Real Bird Listing Marketing And MLS SolutionsPresentation Transcript
RealBird Listing Marketing and MLS Solutions A Novel Way to Generate Leads and Exposure
If customers don’t come to you then you need to go to your customers!
Increase your capture rate dramatically!
Introducing the RealBird Listing Publisher with embedded MLS Search
Q: Where are homebuyers searching?
A: On classifieds and search portals (Google, Craigslist, Trulia etc.)
Q: Where are your information, real estate technology services and listings?
A: On your website
Problem : Your real estate technologies are as good as your website traffic
Solution : “Pushing” your content and services to where customers are
Problem: your content are on your website and the consumers are not www.RealBird.com Homebuyer are here Your content and services are on your website
How can you reach them?
Lure them to your website
Take your information to them
Easy and automated
The Solution: RealBird Single Property Websites with embedded MLS search and automatic distribution www.RealBird.com
RealBird Listing Publisher Features
Rich presentation with unlimited, large photos, slideshows, virtual tour, video, maps with traffic and coupons and MLS homes for sale
Optimized for search engine indexing
Social networking and viral distribution built-in
Open home mode
Support current and past inventory : Active >> Pending >> Sold status
Business intelligence : Access Counter, Google Analytics, Clicky, MyBlogLog
Easy: it takes 5 minutes to create a compelling property website and distribute to classifieds portals
Industry First: Map-based MLS Search embedded in Single Property websites www.RealBird.com Your website with your MLS Search Your Property Websites with the MLS Search
Think about this situation
Homebuyer decides to look for a property.
She goes to one of the classifieds portals and enters a search.
She starts viewing search results. Finds your listing.
If the listing does not match well her expectations, she will most likely click away to the next listing in the list, and you have lost her. With the built-in MLS Search, she clicks over to that tab and can search the entire MLS with your Property Search tools. The likelihood that she contacts you about a property is much better!
Very effective: your MLS Search is on many “entry points” on the major portals, where the customers are searching
Under your control: you can choose to embed or not the MLS Search in any one property website.
Aesthetically pleasing: customized background, large photos, slideshow, color schemes
Cumulative exposure: the more you publish, the more “entry points” you have. For ex for 10 listings, on 10 classifieds portals = 100 links where clients can find you. Moreover, once listings get sold, you may keep their websites, thus adding more and more indexed references over time.
Widgets for your blog, ActiveRain and social networks : branded driving directions, featured listings map, sold listings map, slideshows, live hotlist email signature, live hotlist badges and banners
Social bookmarking and sharing of searches
Viral marketing via social bookmarking sites and social networks such as Facebook
Niche map searches and MLS hotlists
“ Just listed” properties notification, email sharing
Integrates with many other IDX search tools
How much does it cost?
$15 per month
or $159 per year
www.RealBird.com RealBird Inc. Redwood City, CA 94062 Toll free: (866-551-2934 Web: www.RealBird.com Email: [email_address] m