Dance Floor Theory - How To Solve Apathy
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Dance Floor Theory - How To Solve Apathy

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    Dance Floor Theory - How To Solve Apathy Dance Floor Theory - How To Solve Apathy Presentation Transcript

    • Dance Floor Theory
    • Dance Floor Theory
    • Dance Floor Theory
    • Which is the Better Dance?A B
    • Which is the Better Dance?A B
    • Which is the Better Dance?A B
    • Which is the Better Dance?A B
    • Which is the Better Dance?A B
    • Which is the Better Dance?A B
    • Which is the Better Dance?A B
    • Which is the Better Dance?A B
    • Which is the Better Dance?A B
    • Which is the Better Dance?A B
    • Where are the “Easiest to Retrieve” Memories?
    • ==
    • ==
    • ==
    • BetterDance
    • Better BetterDance Brain
    • Better Better BetterDance Brain Campus
    • Dance Floors andCollege Campuses act the SAME WAY.
    • The Dance Floor
    • The Dance Floor
    • The Dance Floor
    • N 1 2 3 4 5Engagement
    • groupsANYWHERE act theSAME WAY
    • N 1 2 3 4 5
    • 60-84%of students will neverparticipate in a college sponsored activity. NSSE 2005
    • N0 5 Text N 0 1 2 3 4 5 Bad Dance Good Dance
    • Good CampusN0 5 Text N 0 1 2 3 4 5 Bad Dance Good Dance
    • Leadership Opportunity Good CampusN0 5 Text N 0 1 2 3 4 5 Bad Dance Good Dance
    • 5 4 3 2 { 160% - 84% Apathy
    • OUR GOAL 5 4 3 2 1 (N)Apathy
    • 5 4 3 2meh. 1 (N)Apathy
    • 5 4 3hmmm . . . 2 1 (N)Apathy
    • 5 4 what’s init for me? 3 2 1 (N)Apathy
    • What am I 5capable of? 4 3 2 1 (N)Apathy
    • What’s next for me? 5 4 3 2 1
    • How can I help? 5 4 3 2 1
    • { 5 4 Current 3Engagement 2 1 (N)Apathy
    • { 5 4 Current 3Engagement 2 1 Apathy
    • { 5 4 Current 3 Engagement 2 { 1 meh.60% - 84% Apathy
    • 5 4 3 2 1Apathy
    • 5 4 3 2Our Goal 1 X+1 moment Apathy
    • 5 4 3 hmmm . . . 2Our Goal 1 X+1 moment Apathy meh.
    • Maybe it’s not about marketing.
    • Increasing Relationships
    • Increasing Relationships Blender Events
    • THE RED BALL PROJECT
    • The Rules
    • The Rules- Bring It To Them
    • The Rules- Bring It To Them- Positive Reaction
    • The Goal: ApathyCONFUSE 60-84% 1 2 3 4 5
    • The Goal: ApathyCONFUSE 60-84% SCARE 1 2 3 4 5
    • The Rules- Bring It To Them- Positive Reaction- Connect The Dots
    • The Rules- Bring It To Them- Positive Reaction- Connect The Dots
    • The Rules- Bring It To Them- Positive Reaction- Connect The Dots- It’s Cheap!
    • Anything is fun with... Numbers & Relationships
    • #1 - clearly alone
    • #1 - clearly alone#2 - joins in...but
    • #1 - clearly alone#2 - joins in...but#2 - for laughs
    • #3 - joins in...and
    • #3 - joins in...and they multiple...
    • #3 - joins in...and they multiple...EXPONENTIALLY
    • THE TIPPING POINT
    • Will Follow 70%THE TIPPING POINT
    • Will Follow20% 70%THE TIPPING POINT
    • Will Follow 10%20% 70%THE TIPPING POINT
    • Will Follow 10% STOP BEING20% #1 70% START BEING #3THE TIPPING POINT
    • Find AParade AndSupport It
    • X+1“The Moment”
    • X+1“The Moment”
    • Leadership Opportunity Good CampusN0 5 Text N 0 1 2 3 4 5 Bad Dance Good Dance
    • No
    • No Yes
    • The Steps
    • The Steps1) Introduce Yourself
    • YOUR STATE
    • YOUR STATE Your state has 3 parts:
    • YOUR STATE Your state has 3 parts: Thoughts
    • YOUR STATE Your state has 3 parts: Thoughts Emotions
    • YOUR STATE Your state has 3 parts: Thoughts Emotions Physiology
    • YOUR STATE Your State = Your Outcome
    • YOUR STATE
    • YOUR STATE Dancing
    • YOUR STATE Dancing Kissing
    • YOUR STATE Dancing Kissing In Class
    • YOUR STATE
    • YOUR STATE Change 1 Change all 3
    • The Steps1) Introduce Yourself2) Introduce People To Each Other
    • Focus Less on the event and more on theintroductions at the event.
    • The Steps1) Introduce Yourself2) Introduce People To Each Other3) Make Small Groups
    • The Steps1) Introduce Yourself2) Introduce People To Each Other3) Make Small Groups4) Get Out Of The Way
    • Connect them:
    • Connect them:
    • Connect them:
    • Connecting You
    • Connect them:
    • Connect them:
    • Connect them:
    • Connect them:
    • Connect them:
    • GREAT DANCE
    • GREAT DANCE GREAT CAMPUS
    • GREAT DANCEGREAT CAMPUS
    • Be the spatula
    • You
    • NewEn ergy
    • You (only bigger)
    • Yay!
    • Yay! Text
    • meh.Yay!
    • Oh my Text
    • Yay!
    • Yay!tom@redroverhq.com @tomkrieglstein
    • Dance Floor Theorytom@redroverhq.com @tomkrieglstein
    • Dance Floor Theorytom@redroverhq.com @tomkrieglstein
    • Dance Floor Theorytom@redroverhq.com @tomkrieglstein