Presentatie Groener.Nl Sanoma Mediaparade April 2008 V3 - Presentation Transcript
Groener.nl
Toekomst
Ilsemedia Special Concepts European summer holiday portal Project title: Vakantie.Bijlage.nl. Merged into Sanoma Uitgevers travel 360 activities. Student recruitment site Project title: Stuud.nl. successfully launched in 2007, with a targeted spin-off developed for co-operating Amsterdam based Universities and education institutes. Project title: StudyAmsterdam.nl. Donated to Ilse Media’s New Rulez, as a result of re-aligning focus and responsibility Cross media sustainability initiative Project title: Groener.nl. In talks with Sanoma Mens Magazines to continue the project after launch period. Job and Recruitment site Project title: MijnMarktwaarde. Inspired Nu.nl to start a recruitment section on it’s website. EuroChampionship 2006 Project title: WieGaatWinnen. Repeated in 2008 with new football pool project: VoetbalVirus. Holiday Season Project title: EasyDecember 2006, repeated in 2007. Talks with Sanoma Publishing’s Vrouwonline to continue the project in 2008 Product introduction P&G Project title: IedereDagVakantieGevoel.nl. One off commercial project. Used to align / focus teams perspective. Health Insurance changes Project title: UwNieuweZorg 2005, 2006. Merged into Nu.nl Health Care special. National Government Elections 2006 Project title: Verkiezingsbijlage.nl. No repeat as 2007 had no elections. Developed in partnership with Nu.nl.
Het project
Cross Mediaal?
Website
Magazine
Energiedieet
Lesprogramma
Groener Online: Groener.nl
Groener Magazine: Happy Earth
Zelf groener worden: Het Energiedieet
Groener in de klas
Samen groener worden
Groen op Weg – SMM
Buitenleven – ANWB
Goodies – Goodies
Zet ‘m op Groener – Startpagina
Groener Bijlage – Nu.nl
Mileucentraal
Overzicht.nl
Laten weten dat groener bestaat
Klanten
Groener resultaat
Nog meer resultaat
Wat zijn groene merken?
Welke kopen we dan?
De toekomst
Najaar 2008
Nieuwe website
Nieuw magazine
Meer acties
Onderzoek verkrijgbaar mailen naar [email_address]
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