Local-e Redesign Project


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User Centred Design In Local Government: A Case Study

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  • Local-e Redesign Project

    1. 1. REDESIGNING LOCAL-E TEMPLATES Local-e Objective Digital
    2. 2. What is Local-e?
    3. 3. <ul><li>The Situation </li></ul>
    4. 4. Old-fashioned sites
    5. 5. Old technology
    6. 6. Time for new technology
    7. 7. Time for a professional look and feel
    8. 8. <ul><li>Project steps </li></ul>
    9. 9. Audit Strategy Research Design User testing
    10. 10. <ul><ul><ul><li>Home page </li></ul></ul></ul><ul><ul><ul><li>Community directory </li></ul></ul></ul><ul><ul><ul><li>Make a request </li></ul></ul></ul><ul><ul><ul><li>Make a booking </li></ul></ul></ul><ul><ul><ul><li>Calendar </li></ul></ul></ul><ul><ul><ul><li>Look and feel </li></ul></ul></ul><ul><ul><ul><li>Section landing pages </li></ul></ul></ul><ul><ul><ul><li>Information architecture </li></ul></ul></ul><ul><ul><ul><li>Tourism </li></ul></ul></ul><ul><ul><ul><li>Length of section topics </li></ul></ul></ul>Audit: criteria for baseline review
    11. 11. The winner is…
    12. 12. Research: Stakeholder interviews
    13. 13. Research: Stakeholder survey Survey picture?
    14. 14. Ideas for changes… <ul><li>Contemporary look and feel </li></ul><ul><li>Allow council to add section headings </li></ul><ul><li>Alternative designs for the home page and topic pages </li></ul><ul><li>Change display of attached documents </li></ul>
    15. 15. Ideas for home page… <ul><li>Quick links for residents </li></ul><ul><li>More options for images on the home page </li></ul><ul><li>An area for a featured activity or event </li></ul>
    16. 16. Ideas for home page… <ul><li>Contemporary look and feel </li></ul><ul><li>Allow council to add section headings </li></ul><ul><li>Alternative designs for the home page and topic pages </li></ul><ul><li>Change display of attached documents </li></ul>
    17. 17. <ul><li>Stakeholder research findings: </li></ul><ul><ul><li>Flexibility in design </li></ul></ul><ul><ul><li>Better look and feel </li></ul></ul><ul><ul><li>Change the way documents attach </li></ul></ul><ul><ul><li>Overlapping functions: </li></ul></ul><ul><ul><li>– book, request, find </li></ul></ul><ul><ul><li>Rename section pages </li></ul></ul>
    18. 18. Research: User workshops?
    19. 19. <ul><li>178 responses from people in 35 councils </li></ul><ul><li>T op 5 keys uses: </li></ul><ul><ul><li>Council news </li></ul></ul><ul><ul><li>Council business papers and minutes </li></ul></ul><ul><ul><li>Information about the shire </li></ul></ul><ul><ul><li>Events calendar </li></ul></ul><ul><ul><li>Environment information </li></ul></ul>Research: User survey
    20. 20. <ul><li>Users have prob le ms finding things </li></ul><ul><li>55% said they found the content but with a struggle </li></ul><ul><ul><li>Council documents such as business papers policies, minutes, contact information </li></ul></ul><ul><ul><li>Planning and developed information such as DAs, LEP, policies, process information, zonings </li></ul></ul><ul><ul><li>Road works </li></ul></ul><ul><ul><li>Waste information </li></ul></ul>
    21. 21. <ul><li>Overall impression </li></ul><ul><li>out of date information </li></ul><ul><li>lack of information on the website </li></ul><ul><li>n ot user friendly </li></ul>
    22. 22. <ul><li>Water restrictions </li></ul><ul><li>Waste and refuse collection </li></ul><ul><li>Building and development applications </li></ul><ul><li>Emergency services </li></ul><ul><li>Library services </li></ul><ul><li>Council meetings </li></ul>Wanted on homepage by > 50%
    23. 23. <ul><li>Content for new residents (> 50% ) </li></ul><ul><li>Schools in the area </li></ul><ul><li>Water restrictions </li></ul><ul><li>Council rates </li></ul><ul><li>Roads and traffic information </li></ul><ul><li>Waste and refuse collection </li></ul><ul><li>Emergency services </li></ul><ul><li>Library services </li></ul><ul><li>Sport and recreation facilities </li></ul><ul><li>Services for elderly and disabled </li></ul><ul><li>Services for children and families </li></ul>
    24. 24. Design: Online cardsort optimalsort.com
    25. 25. <ul><li>Common categories created were: </li></ul><ul><ul><li>Council </li></ul></ul><ul><ul><li>Facilities and Services </li></ul></ul><ul><ul><li>Community </li></ul></ul><ul><ul><li>Development </li></ul></ul><ul><li>What they didn’t use </li></ul>Design: Online cardsort
    26. 26. Design – IA design
    27. 27. Design – wireframe design
    28. 28. Design – design review Home page option 1
    29. 29. Design – design review Home page option 2
    30. 30. Design – design review Home page option 3
    31. 31. <ul><li>Where to now… </li></ul>
    32. 32. <ul><li>Top 3 wireframes to be designed </li></ul><ul><li>Testing IA and interaction </li></ul><ul><li>Build and rollout </li></ul><ul><li>Baseline review every year </li></ul><ul><li>Implementation </li></ul>
    33. 33. www.objectivedigital.com www.locale.com.au