The Secrets Behind Your Digital Identity

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  • 1. S EC RE TS BEHIN D:T HE & your digital identity
  • 2. 93%of students have accounts: *David Epstein, “The Many Faces of Facebook,” Inside Higher Ed, June 15, 2006
  • 3. 63%login everyday: *Mitrano, “Thoughts on Facebook.”
  • 4. 5,000, minutes per day000,000
  • 5. 9,512Years Per Day
  • 6. $200 Million $14 Billion
  • 7. $200 Million $14 Billion 33 yrs old 19 yrs old
  • 8. $200 Million $14 Billion 33 yrs old 19 yrs old
  • 9. $200 Million $14 Billion 33 yrs old 19 yrs old
  • 10. $14 Billion
  • 11. $14 Billion
  • 12. Matt
  • 13. Matt Matt’s FB Friends 250
  • 14. 250
  • 15. 25036,000
  • 16. 250 36,00021,600,000
  • 17. The Mega Phone“One Million in One Click”
  • 18. 70,000,000
  • 19. 70,000,000
  • 20. 70% of employers search the web to find out about you.
  • 21. 70% of employers search the web to find out about you. 86% of say a POSITIVE digital identity helps.
  • 22. 8 Years Ago Digital Identity Physical Identity
  • 23. TodayPhysical Identity Digital Identity
  • 24. Very Soon Physical Identity Digital Identity
  • 25. The Glass Bedroom“You see everyone, everyone sees you”
  • 26. Fisher College
  • 27. Fisher College
  • 28. Who Are You Online?
  • 29. Is your profile public?Y N
  • 30. Do you share personal information? Y N
  • 31. Would your mom/teacher/employer be comfortable viewing your profile? Y N
  • 32. Do you/would you use your social site to help get a job? Y N
  • 33. Are your, or your friend’s, online pictures clean? Y N
  • 34. Flasher Closet Flasher Shower Singer American Idol
  • 35. Flasher Closet Flasher Shower Singer American IdolYN
  • 36. Flasher Closet Flasher Shower Singer American IdolY 0 1 2 3 4 5N 5 4 3 2 1 0
  • 37. Flasher Closet Flasher Shower Singer American IdolMegaPhoneThe GlassBedroom
  • 38. Flasher Closet Flasher Shower Singer American Idol YesMegaPhone PositiveThe GlassBedroom
  • 39. Flasher Closet Flasher Shower Singer American Idol No YesMegaPhone Positive PositiveThe GlassBedroom
  • 40. Flasher Closet Flasher Shower Singer American Idol No No YesMegaPhone Less Than Positive Positive PositiveThe GlassBedroom
  • 41. Flasher Closet Flasher Shower Singer American Idol Yes No No YesMegaPhone Less Than Less Than Positive Positive Positive PositiveThe GlassBedroom
  • 42. Flasher Closet Flasher Shower Singer American Idol Yes No No YesMegaPhone Less Than Less Than Positive Positive Positive PositiveThe GlassBedroom
  • 43. Flasher Closet Flasher Shower Singer American Idol Yes No No YesMegaPhone Less Than Less Than Positive Positive Positive PositiveThe GlassBedroom
  • 44. Before
  • 45. Now
  • 46. Very Near
  • 47. Facebook Activity on Thursday Nights Activity by Minute 380 K 370 K 360 K 350 K# of Users 340 K 330 K 320 K 310 K 300 K 4:00 5:00 5:00 6:00 6:00 7:00 7:00 8:00 9:00 9:00 10:00 10:00 11:00 11:00 Time
  • 48. The Digital Footprint“A Timeline of your ENTIRE Life”
  • 49. 3 Themes of a New World
  • 50. Adan Vielma
  • 51. 12:51
  • 52. Adan Vielma
  • 53. 12:5112:53
  • 54. 12:5112:5312:58
  • 55. 12:5112:5312:581:05
  • 56. Use TheMegaphone
  • 57. To PromoteYour Good Qualities
  • 58. Leave Positive Footprints
  • 59. ‘sYOUR NEW RESUME.
  • 60. ‘s YOUR NEW RESUME.Flasher Closet Flasher Shower Singer American Idol
  • 61. Action Steps1) Scan your current account(s)
  • 62. Action Steps1) Scan your current account(s)2) Set up a blog
  • 63. Action Steps1) Scan your current account(s)2) Set up a blog tom@redroverhq.com @tomkrieglstein
  • 64. Action Steps1) Scan your current account(s)2) Set up a blog3) Network on Twitter/Linked In
  • 65. Action Steps1) Scan your current account(s)2) Set up a blog3) Network on Twitter/Linked In #SGAchat (Thr @ 9) www.sgablogs.org @sgachat
  • 66. Action Steps1) Scan your current account(s)2) Set up a blog3) If nothing else...
  • 67. S EC RE TS BEHIN D:T HE tom@redroverhq.com @tomkrieglstein
  • 68. S EC RE TS BEHIN D:T HE tom@redroverhq.com @tomkrieglstein
  • 69. S EC RE TS BEHIN D:T HE tom@redroverhq.com @tomkrieglstein