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CITY MINUTE
APRIL 20, 2010
Project CITYMINUTE   2
Project CITYMINUTE   3
Project CITYMINUTE   4
Project CITYMINUTE   5
Project CITYMINUTE   6
Project OFFICIAL NYC INFORMATION CENTER   7
BIKE IT!   8
BIKE IT!   9
Opportunity                                                       
We can develop our talents and put them to use.


Community                                                                       
We can engage in a robust public life.


Connectivity                                                     
We can go where we need to go without a car.


Livability                                                                       
We can enjoy beauty and nature every day.


Optimism                                                                       
We can imagine a better future for everybody.




                                                                                    Project CITYMINUTE 10
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Project STORYCORPS   17
Project NATIONAL SEPTEMBER 11 MEMORIAL MUSEUM   18
Project NATIONAL SEPTEMBER 11 MEMORIAL MUSEUM   19
Project NATIONAL SEPTEMBER 11 MEMORIAL MUSEUM   20
REPLACE WITH ORIGINAL/BIG IMAGE



                    Project NATIONAL SEPTEMBER 11 MEMORIAL MUSEUM   21
Jake Barton City Minute
The identity takes a visual cue from measurement
ticks of a stopwatch or clock, and also allows for
any city name to become a part of the brand.
It’s used on images as if it’s a small “burst” over
people, representing the small bursts of time that
people will give to the project. Each one would be
                                                      Project CITYMINUTE 23
specific for the city.
Project CITYMINUTE 24
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Jake Barton City Minute