Slide guide for consulting-style presentations

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This document presents the guidelines used by top-tier consulting firms to craft effective presentations.

All the top-tier management consulting firms have templates and ‘style-guides’ to ensure consistent quality. Until now, these guides have been locked up inside corporate firewalls. For the first time, ReallyGoodPowerPoints has made these building blocks for consulting-style presentations available to the public

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Slide guide for consulting-style presentations

  1. 1. Style Guide for Really Good PowerPointsAdrian Hyde| Partner
  2. 2. Table of contents Introduction Selecting the right template Agenda slides & navigation Writing effective titles The use of color Conclusion Appendix2
  3. 3. This document presents the guidelines used by top-tier consultingfirms to craft effective presentations All the top-tier management consulting firms have templates and ‘style-guides’ to ensure consistent quality Until now, these guides have been locked up inside corporate firewalls For the first time, ReallyGoodPowerPoints has made these building blocks forconsulting-style presentations available to the public If you are shocked by how simple these guidelines are – don’t be; just followthem consistently and you’ll see the result3
  4. 4. The content and style of your presentation is influenced by the typeof presentation that you are making4OralWritten• Presentations that are projected on a screen, and ledby a presenter• These presentations need to be very visual, haveminimal text and use large size fonts (min. 20 pt)• Presentations that are meant to be printed, often as asummary for executives• Much more effective for executive briefingscompared to verbose word documentsTwo main types of presentationstip: this ppt is a writtenpresentation
  5. 5. Table of contents Introduction Selecting the right template Agenda slides & navigation Writing effective titles The use of color Conclusion Appendix5
  6. 6. The master template should have a simple white background that isfree from watermarks and distracting colors6Too many background colorsdistract focus from the keymessageOnly use dark backgrounds fororal presentations; never usefor printingLook, a rainbow Lets kill some trees Like the prosProvides excellent contrast forpresentations and is printer-friendly
  7. 7. We have carefully designed our templates to incorporatepresentation best practices Font sizes and paragraph spacing carefullycalibrated to balance whitespace and enhancereadability Color palette pre-programmed into thetemplate to ensure consistent use forbeautiful presentations Licensed images for professional industry-specific cover slides7Black templateWhite templateKey FeaturesAvailable onReallyGoodPowerPoints.comFor presentations to large audiences
  8. 8. Table of contents Introduction Selecting the right template Agenda slides & navigation Writing effective titles The use of color Conclusion Appendix8
  9. 9. Start with the Agenda and repeat the slide at the start of eachsection9tip: To avoid rework, put the repeatingslides in once the content is finalWrite the agenda items in sentence caseRepeat the agenda slide at the start ofeach section, highlighting the topic to becoveredSample Agenda Slide12
  10. 10. If you are presenting an approach, use a navigation aide as you stepthrough the content10Present the approach upfront followedby a description of each phasePlace a navigation aide at the topeach subsequent slide1 2
  11. 11. Table of contents Introduction Selecting the right template Agenda slides & navigation Writing effective titles The use of color Conclusion Appendix11
  12. 12. The title of each slide must capture the key take-away and shouldstir the reader to take an action The font size and position of the title should be consistent across thepresentation (Calibiri 24pt is recommended) The title should ideally be a line and a half – and should never exceed twolines The title should be in sentence case; It Should Never Be Written In Title Case(As It Diminishes Readability)12tip: Start story-boarding by writing actiontitles for the full deck upfront
  13. 13. Effective titles provide context for the content on the slide – here aresome examples of well written titles13Presenting anOrganizationDesignHere is the updated organization designThe proposed organization will accelerate product developmentthrough new hires and cross-functional teamsGoodPresenting thecurrent situation ofa departmentOur IT function costs 25% more than our peers and spends mostof its resources on commodity IT servicesAverageCurrent State of IT 2013GoodAverageExamples of Effective Titles
  14. 14. Table of contents Introduction Selecting the right template Agenda slides & navigation Writing effective titles The use of color Conclusion Appendix14
  15. 15. Apply colors consistently throughout the presentation tocommunicate your message effectively15r 192 g 0 b 0Accent 1 Header Text & DiagramsAccent 3 & DiagramsAccent 2Recommended Color Paletter 38 g 38 b 38Text, subtitles &subheadings
  16. 16. Make your presentations visual by adding pictures, diagrams andgraphs that reinforce your message The pictures must support your message – do not insert unrelated picturesjust for aesthetic reasons If you need to present complex drawings, such as an architectural diagram,start with a high-level overview and then delve into each layer16Overview Diagram Drill-Down Slides
  17. 17. Diagrams17ILLUSTRATIVEDRAFTFOR DISCUSSIONCONFIDENTIALESTIMATEWORK-IN-PROGRESSBACK-UPSAMPLEStatus StampsSample Icons100+ licensed clipart and icons curatedby a team of management consultantsAvailable onReallyGoodPowerPoints.comPut the relevant stamp on your slide toreflect the status of the contentFIRST DRAFTFOR DISCUSSIONCONFIDENTIALSAMPLENOT EXHAUSTIVE
  18. 18. Table of contents Introduction Selecting the right template Agenda slides & navigation Writing effective titles The use of color Conclusion Appendix18
  19. 19. Conclusion Effective communication is about structuring your message right, keeping thelanguage simple and omitting needless words Capture the key message of each slide in the title – in fact, write the titles forthe ensure deck first and then put in the content Generously use pictures and diagrams, but make sure they support thecontent19
  20. 20. Table of contents Introduction Selecting the right template Agenda slides & navigation Writing effective titles The use of color Conclusion Appendix20
  21. 21. State the disclaimer on the title slide in fine print or, if required, ona separate slide at the start of the presentation21ExternalConfidentialSample DisclaimersThe information contained is intended for the personnel of <company> only.Circulation or reproduction of this document outside of <company> is notpermitted.The information contained in this document is proprietary and confidential. Ifyou are not the intended recipient, please note that any use or circulation ofthis document is not permitted and may be cause for legal action.tip: select the appropriate disclaimer andtailor to fit your requirement

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