7 Minutes Of Blogging Wisdom (w/ Cotton Rohrscheib)
Upcoming SlideShare
Loading in...5
×
 

Like this? Share it with your network

Share

7 Minutes Of Blogging Wisdom (w/ Cotton Rohrscheib)

on

  • 1,890 views

These are my slides from my presentation at The Southern Socials. We used the Pecha Kucha format for our presentations (20 x 20). The title of the presentation is '7 Minutes of Blogging Wisdom'

These are my slides from my presentation at The Southern Socials. We used the Pecha Kucha format for our presentations (20 x 20). The title of the presentation is '7 Minutes of Blogging Wisdom'

Statistics

Views

Total Views
1,890
Views on SlideShare
1,868
Embed Views
22

Actions

Likes
2
Downloads
8
Comments
0

2 Embeds 22

http://www.cottonrohrscheib.com 20
http://www.slideshare.net 2

Accessibility

Categories

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

7 Minutes Of Blogging Wisdom (w/ Cotton Rohrscheib) Presentation Transcript

  • 1. 7 Minutes of Blogging Wisdom
    Presented by: Cotton Rohrscheib
  • 2. 7 Minutes of Blogging Wisdom
    Why Do We Blog?
    • To Offer Our Opinion, Perspective on Topics of Our Choosing
    • 3. Promote Our Brand (Products, Services)
    • 4. Add Value for Our Clients
    • 5. Connect w/ Others
  • 7 Minutes of Blogging Wisdom
    Specialize: Identify Your Niche?
    • Everyone is an Expert at Something Today! Why Not You?
    • 6. What Are Your Interests? What Are You Good At?
    • 7. Why Do People Read Your Blog?
  • 7 Minutes of Blogging Wisdom
    Appearance: Making That First Impression…
    • Your Blog Content Should Be Presented Well, Organized
    • 8. Your Blog Should Be Easy to Navigate, Visually Appealing
    • 9. Not a Bad Idea to Brand Yourself (The Cotton Club)
  • 7 Minutes of Blogging Wisdom
    Keep Your Content Accessible & Organized
    • Provide Your Readers w/ an Easy to Find Search Box
    • 10. Categorize & Tag All of Your Posts
    • 11. Suggest Related Posts in Your Posts
  • 7 Minutes of Blogging Wisdom
    Your Blog Content Should Be Portable…
    • Promote Syndication of Your Content w/ RSS(Readers, Email, etc.)
    • 12. Provide Social Media Share Icons (Facebook, Twitter, Digg, etc.)
    • 13. Automate Social Sharing (Twitter, Facebook, Tumblr, etc.)
  • 7 Minutes of Blogging Wisdom
    Your Message Should Be Clear!
    • Good Post Titles (Catch the Readers Attention w/ 1 Line)
    • 14. Get to the Point (Longer Posts are Less Read!)
    • 15. Emphasize Key Points (Bold Fonts, Bullet Points, Quotations)
  • 7 Minutes of Blogging Wisdom
    Finding Inspiration: Be Creative!
    • When Brainstorming a Topic for a Post, Think Outside the Box!
    • 16. Embed Related Videos or Graphics w/ Your Posts
    • 17. Add Related Links, Quotes, etc.
  • 7 Minutes of Blogging Wisdom
    Inject Yourself Into Your Posts!
    • No One is Looking to You for the News! (CNN, FOX)
    • 18. Blog Readers Expect Perspective and Opinion!
    • 19. Best Advice: Be Yourself!
  • 7 Minutes of Blogging Wisdom
    Engage Your Readers
    • Don’t Be Too Predictable! (Top 10 Apps, Top 10 Plugins, etc.)
    • 20. Engage Your Readers: Ask Questions, Request Feedback
    • 21. Don’t Be Afraid to Post Follow-Up Posts for Hot Topics
  • 7 Minutes of Blogging Wisdom
    Go the Extra Mile for Convenience
    • Multiple Authentication Methods (DISQUS, Facebook, Twitter)
    • 22. Social Share Icons (Facebook, Twitter, Digg, Stumble, etc.)
    • 23. Offer RSS Subscriptions via Email (Feedburner)
  • 7 Minutes of Blogging Wisdom
    To Be a Good Blogger, You Have to Be Relevant
    • Your Topics Should Coincide w/ Current Events or Trends
    • 24. Offer a New Perspective on a Popular Topic
    • 25. MySpace Isn’t Cool Anymore!
  • 7 Minutes of Blogging Wisdom
    Self Promotion Never Hurts!
    • Add Your Blog Link to Email Signatures, Board Posts, etc.
    • 26. Aggregate or Link Your Blog on Your Corporate Website
    • 27. Share Links in Your Social Profiles (Facebook, Twitter)
  • Blogging Your Brains Out
    Social Saturation is Important!
    • Push Your Content to Social Networks (Automate Twitter, Facebook)
    • 28. Give Your Readers Easy to Find Social Share Icons
    • 29. Utilize Social Tagging Services (Digg, Delicious, etc.)
  • 7 Minutes of Blogging Wisdom
    Be Accessible
    • Display Your Social Hangouts (Facebook, Twitter, etc.)
    • 30. Respond to Post Comments Quickly
    • 31. Offer a General Contact Form for Email
  • 7 Minutes of Blogging Wisdom
    Publish Content Consistently
    • Publish Content on a Weekly or Bi-Weekly Basis
    • 32. Make Time to Blog When Creativity Hits
    • 33. Schedule Your Posts (Spread Them Out, One at a Time)
  • 7 Minutes of Blogging Wisdom
    Exist Elsewhere: Make Your Rounds…
    • Comment, Quote, & Trackback to Other Blogs, Message Boards
    • 34. Link to Other Bloggers & Their Content from Your Blog
    • 35. Connect To Your Subscribers (Readers) Socially…
  • 7 Minutes of Blogging Wisdom
    Monitor Your Traffic…
    • What Are Your Most Popular Posts?
    • 36. Where Do Your Visitors Come From? (Referrers)
    • 37. What Keywords Are Your Visitors Using to Find You?
  • 7 Minutes of Blogging Wisdom
    Blogging is Not Work!
    • Instead, Blogging Should Be a Creative Release Away From Work…
    • 38. Mix Things Up! (Everyone Loves Viral Videos, The Occasional Rant)
    • 39. Keep Your Rants Civil, and to a Minimum…
  • 7 Minutes of Blogging Wisdom
    Thanks! Let’s Connect:
    • Last Name is Pronounced: Row-Shibe
    • 40. Blog: http://www.cottonrohrscheib.com
    • 41. Twitter: http://www.twitter.com/CottonR
    • 42. Facebook: http://www.facebook.com/cottonr