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Going Social Mobile
 

Going Social Mobile

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A simple introduction into social mobile with an emphasis on the mobile opportunity. This Innovation & Strategy presentation was designed for lecturers on trending social in the field of mobile.

A simple introduction into social mobile with an emphasis on the mobile opportunity. This Innovation & Strategy presentation was designed for lecturers on trending social in the field of mobile.

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    Going Social Mobile Going Social Mobile Presentation Transcript

    • Going Social Mobile
      Matthew Vanderheide, MBA
      Innovation Strategist
    • Mobile Social is social networking where one or more individuals of similar interests or commonalities, conversing and connecting with one another using the mobile phone.
      WiMAX,meaning Worldwide Interoperability for Microwave Access, is a telecommunications technology that provides wireless transmissions of data using a variety of transmission modes, from point-to-multipoint links to portable and fully mobileinternet access.
      EVERYTHING IS CONNECTED
    • Social Mobile is more than just another...
    • and its more than just…
      • Status Updates
      • Sharing Pictures
      • Games
      • Micro-Blogging
      • Social Networking
    • and its not about…
      the Providers!
    • and its definitely not about…
      your Mobile Device!
    • It’s more than...
      1:1 communication
    • It’s a Technological & Social…
      Evolution
    • We’re talking about…
      Society’s Mobile Interaction
    • How do we use our mobile to...
      INTERACT with the world!
    • Our mobile has brought a world of...
      Change!
    • We communicate...
      Differently
    • We spell...
      HUD, JW LTNT & WUWH, WUD W 2G4C? I HAV T2MOW, DO U?
      XOXOX
      Differently
    • We meet people…
      Differently
    • We find places…
      Differently
    • We listen…
      Differently
    • We get there…
      Differently
    • We access information…
      Differently
    • We pay for travel…
      Differently
    • We play games…
      Differently
    • We advertise…
      Differently
    • We order…
      Differently
    • We shop…
      Differently
    • We pay…
      Differently
    • We interact…
      Differently
    • We define ourselves…
      Differently
    • Our mobile hasn’t changed much…
      But the way we use it has!
    • Still Thinking there is no…
      Mobile Opportunity?
    • Think Differently.
    • By 2012, companies will spend…
      • Mobile Marketing $950 Mil
      • Social Media $1,649 Mil
      • Email Marketing $1,676 Mil
      • Search Marketing $ 24,299 Mil
      *Forrester 2008
    • But in which industries?
      ALL OF THEM!
    • But in which countries?
      ALL OF THEM!
    • ↑1400%
      But when is the right time?
      RIM - Research in Motion – 8 year weekly stock price.
      NOW!
    • Don’t miss this…
      Mobile Opportunity!
    • Matthew Vanderheide, MBA
      Innovation Strategist, Global Markets
      “I build greater business value through innovative solutions that result in profitability and long-term sustainability.”
      Matthew.vanderheide@hotmail.com
      German Mobile: 0049-1577-95-33354