Be the first to like this
Social, Mobile, and Local shopping behaviors have become a permanent fixture in the lives of many consumers, and to date there has been little research available to truly define the impact of SoMoLo shopping on today's retail operations. This presentation summarizes the results of a new benchmark study from CommerceinMotion.com that was designed to shed new light on the ever-increasing number -- and expectations -- of SoMoLo shoppers, and reveal how businesses around the globe are adapting their strategies, marketing, supply chains, and sales operations to capture these lucrative and demanding customers.
To download a full copy of the report, visit http://www.commerceinmotion.com/feature/somolo-imperative.
Clipping is a handy way to collect important slides you want to go back to later.