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Italy
Italy
Italy
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Italy

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  • 1. Relevant developments and important facts: - Expo 2015 Milano – 500.000 trees will be planted - Ikea starts pilot project Greenhouse Torino - Start promotionorganisation Promogiardinaggio
  • 2. Relevant developments and important facts: - Garden Centers starting to collaborate: Viridea/Garden Team/Giardinia  Looking for direct-supply for example Groendirect and Sales-support - Ipermarkets and DIY more in flowers and plants
  • 3. Items Colour Your Life Italy: * Expo 2015 themes are plants and energy/water/air /climate * Welness/health/Spa * Savety/playgrounds for kids Promogiardinaggio focus on: -Local Gardening Km0 project -- Children  festa dei nonni/junior gardner

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