrederiksen.dk
    8. 8. Explore your niche!- Take ownership of your niche, stand out and become an expert. Technology Roadtrips i USA - renefrederiksen.dk
    9. 9. Since 2004…Roadtrips i USA - renefrederiksen.dk
    10. 10. Since 2004…Roadtrips i USA - renefrederiksen.dk
    11. 11. Since 2004…Roadtrips i USA - renefrederiksen.dk
    12. 12. 2005Roadtrips i USA - renefrederiksen.dk
    13. 13. WP platform Basic set-up (synes jeg selv) Themes Pluigns  Maps Marker Roadtrips i USA - renefrederiksen.dk
    14. 14. WP platformRoadtrips i USA - renefrederiksen.dk
    15. 15. WP platformRoadtrips i USA - renefrederiksen.dk
    16. 16. WP platform Basic set-up (synes jeg selv) Themes Pluigns  Maps Marker  Gravity Forms Roadtrips i USA - renefrederiksen.dk
    17. 17. WP platformRoadtrips i USA - renefrederiksen.dk
    18. 18. WP platform Basic set-up (synes jeg selv) Themes Pluigns  Maps Marker  Gravity Forms  VaultPress Roadtrips i USA - renefrederiksen.dk
    19. 19. WP platform
    20. 20. WP platform
    21. 21. WP platform Basic set-up (synes jeg selv) Themes Pluigns  Maps Marker  Gravity Forms  VaultPress Technical challenges Old school writing Roadtrips i USA - renefrederiksen.dk
    22. 22. Roadtrips i USA - renefrederiksen.dk
    23. 23. Explore your niche!- Take ownership of your niche, stand out and become an expert. Content Roadtrips i USA - renefrederiksen.dk
    24. 24. Wrote about everythingDanmark Tyskland PolterarbenderSverige Finland BryllupperNorge Hjemmelavet mad HoldningerEngland Restaurantbesøg TVUSA Arbejdsevents FilmSpanien Internetevents TeknologiPolen Konferencer TrivialiteterHolland Fødselsdage mm. Roadtrips i USA - renefrederiksen.dk
    25. 25. Everything except… Focus (niche) USA Roadtrips i USA - renefrederiksen.dk
    26. 26. Focus 2008 – Helping friends 2009 – Helping others Utilizing comments Writing articles – from blog to site Roadtrips i USA - renefrederiksen.dk
    27. 27. My nicheRoadtrips i USA Roadtrips i USA - renefrederiksen.dk
    28. 28. What is a niche? Content Behavior Zappos Bitterfissen Roadtrips i USA - renefrederiksen.dk
    29. 29. Exploring your niche Narrow Food Shop blog Roadtrips i USA Roadtrips i USA - renefrederiksen.dk
    30. 30. Exploring your nicheDanmark Tyskland PolterarbenderSverige Finland BryllupperNorge Hjemmelavet mad HoldningerEngland Restaurantbesøg TVUSA Arbejdsevents FilmSpanien Internetevents TeknologiPolen Konferencer TrivialiteterHolland Fødselsdage mm. Roadtrips i USA - renefrederiksen.dk
    31. 31. Exploring your nicheRejseblog Roadtrips i USA Billeje I USA Opelevelser i USA Route 66Vestkysten Planlægning Billig billeje 10 ting du skal RutenDenver Rejsebøger Billeje i FL 10 bedste oplevelser IllinoisSydstaterne Flybillet Billeje inkl. 15 endnu bedre… MissouriMiami Budget Extra chuff Gratis oplevelser KansasRoute 66 Køretur Alder Nationalparker OklahomaTexas Overnatning Cabriolet Outdoor TexasPacific Northwest Mad Bagageplads Nytårsaften New MexicoNew England Musik Udlevering Factory tours ArizonaRocky Mountains Foto GPS CalifornienMidwest Film SuperbilerCalifornia classic Købe bil I USAGæsteblogs 10 trafikråd Roadtrips i USA - renefrederiksen.dk
    32. 32. Explore your niche!- Take ownership of your niche, stand out and become an expert. Success Roadtrips i USA - renefrederiksen.dk
    33. 33. Success Definition of success Traffic Roadtrips i USA - renefrederiksen.dk
    34. 34. Success2009 – after four years of blogging (25)2013 – after four years of focus (500) Roadtrips i USA - renefrederiksen.dk
    35. 35. Success Definition of success Traffic Engagement  Traffic  Time on site  Comments SERP Money Roadtrips i USA - renefrederiksen.dk
    36. 36. Success Monetization Affiliate Roadtrips i USA - renefrederiksen.dk
    37. 37. SuccessRoadtrips i USA - renefrederiksen.dk
    38. 38. Success Monetization Affiliate Expanding site/business Roadtrips i USA - renefrederiksen.dk
    39. 39. SuccessRoadtrips i USA - renefrederiksen.dk
    40. 40. Success Monetization Affiliate Expanding site/business Unexplored areas Roadtrips i USA - renefrederiksen.dk
    41. 41. Thanks! Questions? renefrederiksen.dkFacebook.com/roadtripiusa @rfrederiksenRoadtrips i USA - renefrederiksen.dk
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