Training presentation november 2010Presentation Transcript
The Internet – Your Path to Success
Realestate.co.nz – a background
Building your online profile
Who is realestate.co.nz?
Comprehensive Portfolio of Specialist Websites
Leader in International Traffic
The #1 NZ Property website for overseas buyers August 2010 - visitors Australia 85,244 Great Britain (UK) 36,679 United States 22,852 Canada 6,935 Singapore 4,298 China 4,085 Japan 3,847 Germany 3,659 Malaysia 2,842 Hong Kong 2,577 Other 38,164
Building Your Profile
Why is an online profile so important for real estate?
Over 3hrs per week spent online… Respondents spend more time researching property on the web than any other media option, especially on specialist websites which continues to show strong increases. Specialist websites grew exceptionally per user to now average over three hours research per week. The top three are all web research options which grew very well and now all average at least nearly two hours each. Most other options were stable, but one of the major exceptions was metropolitan newspapers which continued their decline since 2007.
Why do YOU need an online profile? ...So you can be FOUND! Who can I trust to market my parents house in Tauranga? Who seems to be the local expert in selling city apartments? Before Simon comes round tomorrow to appraise the house, let ’s review his profile. Who seems to be the best real estate agent in Kingsland?