101
    WACKY
     IDEAS
RECLAIMING A NATION
  OF PRE-GRADUATES
Population with Some College
                                                   No.
    Talent Measures
                  ...
Capturing the Talent Dividend

       Strategy Buckets:

       Re-engage adults with some college, no 4-year
       degre...
How can we encourage adults
to re-enroll and finish?
Ethnographic Research

                           NOT OUR TARGET

•   4 cities
•   Participant journals
•   Excursions
•  ...
Our Target
Observed Journeys
Observed Journeys
Process


•   Expert interviews
•   Ideation salons
•   Evaluation
•   Refinement
TOP 5
WACKY IDEAS
#1: Pop-Up
 Classrooms

Learning happens
wherever and whenever
people are open to it.
#2: Failure
     Lab

Re-brand failure as a
learning experience.
#3: Cause Centric
 Experience

The cause is the lens for
every learning
experience.
#4: Learning
 Dashboard

A personalized lifelong
learning portal.
#5: Career
Discovery Camp

Restructure higher
education to enable
career sampling.
What will your city do to increase
adult enrollment and completion?
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101 Wacky ideas: Reclaiming a Nation of Pre-Graduates

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101 Wacky ideas: Reclaiming a Nation of Pre-Graduates

  1. 1. 101 WACKY IDEAS RECLAIMING A NATION OF PRE-GRADUATES
  2. 2. Population with Some College No. Talent Measures % of People Educational Attainment (Population 25 and Older) Less than High School 14.7% 903,015 High School Only 27.1% 1,664,743 Represents Some College 19.2% 1,179,449 25-33% AA Degree 6.7% 411,578 of adult Four-year Degree 32.3% 1,984,177 population Educational Attainment of Young Adults (25 to 34) Less than High School 12.7% 166,218 Four-year Degree 35.8% 468,552 Talent Dividend Goal 33.3% Additional degree holders 61,430 Source: 2007 American Community Survey Chicago-Naperville-Joliet, IL-IN-WI Metropolitan Statistical Area
  3. 3. Capturing the Talent Dividend Strategy Buckets: Re-engage adults with some college, no 4-year degree Increase transfer rate of students in 2-year institutions to 4-year institutions Retain current students for timely completion Increase college-going behavior of high school students
  4. 4. How can we encourage adults to re-enroll and finish?
  5. 5. Ethnographic Research NOT OUR TARGET • 4 cities • Participant journals • Excursions • In-home interviews
  6. 6. Our Target
  7. 7. Observed Journeys
  8. 8. Observed Journeys
  9. 9. Process • Expert interviews • Ideation salons • Evaluation • Refinement
  10. 10. TOP 5 WACKY IDEAS
  11. 11. #1: Pop-Up Classrooms Learning happens wherever and whenever people are open to it.
  12. 12. #2: Failure Lab Re-brand failure as a learning experience.
  13. 13. #3: Cause Centric Experience The cause is the lens for every learning experience.
  14. 14. #4: Learning Dashboard A personalized lifelong learning portal.
  15. 15. #5: Career Discovery Camp Restructure higher education to enable career sampling.
  16. 16. What will your city do to increase adult enrollment and completion?

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