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The Definitive Guide to External Social Collaboration and Indirect Channel Marketing

by SaaS External Collaboration Software at Relayware, Inc. on Jul 22, 2013

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Harnessing the full potential of an indirect sales channel to maximize sales has always been one of the greatest challenges faced by businesses. In this compelling and comprehensive eBook, Mike ...

Harnessing the full potential of an indirect sales channel to maximize sales has always been one of the greatest challenges faced by businesses. In this compelling and comprehensive eBook, Mike Morgan, one of the industry’s foremost experts in channel performance optimization and CEO of cloud service provider, Relayware assesses the business impact of social collaboration and multi-channel communication strategies and technologies on indirect sales and marketing and provides detailed insights into best practices in applying them to indirect channel lifecycle management. If you market, sell or support your products through an ecosystem of indirect channels, you simply have to read this book!

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The Definitive Guide to External Social Collaboration and Indirect Channel Marketing The Definitive Guide to External Social Collaboration and Indirect Channel Marketing Document Transcript