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Media Literacy
North Carolina Teachers Academy

         Renee Hobbs, Ed.D.
          Temple University
           Philade...
Our Love/Hate Relationship with
      Media & Technology

                                    Citizen
                    ...
Instant Message,
                Instant Girlfriend
                        By ROGER HOBBS

               For several yea...
Instant Message,
                Instant Girlfriend
               I was blinded by the common belief
               that ...
Integrating Multidisciplinary
        Perspectives
              Donna Alvermann
              Ernest Morrell
            ...
Integrating Multidisciplinary
        Perspectives
              John Dewey
              Paolo Freire
              Lev V...
TECHNOLOGY
TOOL: A resource that helps
  you do or make things


 TECHNOLOGY
Hardware
Computer
Digital camera                TOOL: A resource that helps
Video camera                    you do or make...
TOOL: A resource that helps
CONTENT: The
                  you do or make things
messages that
   matter
                 ...
Current Events
Entertainment
Science
Work
                                   TOOL: A resource that helps
Fashion          ...
TOOL: A resource that helps
 CONTENT: The
                    you do or make things
 messages that
    matter
            ...
TOOL: A resource that helps
                CONTENT: The
                                     you do or make things
      ...
TOOL: A resource that helps
 CONTENT: The
                    you do or make things
 messages that
    matter
            ...
TOOL: A resource that helps
 CONTENT: The
                     you do or make things
 messages that
    matter
           ...
TOOL: A resource that helps
          CONTENT: The
                             you do or make things
          messages t...
Media Literacy
     is an Expanded
   Conceptualization of
         Literacy

   SPEAKING & LISTENING

   READING & WRITIN...
Critically Analyzing Advertising




   VIDEO: Assignment Media
   Literacy, Maryland State
   Department of Education, 19...
Critically Analyzing Non-Fiction
Comprehending
Content

Examining Form
- language
- image
- sound
Media Literacy
Offers
Powerful                       Authors &
Conceptual
                               Audiences
Themes ...
Building Analysis and
Critical Thinking Skills
with the
Media Literacy
Remote Control
Promoting Habits
   of Inquiry
             Authorship: Who made this?
 Authors &   Purpose: Why was it made? Who
 Audienc...
Promoting Habits
   of Inquiry
              Content: What is this about? What
 Messages &   values and points of view are...
Promoting Habits
   of Inquiry
                   Representation: How does this
 Representations & message represent its
 ...
Media Literacy
Offers
Powerful                       Authors &
Conceptual
                               Audiences
Themes ...
Integrating ML
             Across the Curriculum
1. Teaching With Media & Technology
2. Making Connections with Out-of-Sc...
What Works:
                  A Look at the Research

Media literacy education has
varied characteristics based
on program...
What Works:
            A Look at the Research
Use of contemporary media
and popular culture in the
classroom makes a diff...
What Works:
                   A Look at the Research
Media production is a form
of composition with many
similarities to ...
What Works:
A Look at the Research
              When integrated into
              English language arts, MLE
           ...
What Works:
                     A Look at the Research
VIDEO: Mind Over Media                When integrated into
Nationa...
What Works:
A Look at the Research
           Media literacy improves
           children’s ability to make
           dis...
What Works:
                  A Look at the Research
   Media literacy programs can
   cause lowered
   internalization of...
Integrating ML
             Across the Curriculum
1. Teaching With Media & Technology
2. Making Connections with Out-of-Sc...
Our Love/Hate Relationship with
      Media & Technology

                                    Citizen
                    ...
CONTACT:
Professor Renee Hobbs, Ed.D.
Temple University
Philadelphia PA 19122

Email: renee.hobbs@temple.edu
Phone: (215) ...
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Day 1 Intro

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Transcript of "Day 1 Intro"

  1. 1. Media Literacy North Carolina Teachers Academy Renee Hobbs, Ed.D. Temple University Philadelphia PA
  2. 2. Our Love/Hate Relationship with Media & Technology Citizen Educator Parent Self
  3. 3. Instant Message, Instant Girlfriend By ROGER HOBBS For several years I had a problem unusual among Internet geeks: I had too much success with women. I used the Internet as a means of communication with women I had already met offline in order to overcome my social awkwardness and forge romantic relationships. Sounds healthy? It wasn’t. May 25, 2008 It started in my sophomore year in high school…
  4. 4. Instant Message, Instant Girlfriend I was blinded by the common belief that somehow a relationship forged on the Internet isn’t real. When I saw that fated text message — “I love you” — I realized the truth. The Internet is not a separate place a person can go to from the real world. The Internet is the real world. Only faster. May 25, 2008
  5. 5. Integrating Multidisciplinary Perspectives Donna Alvermann Ernest Morrell Colin Lankshear Don Liu & Julie Coiro Richard Beach David Buckingham Kathleen Tyner Henry Jenkins Gretchen Schwarz & Pamela Brown Bill Kist
  6. 6. Integrating Multidisciplinary Perspectives John Dewey Paolo Freire Lev Vygotsky Rudolf Arnheim Neil Postman Stuart Hall Norbert Weiner Marshall McLuhan
  7. 7. TECHNOLOGY
  8. 8. TOOL: A resource that helps you do or make things TECHNOLOGY
  9. 9. Hardware Computer Digital camera TOOL: A resource that helps Video camera you do or make things Cell phone Microphone DVD player Television Software Powerpoint TECHNOLOGY PDAs Word/Excel I-movie Audacity Search engines
  10. 10. TOOL: A resource that helps CONTENT: The you do or make things messages that matter TECHNOLOGY
  11. 11. Current Events Entertainment Science Work TOOL: A resource that helps Fashion CONTENT: The Politics you do or make things messages that Math matter History Nature TECHNOLOGY Money Love/Romance Health Stories about life
  12. 12. TOOL: A resource that helps CONTENT: The you do or make things messages that matter TECHNOLOGY MEDIA: Forms of expression and communication
  13. 13. TOOL: A resource that helps CONTENT: The you do or make things messages that matter TECHNOLOGY MEDIA: Forms of expression and Conversation communication Books Novels Comics Diary TV shows Comedy Photographs/ Images News & journalism Videos/Movies Information Videogames Opinion Music Reference materials Interview Reviews, criticism
  14. 14. TOOL: A resource that helps CONTENT: The you do or make things messages that matter TECHNOLOGY MEDIA: Forms of expression and DISTRIBUTION & communication PARTICIPATION: A means of sharing
  15. 15. TOOL: A resource that helps CONTENT: The you do or make things messages that matter TECHNOLOGY MEDIA: Forms of expression and DISTRIBUTION & communication PARTICIPATION: A means of sharing Publications Websites Presentations Email/IM/chat Performances You Tube Wikis Skype Social networking Flickr Blogs
  16. 16. TOOL: A resource that helps CONTENT: The you do or make things messages that matter TECHNOLOGY MEDIA: Forms of expression and DISTRIBUTION & communication PARTICIPATION: A means of sharing PEDAGOGY: A way of learning and teaching ANALYZE/ ACCESS COMMUNICATE ACT EVALUATE
  17. 17. Media Literacy is an Expanded Conceptualization of Literacy SPEAKING & LISTENING READING & WRITING CRITICAL VIEWING & MEDIA COMPOSITION --Aspen Institute Leadership Forum on Media Literacy, Washington DC (1993)
  18. 18. Critically Analyzing Advertising VIDEO: Assignment Media Literacy, Maryland State Department of Education, 1999
  19. 19. Critically Analyzing Non-Fiction Comprehending Content Examining Form - language - image - sound
  20. 20. Media Literacy Offers Powerful Authors & Conceptual Audiences Themes for Exploring Multimedia Messages & Genres Meanings Representations & Realities
  21. 21. Building Analysis and Critical Thinking Skills with the Media Literacy Remote Control
  22. 22. Promoting Habits of Inquiry Authorship: Who made this? Authors & Purpose: Why was it made? Who Audiences is the target audience? Economics: Who paid for it? Impact: Who benefits from this? Why does this matter to me? Response: What kinds of actions might I take?
  23. 23. Promoting Habits of Inquiry Content: What is this about? What Messages & values and points of view are Meanings expressed? What is omitted? Techniques: How was this constructed? What tools and techniques were used? Interpretations: How might different people understand this message? What is my interpretation and what do I learn about myself from my reaction?
  24. 24. Promoting Habits of Inquiry Representation: How does this Representations & message represent its Realities subject? Context: When was this made? Where or how was it shared? Credibility: What are the sources of information, ideas or assertions? What criteria do I use to evaluate it?
  25. 25. Media Literacy Offers Powerful Authors & Conceptual Audiences Themes for Exploring Multimedia Messages & Genres Meanings Representations & Realities
  26. 26. Integrating ML Across the Curriculum 1. Teaching With Media & Technology 2. Making Connections with Out-of-School Literacies 3. Developing Information Access & Research Skills 4. Strengthening Message Analysis Skills 5. Composing Messages using Multimedia 6. Exploring Media Issues in Society 7. Sharing Ideas and Taking Action
  27. 27. What Works: A Look at the Research Media literacy education has varied characteristics based on program design, learning outcomes, setting, teacher qualifications, and the perceptions of the value of the program by participating teachers and students. Kist, New Literacies in Action, 2005
  28. 28. What Works: A Look at the Research Use of contemporary media and popular culture in the classroom makes a difference in school attendance. Motivation and engagement are increased when students get opportunities to analyze and manipulate familiar texts. Michie, Holler if You Hear Me, 1999
  29. 29. What Works: A Look at the Research Media production is a form of composition with many similarities to the writing process. Students can learn to use & apply many rhetorical concepts in the multimedia production process. Bruce, “Multimedia production as composition,” Research on Teaching Literacy Through the Visual and Communicative Arts, (2008).
  30. 30. What Works: A Look at the Research When integrated into English language arts, MLE strengthens adolescent literacy learning, including reading comprehension, analysis, and writing skills. Hobbs, Reading the Media: Media Literacy in High School English (2007)
  31. 31. What Works: A Look at the Research VIDEO: Mind Over Media When integrated into National Education Association 2003 English language arts, MLE strengthens adolescent literacy learning, including reading comprehension, analysis, and writing skills.
  32. 32. What Works: A Look at the Research Media literacy improves children’s ability to make distinctions between real life experiences and media representations. MLE alters expectations concerning alcohol and tobacco use among school-age youth. Austin, Pinkleton, Hust & Cohen, Health Communication, 2004
  33. 33. What Works: A Look at the Research Media literacy programs can cause lowered internalization of the beauty standard. It can lower the perceived realism of media images for adolescent females. Irving, DuPen & Berel, 1998; Neumark-Sztainer et al, 2000
  34. 34. Integrating ML Across the Curriculum 1. Teaching With Media & Technology 2. Making Connections with Out-of-School Literacies 3. Developing Information Access & Research Skills 4. Strengthening Message Analysis Skills 5. Composing Messages using Multimedia 6. Exploring Media Issues in Society 7. Sharing Ideas and Taking Action
  35. 35. Our Love/Hate Relationship with Media & Technology Citizen Educator Parent Self
  36. 36. CONTACT: Professor Renee Hobbs, Ed.D. Temple University Philadelphia PA 19122 Email: renee.hobbs@temple.edu Phone: (215) 204-4291 Web: http://mediaeducationlab.com
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