Media marketing money makerPresentation Transcript
Conference Call #: (218) 895-4640 Pin: 605 1754We will be starting shortly
What You’ll Learn• Find your Differentiated Niche• Core Message/Core Content• Connect with your Tribe• 4 Keys to Optimize your Video for Search• Tips – What to Wear (Men & Women)• Where to find FREE editing software• #1 Pro Secret for Sales Conversion
What’s Possible For You• 53 times more likely to reach the Google Page 1• Videos viewed 356% more than textual posts• YouTube = 2nd biggest search engine• YouTube = #1 video distribution/sharing site• Increased Click-throughs by 96% (Implix 2010 Email Marketing Trends Survey)• Visitors 85% more likely to buy (Internet Retailer)• 83% of your customers trust their Online Connections
4 Keys to Optimize Your Video For Search1. Keywords in Title, Description and Tags2. Hyperlink
4 Keys to Optimize Your Video For Search1. Keywords in Title, Description and Tags2. Hyperlink3. Geo-target
4 Keys to Optimize Your Video For Search1. Keywords in Title, Description and Tags2. Hyperlink3. Geo-target4. Custom Playlist
4 Must Haves for Video/Social Media Engagement1. YouTube Split Description
4 Must Haves for Video/Social Media Engagement1. YouTube Split Description2. Video Comments/Responses
Includes Webcam Video Too!
4 Must Haves for Video/Social Media Engagement1. YouTube Split Description2. Video Comments/Responses3. Upload directly to social media sites4. Tease Exclusive Content on social media
4 Must Haves forVideo/Social Media Engagement
4 Tips on What to Wear for your Video Shoot1. Avoid white, red, black, and tiny lines or patterns. Mid-range, vibrant, solid colors are best.2. Choose colors that complement your set/website.3. Create a “V” with your neckline.4. Dress as if you have an appointment with a prospective client.
Women & Men Wardrobe Tips1. Button Line2. Cuff or No Cuffs3. Beware of watches, necklaces, pins, buttons, etc4. Avoid red lipstick and glittery eye shadow
Where to find FREE VIDEO editing software Mac: iMovie (pre-installed=FREE) Windows: Windows Movie Maker (pre-installed=FREE) YouTube – Online Editing Tools
Where to find FREE AUDIO editing softwareAudacity (Windows & Mac) – audacity.sourceforge.net Free-Audio-Editor.com (Windows Only) WavePad (Windows Only)
Where to find PAID editing software Camtasia (Video) – Mac or PC ScreenFlow (Video) – Mac Only Sound Forge (Audio) – PC Only
How to Get Great AudioCamera with external mic jack
How to Get Great Audio Beachtek DX-A2T "Tough" Dual XLR Compact Audio Adapter for all Camcorders
How to Get Great AudioCamera with external mic jackInvest in a high quality microphone
How to Get Great AudioCamera with external mic jackInvest in a high quality microphoneQuiet environmentMicrophone close to mouthPractice, Practice, Practice!
#1 Pro Secret for Video Sales C all To A ction
#1 Pro Secret for Video Sales ASK for the sale! Add your website and phonenumber to the end of your videos